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Scottsdale Wealth Planning, Inc.
Form ADV Part 2A – Disclosure Brochure
Effective: March 11, 2025
This Form ADV 2A (“Disclosure Brochure”) provides information about the qualifications and business practices
of Scottsdale Wealth Planning, Inc. (“SWP” or the “Advisor”). If you have any questions about the content of this
Disclosure Brochure, please contact the Advisor at (480) 550-8555.
SWP is a registered investment advisor with the U.S. Securities and Exchange Commission (“SEC”). The
information in this Disclosure Brochure has not been approved or verified by the SEC or by any state securities
authority. Registration of an investment advisor does not imply any specific level of skill or training. This
Disclosure Brochure provides information through SWP to assist you in determining whether to retain the
Advisor.
Additional information about SWP and its Advisory Persons is available on the SEC’s website at
www.adviserinfo.sec.gov by searching with the Advisor’s firm name or CRD# 169248.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://scottsdalewealthplanning.com
Item 2 – Material Changes
Form ADV 2 is divided into two parts: Part 2A (the "Disclosure Brochure") and Part 2B (the "Brochure
Supplement"). The Disclosure Brochure provides information about a variety of topics relating to an Advisor’s
business practices and conflicts of interest. The Brochure Supplement provides information about Advisory
Persons of SWP.
SWP believes that communication and transparency are the foundation of its relationship with clients and will
continually strive to provide you with complete and accurate information at all times. SWP encourages all current
and prospective clients to read this Disclosure Brochure and discuss any questions you may have with the
Advisor.
Material Changes
There have been no material changes to this Disclosure Brochure since the last filing and distribution to Clients.
Future Changes
From time to time, the Advisor may amend this Disclosure Brochure to reflect changes in our business practices,
changes in regulations or routine annual updates as required by the securities regulators. This complete
Disclosure Brochure or a Summary of Material Changes shall be provided to you annually and if a material
change occurs in the business practices of SWP.
You may view the current Disclosure Brochure on-line at the SEC’s Investment Adviser Public Disclosure
website at www.adviserinfo.sec.gov by searching with the Advisor’s firm’s name or firm’s CRD# 169248. You
may also request a copy of this Disclosure Brochure at any time, by contacting the Advisor at (480) 550-8555.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 2
Item 3 – Table of Contents
Item 1 – Cover Page ....................................................................................................................................................... 1
Item 2 – Material Changes ............................................................................................................................................. 2
Item 3 – Table of Contents ............................................................................................................................................ 3
A. Firm Information ..................................................................................................................................................................... 4
B. Advisory Services Offered ..................................................................................................................................................... 4
C. Client Account Management ................................................................................................................................................. 5
D. Wrap Fee Programs .............................................................................................................................................................. 6
E. Assets Under Management ................................................................................................................................................... 6
Item 5 – Fees and Compensation ................................................................................................................................. 6
A. Fees for Advisory Services .................................................................................................................................................... 6
B. Fee Billing ............................................................................................................................................................................... 6
C. Other Fees and Expenses ..................................................................................................................................................... 7
D. Advance Payment of Fees and Termination ......................................................................................................................... 7
E. Compensation for Sales of Securities ................................................................................................................................... 7
Item 6 – Performance-Based Fees and Side-By-Side Management ........................................................................ 7
Item 7 – Types of Clients ............................................................................................................................................... 8
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss ................................................................ 8
A. Methods of Analysis ............................................................................................................................................................... 8
B. Risk of Loss ............................................................................................................................................................................ 8
Item 9 – Disciplinary Information ................................................................................................................................. 9
Item 10 – Other Financial Industry Activities and Affiliations.................................................................................. 9
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading ................... 10
A. Code of Ethics ...................................................................................................................................................................... 10
B. Personal Trading with Material Interest ............................................................................................................................... 10
C. Personal Trading in Same Securities as Clients ................................................................................................................. 10
D. Personal Trading at Same Time as Client .......................................................................................................................... 10
Item 12 – Brokerage Practices .................................................................................................................................... 10
A. Recommendation of Custodian[s] ....................................................................................................................................... 10
B. Aggregating and Allocating Trades...................................................................................................................................... 11
Item 13 – Review of Accounts .................................................................................................................................... 11
A. Frequency of Reviews ......................................................................................................................................................... 11
B. Causes for Reviews ............................................................................................................................................................. 11
C. Review Reports .................................................................................................................................................................... 11
Item 14 – Client Referrals and Other Compensation ............................................................................................... 12
A. Compensation Received by SWP ....................................................................................................................................... 12
B. Client Referrals from Solicitors ............................................................................................................................................ 12
Item 15 – Custody ......................................................................................................................................................... 12
Item 16 – Investment Discretion ................................................................................................................................. 13
Item 17 – Voting Client Securities .............................................................................................................................. 13
Item 18 – Financial Information .................................................................................................................................. 13
Form ADV Part 2B – Brochure Supplements ........................................................................................................... 14
Privacy Policy ............................................................................................................................................................... 19
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 3
Item 4 – Advisory Services
A. Firm Information
Scottsdale Wealth Planning, Inc. (“SWP” or the “Advisor”) is a registered investment advisor with the U.S.
Securities and Exchange Commissions (“SEC”). The Advisor is organized as a Corporation under the laws of the
State of Arizona in 2003. Mr. Ohanian has been conducting advisory services under the business name
Scottsdale Wealth Planning, Inc. since 2003, but became a registered investment advisor in January 2014. SWP
is owned and operated by Mr. Paul Ohanian, CFP®. This Disclosure Brochure provides information regarding the
qualifications, business practices, and the advisory services provided by SWP.
B. Advisory Services Offered
SWP offers investment advisory services to individuals and high net worth individuals (each referred to as a
“Client”).
The Advisor serves as a fiduciary to Clients, as defined under the applicable laws and regulations. As a fiduciary,
the Advisor upholds a duty of loyalty, fairness and good faith towards each Client and seeks to mitigate potential
conflicts of interest. SWP’s fiduciary commitment is further described in the Advisor’s Code of Ethics. For more
information regarding the Code of Ethics, please see Item 11 – Code of Ethics, Participation or Interest in Client
Transactions and Personal Trading.
Investment Management Services
SWP provides customized investment advisory solutions for its Clients. This is achieved through continuous
personal Client contact and interaction while providing discretionary investment management and consulting
services. SWP works with each Client to identify their investment goals and objectives as well as risk tolerance
and financial situation in order to create a portfolio strategy. SWP will then construct a portfolio, consisting of
individual stocks and bonds, as well as diversified mutual funds and/or exchange-traded funds (“ETFs”) to
achieve the Client’s investment goals. The Advisor may also include options contracts, currencies, interest rate
investments, REITs, Master Limited Partnerships (“MLPs”), private funds, closed-end funds, and other types of
investments in Client portfolios, as appropriate, to meet the goals of a particular Client. Please see Item 8 for
investment risks. The Advisor may retain certain legacy investments based on portfolio fit and/or tax
considerations.
SWP’s investment approach is primarily long-term focused, but the Advisor may buy, sell or re-allocate positions
that have been held for less than one year to meet the objectives of the Client or due to market conditions. SWP
will construct, implement and monitor the portfolio to ensure it meets the goals, objectives, circumstances, and
risk tolerance agreed to by the Client. Each Client will have the opportunity to place reasonable restrictions on
the types of investments to be held in their respective portfolio, subject to acceptance by the Advisor.
SWP evaluates and selects investments for inclusion in Client portfolios only after applying its internal due
diligence process. SWP may recommend, on occasion, redistributing investment allocations to diversify the
portfolio. SWP may recommend selling positions for reasons that include, but are not limited to, harvesting
capital gains or losses, business or sector risk exposure, overvaluation or overweighting of the position[s] in the
portfolio, change in risk tolerance of the Client, generating cash to meet Client needs, or any risk deemed
unacceptable for the Client’s risk tolerance.
Retirement Accounts – When the Advisor provides investment advice to Clients regarding ERISA retirement
accounts or individual retirement accounts (“IRAs”), the Advisor is a fiduciary within the meaning of Title I of the
Employee Retirement Income Security Act (“ERISA”) and/or the Internal Revenue Code (“IRC”), as applicable,
which are laws governing retirement accounts. When deemed to be in the Client’s best interest, the Advisor will
provide investment advice to the Client regarding a distribution from an ERISA retirement account or to roll over
the assets to an IRA, or recommend a similar transaction including rollovers from one ERISA-sponsored Plan to
another, one IRA to another IRA, or from one type of account to another account (e.g. commission-based
account to fee-based account). Such a recommendation creates a conflict of interest if the Advisor will earn a
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 4
new (or increase its current) advisory fee as a result of the transaction. No client is under any obligation to roll
over a retirement account to an account managed by the Advisor.
At no time, will SWP accept or maintain custody of a Client’s funds or securities, except for limited authority as
outlined in Item 15 - Custody. All Client assets will be managed within their designated account[s] at the
Custodian, pursuant to the agreement, please see Item 12 – Brokerage Practices.
Financial Planning Services
SWP will typically provide a variety of financial planning services to individuals and families, pursuant to a written
financial planning agreement. Services are offered in several areas of a Client’s financial situation, depending on
their goals and objectives.
Generally, such financial planning services will involve preparing a financial plan or rendering a financial
consultation based on the Client’s financial goals and objectives. This planning may encompass one or more
areas of need, including, but not limited to investment planning, retirement planning, personal savings, education
savings, insurance needs, and other areas of a Client’s financial situation.
A financial plan developed for the Client will usually include general recommendations for a course of activity or
specific actions to be taken by the Client. For example, recommendations may be made that the Client start or
revise their investment programs, commence or alter retirement savings, establish education savings and/or
charitable giving programs. SWP may also refer Clients to an accountant, attorney or another specialist, as
appropriate for their unique situation. For certain financial planning engagements, the Advisor will provide a
written summary of Client’s financial situation, observations, and recommendations. The Advisor typically offers
its Clients an ongoing financial planning engagement on a quarterly fee basis. Please see Item 5 for more
details.
Financial planning recommendations pose a conflict between the interests of the Advisor and the interests of the
Client. For example, the Advisor has an incentive to recommend that Clients engage the Advisor for investment
management services or to increase the level of investment assets with the Advisor, as it would increase the
amount of advisory fees pose a conflict, as it would increase the advisory fees paid to the Advisor. Clients are not
obligated to implement any recommendations made by the Advisor or maintain an ongoing relationship with the
Advisor. If the Client elects to act on any of the recommendations made by the Advisor, the Client is under no
obligation to implement the transaction through the Advisor.
Amplify Platform
SWP investment adviser representatives utilize the Amplify Platform, the Amplify Platform provides back-office
operational support services such as administrative, trading, and reporting services and/or gain access to and
select from independent third-party managers available through the Amplify Platform.
Upon executing the Platform Agreement, the investment adviser firm or investment professional shall be
considered a Platform Member. Platform Members may choose to receive certain back-office services, such as
administrative, trading and reporting services and/or to select independent third-party managers to manage
underlying client assets on a sub-advisory basis. Platform Members may choose to allocate all or a portion of
their underlying client’s assets among the different independent investment managers available through the
Amplify Platform on a discretionary basis.
Platform Members shall have a direct contractual relationship with each of their underlying clients and obtain,
through such agreements, the authority to engage Amplify Platform for services rendered through the Platform.
SWP engages unaffiliated investment advisers to service Platform Members as sub-advisers. Sub-advisers
available through the Amplify Platform will perform discretionary investment management services and shall
manage, invest and reinvest the Platform Member’s underlying client assets designated by the Platform Member.
As such, a selected manager(s) shall be authorized, without prior consultation with the Platform Member or the
underlying client, to buy, sell trade or allocate the underlying client’s assets in accordance with the underlying
client’s investment objectives and to deliver instructions in furtherance this responsibility to the underlying client’s
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 5
broker-dealer and or custodian.
Platform Members retain responsibility for the underlying client relationship, including the initial and ongoing
suitability determination. Platform Members shall also retain the responsibility for implementing client investment
recommendations in accordance with the Platform Member’s fiduciary duty to the underlying client. Platform
Members are responsible for obtaining and furnishing information pertaining to sub-advisor selection and
underlying client account guidelines along with any reasonable account restrictions.
Please note: SWP’s investment adviser representatives are required to utilize the various services available
through the Amplify Platform. Therefore, SWP clients may incur fees in addition to the fee associated with the
advisory services provided to the client.
C. Client Account Management
Prior to engaging SWP to provide investment advisory services, each Client is required to enter into one or more
agreements with the Advisor that define the terms, conditions, authority and responsibilities of the Advisor and
the Client. These services may include:
• Establishing an Investment Strategy – SWP, in connection with the Client, will develop a strategy that
seeks to achieve the Client’s goals and objectives.
• Asset Allocation – SWP will develop a strategic asset allocation that is targeted to meet the investment
objectives, time horizon, financial situation and tolerance for risk for each Client.
• Portfolio Construction – SWP will develop a portfolio for the Client that is intended to meet the stated
goals and objectives of the Client.
•
Investment Management and Supervision – SWP will provide investment management and ongoing
oversight of the Client’s portfolio[s].
D. Wrap Fee Programs
SWP does not manage or place Client assets into a wrap fee program. Investment management services are
provided directly by SWP.
E. Assets Under Management
As of December 31, 2024, SWP managed $151,299,086.00 in Client assets, all of which are managed on a
discretionary basis.
Item 5 – Fees and Compensation
The following paragraphs detail the fee structure and compensation methodology for services provided by the
Advisor. Each Client engaging the Advisor for services described herein shall be required to enter into one or more
written agreements with the Advisor.
A. Fees for Advisory Services
Investment Management Services
Investment advisory fees are paid quarterly, in advance of each calendar quarter, pursuant to the terms of the
investment advisory agreement. Investment advisory fees are based on the market value of assets under
management at the end of each calendar quarter. Investment advisory fees are based on the following schedule:
Assets Under Management
Up to $1,000,000
$1,000,000 and Over
Annual Rate
1.50%
1.00%
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 6
The investment advisory fee in the first quarter of service is prorated from the inception date of the account[s] to the
end of the first quarter. Fees are negotiable at the sole discretion of the Advisor. The Client’s fees will take into
consideration the aggregate assets under management with the Advisor. All securities held in accounts managed
by SWP will be independently valued by the Custodian. SWP will conduct periodic reviews of the Custodian’s
valuations. For certain Clients, financial planning fees are included as a part of their overall investment advisory
fee.
The Advisor’s fee is exclusive of, and in addition to any applicable securities transaction and custody fees, and
other related costs and expenses described in Item 5.C below, which may be incurred by the Client. However, the
Advisor shall not receive any portion of these commissions, fees, and costs.
Financial Planning Services
SWP typically offers initial financial planning services as a part of its investment advisory services at no cost to
the Client. SWP also offers ongoing financial planning and support services for an annual fee, paid quarterly in
advance. Annual fees for financial planning services are based upon advised assets of up to 1.00% or a fixed fee
basis of up to $10,000, depending on the nature and complexity of services, frequency of Client interactions and
each Client’s circumstances. Generally, the Advisor will impose a minimum fee of $5,000 for financial planning
services, which may be waived at the discretion of the Advisor. Fees may be reduced if the Advisor manages the
Client’s assets, pursuant to the financial planning agreement.
Amplify Platform
Amplify charges a “Platform Fee” based upon the services selected and the amount of assets placed on the
Amplify platform. Amplify retains a portion of the Platform Fee as compensation for providing and administering
the Amplify platform and maintaining the relationships with the third-party vendors and managers available to
Platform Members.
The Platform Fee may or may not include custodial transaction charges depending on if the independent
manager selected on the Amplify platform provides its services on a Wrap Fee basis or not. However, the
Program Fee does not cover any margin interest, national securities exchange fees, charges for transactions not
executed through the custodian (“tradeaway fees”), costs associated with exchanging currencies, fees and
expenses charged by mutual funds or any investment company in which the assets may be invested. You
should also understand that markups, markdowns and spreads charged by a dealer unaffiliated with the
custodian may be included in the price of certain transactions executed on your behalf.
To the extent that a Portfolio Member engages an Independent Manager on a sub-advisory basis, a portion of
the Platform Fee shall be paid to the Independent Manager as compensation for the management of the
underlying client’s assets designated for their management. The Platform Fee is negotiable and can range from
0.05% to 1.50%, annually, and may differ from client to client and shall vary based upon the independent
manager selected from the Amplify platform based upon various subjective and objective factors.
Please note: As discussed above, SWP’s investment adviser representatives are required to utilize the back-
office support services available through the Amplify platform. Therefore, SWP clients may incur fees in addition
to the fee associated with the advisory services provided to the client. Any such additional fee shall be clearly
disclosed in the client’s agreement.
Clients who participate in the Amplify platform program shall pay advisory fees to the Independent Managers
who manage the underlying client assets on a sub-advisory basis. Fees paid to the Independent Managers are
in addition to the platform and administrative fees charged by SWP and the advisory fee charged by your
investment adviser as a Platform Member. Independent Manager fees are billed and collected in the same
manner as the Amplify platform fee. Additional information regarding fee sharing and the fees charged by the
Independent Manager is available at https://app.amplifyplatform.com/_f/e41cmp7h/programmanagers.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 7
In addition, some Independent Managers on the Amplify platform may allocate underlying client assets to certain
affiliated exchange-traded funds or mutual funds when developing their investment models. Certain of these
managers share a portion of the fees they collect from mutual funds they manage with us to reduce the cost of
maintaining access to their strategy on the Amplify platform.
Certain Independent Manager portfolio providers participating in the Amplify platform program may not charge
management fees or may reduce such fees because they utilize their proprietary mutual funds and/or ETFs and
receive fees from these proprietary funds. The pricing terms are routinely re-negotiated with individual sub-
managers and or model providers, whereby Amplify, sub-manager, or model provider may receive a greater or
lesser percentage of the Platform Fee than the current percentage at the time client (or their investment adviser)
selected a particular investment strategy. In general, this reapportionment does not increase the Program fee
that the underlying client pays. In the rarer case where the Program Platform Fee negotiations result in a need
to increase the Program Platform Fee, the underlying client and/or client’s Advisor/Platform member (if such
Advisor has investment discretion to act on behalf of the Client) would be notified in advance of any increase in
Program fees, with full opportunity to select another strategy in the Program or otherwise change Client’s
account.
Amplify Platform has entered into agreements with Independent Managers under which these managers pay
Amplify a fee for, among other services, marketing, and support with respect to the underlying Independent
Manager’s platform models/strategies. Additionally, Independent Managers may refer or recommend their
clients to invest via the Amplify platform This arrangement creates an incentive for Amplify to maintain platform
relationships with these Independent Managers over others that we may be considering. To mitigate these
conflicts, Amplify does not take revenue-sharing payments into account when determining whether to retain
Independent Managers.
Finally, the Independent Manager fee may be discounted for Investment Advisors who have a significant amount
of assets invested on the Amplify platform. The amount of the discount is individually negotiated with each
introducing Investment Advisor participating at Amplify’s discretion.
Amplify Program fees and model/strategy fees charged by Amplify can be waived or reduced at its discretion.
Such reduction or waiver does not require Amplify to continue to waive or reduce fees. Fees that have been
waived, reduced, or negotiated by a Platform Member can cause fees to deviate from the Amplify standard
advisory or Platform Fee schedule. None of the supervised persons associated with SWP accept any additional
types of compensation for the sale of securities or other investment products, including asset-based sales
charges or service fees from the sale of mutual funds. To mitigate the conflicts, Amplify manages the portfolios
based on their investment objectives, our long-term capital forecasts, and your risk score. Further, you and your
Investment Advisor, not Amplify, are responsible for selecting the most suitable portfolio for you. Amplify does
not provide advice or recommendations regarding portfolio selections.
B. Fee Billing
Investment Management Services
Investment advisory fees are calculated by the Advisor and deducted from the Client’s account[s] at the
Custodian. The Advisor shall instruct the Custodian as to the fees to be deducted from the Client’s account[s] at
the respective quarter-end date. The amount due is calculated by applying the quarterly rate (annual rate divided
by 4) to the total assets under management with SWP at the end of each quarter. Clients will be provided with a
statement, at least quarterly, from the Custodian reflecting the deduction of the investment advisory fee. It is the
responsibility of the Client to verify the accuracy of these fees as listed on the Custodian’s brokerage statement as
the Custodian does not assume this responsibility. Clients provide written authorization permitting advisory fees to
be deducted by SWP to be paid directly from their accounts held by the Custodian as part of the investment
advisory agreement and separate account forms provided by the Custodian.
Financial Planning Services
Financial planning fees are invoiced quarterly in advance and are due upon receipt.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 8
C. Other Fees and Expenses
Clients may incur certain fees or charges imposed by third parties, other than SWP, in connection with investments
made on behalf of the Client’s account[s]. The Client is responsible for all securities execution and custody fees
charged by the Custodian and executing broker-dealer (if separate), as applicable. The Advisor's recommended
Custodian does not charge securities transaction fees for ETF and equity trades in a Client's account, provided that
the account meets the terms and conditions of the Custodian's brokerage requirements. However, the Custodian
typically charges for mutual funds and other types of investments. The investment advisory fee charged by SWP is
separate and distinct from these custody and execution fees.
In addition, all fees paid to SWP for investment advisory services are separate and distinct from the expenses
charged by mutual funds and ETFs to their shareholders, if applicable. These fees and expenses are described in
each fund’s prospectus. These fees and expenses will generally be used to pay management fees for the funds,
other fund expenses, account administration (e.g., custody, brokerage and account reporting), and a possible
distribution fee. A Client may be able to invest in these products directly, without the services of SWP, but would not
receive the services provided by SWP which are designed, among other things, to assist the Client in determining
which products or services are most appropriate for each Client’s financial situation and objectives. Accordingly, the
Client should review both the fees charged by the fund[s] and the fees charged by SWP to fully understand the total
fees to be paid.
D. Advance Payment of Fees and Termination
Investment Management Services
SWP is compensated for its services in advance of the quarter in which investment advisory services are rendered.
Either party may terminate the investment advisory agreement with SWP, at any time, by providing advance written
notice to the other party. The Client may also terminate the investment management agreement within five (5)
business days of signing the Advisor’s agreement at no cost to the Client. After the five-day period, the Client will
incur charges for bona fide advisory services rendered to the point of termination and such fees will be due and
payable by the Client. Upon termination, the Advisor will refund any unearned, prepaid investment advisory fees
from the effective date of termination to the end of the quarter. The Client’s investment advisory agreement with the
Advisor is non-transferable without the Client’s prior consent.
Financial Planning Services
Financial planning services, offered as an ongoing engagement, shall be perpetual in nature and will continue
indefinitely, unless terminated by either the Advisor or the Client. Planning fees are generally collected in
advance of the billing period, pursuant to the terms of the agreement. Either party may terminate a planning
agreement, at any time, by providing advance written notice to the other party. In addition, the Client may also
terminate the agreement within five (5) business days of signing the Advisor’s financial planning agreement at no
cost to the Client. Upon termination, the Advisor will refund any unearned, prepaid fees on a pro-rata basis. The
Client’s financial planning agreement with the Advisor is non-transferable without the Client’s prior consent.
E. Compensation for Sales of Securities
SWP does not buy or sell securities for commissions and does not receive any compensation for securities
transactions in any Client account, other than the investment advisory fees noted above.
Item 6 – Performance-Based Fees and Side-By-Side Management
SWP does not charge performance-based fees for its investment advisory services. The fees charged by SWP are as
described in Item 5 above and are not based upon the capital appreciation of the funds or securities held by any
Client.
SWP does not manage any proprietary investment funds or limited partnerships (for example, a mutual fund or a
hedge fund) and has no financial incentive to recommend any particular investment options to its Clients.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 9
Item 7 – Types of Clients
SWP provides investment advisory services to individuals and high net worth individuals. The amount of each
type of Client is available on the Advisor's Form ADV Part 1A. These amounts may change over time and are
updated at least annually by the Advisor. SWP generally requires a minimum relationship size of $1,000,000,
which may be reduced at the sole discretion of the Advisor.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
A. Methods of Analysis
SWP primarily employs a fundamental analysis method in developing investment strategies for its Clients.
Research and analysis from SWP is derived from numerous sources, including financial media companies, third-
party research materials, Internet sources, and review of company activities, including annual reports,
prospectuses, press releases and research prepared by others.
As noted above, SWP generally employs a long-term investment strategy for its Clients, as consistent with their
financial goals. SWP will typically hold all or a portion of a security for more than a year, but may hold for shorter
periods for the purpose of rebalancing a portfolio or meeting the cash needs of Clients. At times, SWP may also
buy and sell positions that are more short-term in nature, depending on the goals of the Client and/or the
fundamentals of the security, sector or asset class.
B. Risk of Loss
Investing in securities involves certain investment risks. Securities may fluctuate in value or lose value. Clients
should be prepared to bear the potential risk of loss. SWP will assist Clients in determining an appropriate
strategy based on their tolerance for risk and other factors noted above. However, there is no guarantee that a
Client will meet their investment goals.
Fundamental analysis utilizes economic and business indicators as investment selection criteria. These criteria
are generally ratios and trends that may indicate the overall strength and financial viability of the entity being
analyzed. Assets are deemed suitable if they meet certain criteria to indicate that they are a strong investment
with a value discounted by the market. While this type of analysis helps the Advisor in evaluating a potential
investment, it does not guarantee that the investment will increase in value. Assets meeting the investment
criteria utilized in the fundamental analysis may lose value and may have negative investment performance. The
Advisor monitors these economic indicators to determine if adjustments to strategic allocations are appropriate.
More details on the Advisor’s review process are included below in Item 13 – Review of Accounts.
Each Client engagement will entail a review of the Client's investment goals, financial situation, time horizon,
tolerance for risk and other factors to develop an appropriate strategy for managing a Client's account. Client
participation in this process, including full and accurate disclosure of requested information, is essential for the
analysis of a Client's account[s]. The Advisor shall rely on the financial and other information provided by the
Client or their designees without the duty or obligation to validate the accuracy and completeness of the provided
information. It is the responsibility of the Client to inform the Advisor of any changes in financial condition, goals
or other factors that may affect this analysis.
The risks associated with a particular strategy are provided to each Client in advance of investing Client
accounts. The Advisor will work with each Client to determine their tolerance for risk as part of the portfolio
construction process.
Following are some of the risks associated with the Advisor’s investment approach. The Advisor will assist the
Client in fully understanding these investment risks.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 10
Market Risks
The value of a Client’s holdings may fluctuate in response to events specific to companies or markets, as well as
economic, political, or social events in the U.S. and abroad. This risk is linked to the performance of the overall
financial markets.
ETF Risks
The performance of ETFs is subject to market risk, including the possible loss of principal. The price of the
ETFs will fluctuate with the price of the underlying securities that make up the funds. In addition, ETFs have a
trading risk based on the loss of cost efficiency if the ETFs are traded actively and a liquidity risk if the ETFs has
a large bid-ask spread and low trading volume. The price of an ETF fluctuates based upon the market
movements and may dissociate from the index being tracked by the ETF or the price of the underlying
investments. An ETF purchased or sold at one point in the day may have a different price than the same ETF
purchased or sold a short time later.
Mutual Fund Risks
The performance of mutual funds is subject to market risk, including the possible loss of principal. The price of
the mutual funds will fluctuate with the value of the underlying securities that make up the funds. The price of a
mutual fund is typically set daily therefore a mutual fund purchased at one point in the day will typically have the
same price as a mutual fund purchased later that same day.
Past performance is not a guarantee of future returns. Investing in securities and other investments
involve a risk of loss that each Client should understand and be willing to bear. Clients are reminded to
discuss these risks with the Advisor.
Item 9 – Disciplinary Information
Scottsdale Wealth Planning ("Registrant") and Mr. Ohanian received a cease-and-desist Order from the
Commodities Futures Trading Commission ("CFTC"), stating that they had intentionally or recklessly omitted
material facts from their communications with participants of a pooled commodities vehicle, these participants
were clients of the Registrant and Mr. Ohanian. The Registrant and Mr. Ohanian failed to register with the CFTC
as commodity trading advisors; these acts, omissions, and failures violated anti-fraud and other provisions of the
Commodity Exchange Act. The CFTC order states for a period of four (4) years after the date of the entry Order,
they are prohibited from, directly or indirectly, engaging in trading commodities and affiliating with a registered
commodities entity. In addition, the order to pay jointly and severally, the restitution of $338,000 and a civil
monetary penalty of $169,000.
Additional details and backgrounds of the Advisor and its Advisory Persons are available on the Investment
Adviser Public Disclosure website at www.adviserinfo.sec.gov by searching with the Advisor’s firm name or by
CRD# 169248.
Item 10 – Other Financial Industry Activities and Affiliations
Insurance Agency Affiliations
Mr. Ohanian is also a licensed insurance professional. Implementations of insurance recommendations are
separate and apart from Mr. Ohanian’s role with the Advisor. Mr. Ohanian will receive customary commissions
and other related revenues from the various insurance companies whose products are sold. Commissions
generated by insurance sales do not offset regular advisory fees. This practice presents a conflict of interest in
recommending certain products of the insurance companies. Clients are under no obligation to implement any
recommendations made by Mr. Ohanian or the Advisor.
Succession Plan
As a fiduciary, Scottsdale Wealth Planning, Inc. has certain legal obligations, including the obligation to act in
clients’ best interest. Scottsdale Wealth Planning, Inc. maintains a Business Continuity and Succession Plan and
seeks to avoid a disruption of service to clients in the event of an unforeseen loss of key personnel, due to
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 11
disability or death. To that end, Scottsdale Wealth Planning, Inc. has entered into a succession agreement with
Buckingham Strategic Wealth LLC, effective February 2018. Scottsdale Wealth Planning, Inc. can provide
additional information to any current or prospective client upon request to Paul C. Ohanian, Founder, and Chief
Executive Officer at (480) 550-8555 or pohanian@scottsdalewealthplanning.com.
Item 11 – Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
A. Code of Ethics
SWP has implemented a Code of Ethics that defines the Advisor’s fiduciary commitment to each Client. This
Code of Ethics applies to all persons associated with SWP (“Supervised Persons”). The Code of Ethics was
developed to provide general ethical guidelines and specific instructions regarding the Advisor’s duties to the
Client. SWP and its Supervised Persons owe a duty of loyalty, fairness and good faith towards each Client. It is
the obligation of SWP Supervised Persons to adhere not only to the specific provisions of the Code, but also to
the general principles that guide the Code. The Code of Ethics covers a range of topics that address employee
ethics and conflicts of interest. To request a copy of the Code of Ethics, please contact the Advisor at (480) 550-
8555.
B. Personal Trading with Material Interest
SWP allows Supervised Persons to purchase or sell the same securities that may be recommended to and
purchased on behalf of Clients. SWP does not act as principal in any transactions. In addition, the Advisor does
not act as the general partner of a fund, or advise an investment company. SWP does not have a material
interest in any securities traded in Client accounts.
C. Personal Trading in Same Securities as Clients
SWP allows Supervised Persons to purchase or sell the same securities that may be recommended to and
purchased on behalf of Clients. Owning the same securities that are recommended (purchase or sell) to Clients
presents a conflict of interest that, as fiduciaries, must be disclosed to Client’s and mitigated through policies and
procedures. As noted above, the Advisor has adopted a Code of Ethics, which addresses insider trading
(material non-public information controls) and personal securities reporting procedures. When trading for
personal accounts, Supervised Persons have a conflict of interest if trading in the same securities. The fiduciary
duty to act in the best interest of its Clients can be violated if personal trades are made with more advantageous
terms than Client trades, or by trading based on material non-public information. This risk is mitigated by SWP
requiring reporting of personal securities trades by its Supervised Persons for review by the Chief Compliance
Officer (“CCO”) or delegate. The Advisor has also adopted written policies and procedures to detect the misuse
of material, non-public information.
D. Personal Trading at Same Time as Client
While SWP allows Supervised Persons to purchase or sell the same securities that may be recommended to and
purchased on behalf of Clients, such trades are typically aggregated with Client orders or traded afterward. At no
time, will SWP, or any Supervised Person of SWP, transact in any security to the detriment of any Client.
Item 12 – Brokerage Practices
A. Recommendation of Custodian[s]
SWP does not have discretionary authority to select the broker-dealer/custodian for custody and execution
services. The Client will engage the broker-dealer/custodian (herein the "Custodian") to safeguard Client assets
and authorize SWP to direct trades to the Custodian as agreed upon in the investment advisory agreement.
Further, SWP does not have the discretionary authority to negotiate commissions on behalf of Clients on a trade-
by-trade basis.
Where SWP does not exercise discretion over the selection of the Custodian, it may recommend the Custodian
to Clients for custody and execution services. Clients are not obligated to use the Custodian recommended by
the Advisor and will not incur any extra fee or cost associated with using a custodian not recommended by SWP.
However, the Advisor may not be able to deliver the same services to Client as provided to other Clients. SWP
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 12
may recommend the Custodian based on criteria such as, but not limited to, the reasonableness of commissions
charged to the Client, services made available to the Client, its reputation, location of the Custodian’s offices
and/or the services provided to the Advisor. SWP will generally recommend that Clients establish their account[s]
at Charles Schwab & Co., Inc. (“Schwab”), a FINRA-registered broker-dealer and member SIPC. Schwab will
serve as the Client’s “qualified custodian.” SWP maintains an institutional relationship with Schwab, whereby the
Advisor receives economic benefits from Schwab. Please see Item 14 below.
Following are additional details regarding the brokerage practices of the Advisor:
1. Soft Dollars - Soft dollars are revenue programs offered by broker-dealers/custodians whereby an advisor
enters into an agreement to place security trades with a broker-dealer/custodian in exchange for research and
other services. SWP does not participate in soft dollar programs sponsored or offered by any broker-
dealer/custodian. SWP receives certain benefits in connection with its institutional relationship with
Schwab. Please see Item 14 below.
2. Brokerage Referrals - SWP does not receive any compensation from any third-party in connection with the
recommendation for establishing an account.
3. Directed Brokerage - All Clients are serviced on a “directed brokerage basis”, where SWP will place trades
within the established account[s] at the Custodian designated by the Client. Further, all Client accounts are
traded within their respective account[s] at the Custodian. The Advisor will not engage in any principal
transactions (i.e., trade of any security from or to the Advisor’s own account) or cross transactions with other
Client accounts (i.e., purchase of a security into one Client account from another Client’s account[s]). SWP will
not be obligated to select competitive bids on securities transactions and does not have an obligation to seek the
lowest available transaction costs. These costs are determined by the Custodian.
B. Aggregating and Allocating Trades
The primary objective in placing orders for the purchase and sale of securities for Client accounts is to obtain the
most favorable net results taking into account such factors as 1) price, 2) size of the order, 3) difficulty of
execution, 4) confidentiality and 5) skill required of the Custodian. SWP will execute its transactions through the
Custodian as authorized by the Client. SWP may aggregate orders in a block trade or trades when securities are
purchased or sold through the Custodian for multiple (discretionary) accounts. If a block trade cannot be
executed in full at the same price or time, the securities actually purchased or sold by the close of each business
day must be allocated in a manner that is consistent with the initial pre-allocation or other written statement. This
must be done in a way that does not consistently advantage or disadvantage particular Clients’ accounts.
Item 13 – Review of Accounts
A. Frequency of Reviews
Securities in Client accounts are monitored on a regular and continuous basis by Paul Ohanian, Founder, Chief
Compliance Officer, and Chief Executive Officer of SWP. Formal reviews are generally conducted at least
annually or more frequently depending on the needs of the Client.
B. Causes for Reviews
In addition to the investment monitoring noted in Item 13.A. above, each Client account shall be reviewed at least
annually. Reviews may be conducted more frequently at the Client’s request. Accounts may be reviewed as a
result of major changes in economic conditions, known changes in the Client’s financial situation, and/or large
deposits or withdrawals in the Client’s account[s]. The Client is encouraged to notify SWP if changes occur in the
Client’s personal financial situation that might adversely affect the Client’s investment plan. Additional reviews
may be triggered by material market, economic or political events.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 13
C. Review Reports
The Client will receive brokerage statements no less than quarterly from the Custodian. These brokerage
statements are sent directly from the Custodian to the Client. The Client may also establish electronic access to
the Custodian’s website so that the Client may view these reports and their account activity. Client brokerage
statements will include all positions, transactions, and fees relating to the Client’s account[s]. The Advisor may
also provide Clients with periodic reports regarding their holdings, allocations, and performance.
Item 14 – Client Referrals and Other Compensation
A. Compensation Received by SWP
SWP does not receive commissions or other compensation from product sponsors, broker-dealers or any un-
related third party, other than described below. SWP may refer Clients to various third parties to provide certain
financial services necessary to meet the goals of its Clients. Likewise, SWP may receive referrals of new Clients
from a third-party.
Insurance Agency Affiliations
As noted in Item 10, Mr. Ohanian is a licensed insurance professional and may receive commissions for the
implementation of insurance products. Please see Item 10.
Participation in Institutional Advisor Platform
SWP has established an institutional relationship with Schwab through its “Schwab Advisor Services” unit, a
division of Schwab dedicated to serving independent advisory firms like SWP. As a registered investment advisor
participating on the Schwab Advisor Services platform, SWP receives access to software and related support
without cost because the Advisor renders investment management services to Clients that maintain assets at
Schwab. Services provided by Schwab Advisor Services benefit the Advisor and many, but not all services provided
by Schwab will benefit Clients. In fulfilling its duties to its Clients, the Advisor endeavors at all times to put the
interests of its Clients first. Clients should be aware, however, that the receipt of economic benefits from a
custodian creates a potential conflict of interest since these benefits may influence the Advisor's recommendation of
this custodian over one that does not furnish similar software, systems support, or services.
Services that Benefit the Client – Schwab’s institutional brokerage services include access to a broad range of
investment products, execution of securities transactions, and custody of Client’s funds and securities. Through
Schwab, the Advisor may be able to access certain investments and asset classes that the Client would not be able
to obtain directly or through other sources. Further, the Advisor may be able to invest in certain mutual funds and
other investments without having to adhere to investment minimums that might be required if the Client were to
directly access the investments.
Services that May Indirectly Benefit the Client – Schwab provides participating advisors with access to technology,
research, discounts and other services. In addition, the Advisor receives duplicate statements for Client accounts,
the ability to deduct advisory fees, trading tools, and back office support services as part of its relationship with
Schwab. These services are intended to assist the Advisor in effectively managing accounts for its Clients, but may
not directly benefit all Clients.
Services that May Only Benefit the Advisor – Schwab also offers other services to SWP that may not benefit the
Client, including: educational conferences and events and discounts for various service providers. Access to these
services creates a financial incentive for the Advisor to recommend Schwab, which results in a potential conflict of
interest. SWP believes, however, that the selection of Schwab as Custodian is in the best interests of its Clients.
B. Client Referrals from Solicitors
SWP does not engage paid solicitors for Client referrals.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 14
Item 15 – Custody
SWP does not accept or maintain custody of any Client accounts, except for the authorized deduction of the
Advisor’s fees. All Clients must place their assets with a “qualified custodian”. Clients are required to engage the
Custodian to retain their funds and securities and direct SWP to utilize the Custodian for the Client’s security
transactions. SWP encourages Clients to review statements provided by the Custodian. For more information about
custodians and brokerage practices, see Item 12 – Brokerage Practices.
If the Client gives the Advisor authority to move money from one account to another account, the Advisor may
have custody of those assets. In order to avoid additional regulatory requirements in these cases, the Custodian
and the Advisor have adopted safeguards to ensure that the money movements are completed in accordance
with the Client’s instructions.
Item 16 – Investment Discretion
SWP has discretion over the selection and amount of securities to be bought or sold in a Client’s account[s] without
obtaining prior consent or approval from the Client. However, these purchases or sales may be subject to specified
investment objectives, guidelines, or limitations previously set forth by the Client and agreed to by SWP.
Discretionary authority will only be authorized upon full disclosure to the Client. The granting of such authority will
be evidenced by the Client's execution of an investment advisory agreement containing all applicable limitations to
such authority. All discretionary trades made by SWP will be in accordance with each Client's investment objectives
and goals.
Item 17 – Voting Client Securities
SWP does not accept proxy-voting responsibility for any Client. Clients will receive proxy statements directly from
the Custodian. The Advisor will assist in answering questions relating to proxies, however, the Client retains the
sole responsibility for proxy decisions and voting.
Item 18 – Financial Information
Neither SWP, nor its management, have any adverse financial situations that would reasonably impair the ability
of SWP to meet all obligations to its Clients. Neither SWP, nor any of its Advisory Persons, have been subject to
a bankruptcy or financial compromise. SWP is not required to deliver a balance sheet along with this Disclosure
Brochure as the Advisor does not collect advance fees of $1,200 for services to be performed six months or
more in the future.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 15
Form ADV Part 2B – Brochure Supplement
for
Paul C. Ohanian, CFP®
Founder, Chief Compliance Officer & Chief Executive Officer
Effective: March 11, 2025
This Form ADV 2B (“Brochure Supplement”) provides information about the background and qualifications of
Paul C. Ohanian, CFP® (CRD# 1403229) in addition to the information contained in the Scottsdale Wealth
Planning, Inc. (“SWP” or the “Advisor”) (CRD # 169248) Disclosure Brochure. If you have not received a copy of
the Disclosure Brochure or if you have any questions about the contents of the SWP Disclosure Brochure or this
Brochure Supplement, please contact the Advisor at (480) 550-8555.
Additional information about Mr. Ohanian is available on the SEC’s Investment Adviser Public Disclosure website
at www.adviserinfo.sec.gov by searching with his full name or Individual CRD# 1403229.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 16
Item 2 – Educational Background and Business Experience
Paul C. Ohanian, CFP®, born in 1958, is dedicated to advising Clients of SWP in his role as the Founder, Chief
Compliance Officer & Chief Executive Officer. Mr. Ohanian earned a Bachelor of Science in Accounting from
Southern Illinois University in 1982. Additional information regarding Mr. Ohanian’s employment history is
included below.
Employment History:
Founder & Chief Compliance Officer, Scottsdale Wealth Planning, Inc.
Associated Person, CTAX Partners LLC
Registered Representative, BMA Securities, Inc
Investment Advisor Representative, Exeter Financial, LLC
Mass Transfer, AIG Financial Advisors, Inc
Investment Advisor Representative, WealthTrust - Arizona LLC
Associated Person, ANTC
Financial Advisor, Degreen Wealth Management Corp.
Financial Advisor, Degreen Financial, P.L.C.
01/2014 to Present
05/2014 to 07/2019
03/2008 to 01/2014
02/2008 to 01/2014
10/2005 to 03/2008
11/2006 to 02/2008
06/2005 to 02/2008
11/2005 to 11/2006
09/2002 to 11/2005
CERTIFIED FINANCIAL PLANNER™ (“CFP®”)
The CERTIFIED FINANCIAL PLANNER™, CFP® and federally registered CFP® (with flame design) marks
(collectively, the “CFP® marks”) are professional certification marks granted in the United States by Certified
Financial Planner Board of Standards, Inc. (“CFP® Board”).
The CFP® certification is a voluntary certification; no federal or state law or regulation requires financial planners
to hold CFP® certification. It is recognized in the United States and a number of other countries for its (1) high
standard of professional education; (2) stringent code of conduct and standards of practice; and (3) ethical
requirements that govern professional engagements with clients. Currently, more than 71,000 individuals have
obtained CFP® certification in the United States.
To attain the right to use the CFP® marks, an individual must satisfactorily fulfill the following requirements:
• Education – Complete an advanced college-level course of study addressing the financial planning
subject areas that CFP® Board’s studies have determined as necessary for the competent and
professional delivery of financial planning services, and attain a Bachelor’s Degree from a regionally
accredited United States college or university (or its equivalent from a foreign university). CFP® Board’s
financial planning subject areas include insurance planning and risk management, employee benefits
planning, investment planning, income tax planning, retirement planning, and estate planning;
• Examination – Pass the comprehensive CFP® Certification Examination. The examination includes case
studies and client scenarios designed to test one’s ability to correctly diagnose financial planning issues
and apply one’s knowledge of financial planning to real world circumstances;
• Experience – Complete at least three years of full-time financial planning-related experience (or the
equivalent, measured as 2,000 hours per year); and
• Ethics – Agree to be bound by CFP® Board’s Standards of Professional Conduct, a set of documents
outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics requirements in
order to maintain the right to continue to use the CFP® marks:
• Continuing Education – Complete 30 hours of continuing education hours every two years, including two
hours on the Code of Ethics and other parts of the Standards of Professional Conduct, to maintain
competence and keep up with developments in the financial planning field; and
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 17
• Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The Standards
prominently require that CFP® professionals provide financial planning services at a fiduciary standard of
care. This means CFP® professionals must provide financial planning services in the best interests of
their clients.
CFP® professionals who fail to comply with the above standards and requirements may be subject to CFP®
Board’s enforcement process, which could result in suspension or permanent revocation of their CFP®
certification.
Item 3 – Disciplinary Information
Scottsdale Wealth Planning ("Registrant") and Mr. Ohanian received a cease-and-desist Order from the
Commodities Futures Trading Commission ("CFTC"), stating that they had intentionally or recklessly omitted
material facts from their communications with participants of a pooled commodities vehicle, these participants
were clients of the Registrant and Mr. Ohanian. The Registrant and Mr. Ohanian failed to register with the CFTC
as commodity trading advisors; these acts, omissions, and failures violated anti-fraud and other provisions of the
Commodity Exchange Act. The CFTC order states for a period of four (4) years after the date of the entry Order,
they are prohibited from, directly or indirectly, engaging in trading commodities and affiliating with a registered
commodities entity. In addition, the order to pay jointly and severally, the restitution of $338,000 and a civil
monetary penalty of $169,000.
Additional details and the background of Mr. Ohanian on the Investment Adviser Public Disclosure website at
www.adviserinfo.sec.gov by searching with his full name or Individual CRD# 1403229.
Item 4 – Other Business Activities
Insurance Agency Affiliations
Mr. Ohanian is also a licensed insurance professional. Implementations of insurance recommendations are
separate and apart from Mr. Ohanian’s role with the Advisor. Mr. Ohanian will receive customary commissions
and other related revenues from the various insurance companies whose products are sold. Commissions
generated by insurance sales do not offset regular advisory fees. This practice presents a conflict of interest in
recommending certain products of the insurance companies. Clients are under no obligation to implement any
recommendations made by Mr. Ohanian or the Advisor.
Item 5 – Additional Compensation
Mr. Ohanian has additional business activities where compensation is received. These business activities are
detailed in Item 4 above.
Item 6 – Supervision
Mr. Ohanian serves as the Founder, Chief Compliance Officer & Chief Executive Officer of SWP. Mr. Ohanian
can be reached at (480) 550-8555.
SWP has implemented a Code of Ethics, an internal compliance document that guides each Supervised Person
in meeting their fiduciary obligations to Clients of SWP. Further, SWP is subject to regulatory oversight by
various agencies. These agencies require registration by SWP and its Supervised Persons. As a registered
entity, SWP is subject to examinations by regulators, which may be announced or unannounced. SWP is
required to periodically update the information provided to these agencies and to provide various reports
regarding the business activities and assets of the Advisor.
have any additional information to disclose.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 18
Privacy Policy
Effective: March 21, 2024
Our Commitment to You
Scottsdale Wealth Planning, Inc. (“SWP” or the “Advisor”) is committed to safeguarding the use of personal
information of our Clients (also referred to as “you” and “your”) that we obtain as your Investment Advisor, as
described here in our Privacy Policy (“Policy”).
Our relationship with you is our most important asset. We understand that you have entrusted us with your
private information, and we do everything that we can to maintain that trust. SWP (also referred to as "we", "our"
and "us”) protects the security and confidentiality of the personal information we have and implements controls to
ensure that such information is used for proper business purposes in connection with the management or
servicing of our relationship with you.
SWP does not sell your non-public personal information to anyone. Nor do we provide such information to others
except for discrete and reasonable business purposes in connection with the servicing and management of our
relationship with you, as discussed below.
Details of our approach to privacy and how your personal non-public information is collected and used are set
forth in this Policy.
Why you need to know?
Registered Investment Advisors (“RIAs”) must share some of your personal information in the course of servicing
your account. Federal and State laws give you the right to limit some of this sharing and require RIAs to disclose
how we collect, share, and protect your personal information.
What information do we collect from you?
Social security or taxpayer identification number Assets and liabilities
Name, address and phone number[s]
Income and expenses
E-mail address[es]
Investment activity
Account information (including other institutions)
Investment experience and goals
What Information do we collect from other sources?
Custody, brokerage and advisory agreements
Other advisory agreements and legal documents
Transactional information with us or others
Account applications and forms
Investment questionnaires and suitability
documents
Other information needed to service account
How do we protect your information?
To safeguard your personal information from unauthorized access and use we maintain physical, procedural and
electronic security measures. These include such safeguards as secure passwords, encrypted file storage and a
secure office environment. Our technology vendors provide security and access control over personal
information and have policies over the transmission of data. Our associates are trained on their responsibilities to
protect Client’s personal information.
We require third parties that assist in providing our services to you to protect the personal information they
receive from us.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 19
How do we share your information?
An RIA shares Client personal information to effectively implement its services. In the section below, we list some
reasons we may share your personal information.
Basis For Sharing
Do we share?
Can you limit?
Yes
No
Servicing our Clients
We may share non-public personal information with non-affiliated third
parties (such as administrators brokers, custodians, regulators, credit
agencies, other financial institutions) as necessary for us to provide
agreed upon services to you, consistent with applicable law, including but
not limited to: processing transactions; general account maintenance;
responding to regulators or legal investigations; and credit reporting.
No
Not Shared
Marketing Purposes
SWP does not disclose, and does not intend to disclose, personal
information with non-affiliated third parties to offer you services. Certain
laws may give us the right to share your personal information with
financial institutions where you are a customer and where SWP or the
client has a formal agreement with the financial institution. We will only
share information for purposes of servicing your accounts, not for
marketing purposes.
Yes
Yes
Authorized Users
Your non-public personal information may be disclosed to you and
persons that we believe to be your authorized agent[s] or
representative[s].
No
Not Shared
Information About Former Clients
SWP does not disclose and does not intend to disclose, non-public
personal information to non-affiliated third parties with respect to persons
who are no longer our Clients.
Changes to our Privacy Policy
We will send you a copy of this Policy annually for as long as you maintain an ongoing relationship with us.
Periodically we may revise this Policy, and will provide you with a revised Policy if the changes materially alter
the previous Privacy Policy. We will not, however, revise our Privacy Policy to permit the sharing of non-public
personal information other than as described in this notice unless we first notify you and provide you with an
opportunity to prevent the information sharing.
Any Questions?
You may ask questions or voice any concerns, as well as obtain a copy of our current Privacy Policy by
contacting us at (480) 550-8555.
Scottsdale Wealth Planning, Inc.
7033 E. Main Street, #104, Scottsdale, AZ 85251
Phone: (480) 550-8555 Fax: (480) 550-9555
http://www.scottsdalewealthplanning.com
Page 20