Overview
Assets Under Management: $249 million
High-Net-Worth Clients: 16
Average Client Assets: $9 million
Services Offered
Services: Portfolio Management for Individuals, Portfolio Management for Institutional Clients
Fee Structure
Primary Fee Schedule (2024 FORM ADV PART IIA BROCHURE)
Min | Max | Marginal Fee Rate |
---|---|---|
$0 | $1,000,000 | 0.70% |
$1,000,001 | $3,000,000 | 0.60% |
$3,000,001 | $5,000,000 | 0.50% |
$5,000,001 | $15,000,000 | 0.35% |
$15,000,001 | and above | 0.35% |
Illustrative Fee Rates
Total Assets | Annual Fees | Average Fee Rate |
---|---|---|
$1 million | $7,000 | 0.70% |
$5 million | $29,000 | 0.58% |
$10 million | $46,500 | 0.46% |
$50 million | $186,500 | 0.37% |
$100 million | $361,500 | 0.36% |
Clients
Number of High-Net-Worth Clients: 16
Percentage of Firm Assets Belonging to High-Net-Worth Clients: 58.96
Average High-Net-Worth Client Assets: $9 million
Total Client Accounts: 34
Discretionary Accounts: 30
Non-Discretionary Accounts: 4
Regulatory Filings
CRD Number: 127425
Last Filing Date: 2024-03-15 00:00:00
Website: HTTP://WWW.RAHLFSCAPITAL.COM
Form ADV Documents
Primary Brochure: 2024 FORM ADV PART IIA BROCHURE (2025-03-19)
View Document Text
Rahlfs Capital, LLC
Requisite Form ADV Part 2A Informational Brochure
March 19, 2025
Introduction…
This brochure provides information about the qualifications and business practices of
Rahlfs Capital, LLC. If you have any questions about the contents of this Brochure, please
contact us at 214-460-3992 or brian@rahlfscapital.com. The brochure is required under
federal securities laws, is provided to prospective clients prior to entering any investment
advisory agreement, and is delivered to existing clients each year (unless that client is an
SEC-registered investment company). The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any
state securities authority.
While the language and information in this brochure address specific questions which the
U.S. Securities and Exchange Commission requires of investment advisory firms, it may
not reflect all details or information about the firm. This form must be written in “plain
English” and avoid unusual industry jargon or odd terms to the extent possible. If we were
unsuccessful in this effort, please let us know.
Additional discussion may be available by mail to the following address, or most preferably
by phone at 214-460-3992.
Brian W. Rahlfs, CFA
Rahlfs Capital, LLC
1034 Kiowa Drive East
Lake Kiowa, Texas 76240
Additional information about Rahlfs Capital, LLC is also available on the United States
Securities and Exchange Commission’s website at www.adviserinfo.sec.gov though such
information may not have been approved or verified by the SEC. You can search this site
alphabetically or with a unique identifying number: our CRD number is 127425.
Registration with the United States Securities and Exchange Commission, or describing
this firm or any firm as being “registered,” does not imply specific levels of skill or training.
Prepared to Comply with Federal Law as of December 31, 2024
ADV part 2 brochure (continued)
Material changes…
Our Brochure, or these paragraphs of information known to the SEC as “Part 2”, will be
delivered to existing clients within 120 days of our December 31 fiscal year. The Brochure
may also be requested at any time at 214-460-3992 or brian@rahlfscapital.com.
We must update the information in our Brochure at least annually. Our previous Brochure
was dated March 15, 2024. This annual update is unchanged from the prior year, although
the assets under management does fluctuate as detailed on page 3. We also make some
edits in phrasing and grammar each year, as in the Cyber-Security policy this year.
Table of contents…
Item 1
Item 2
Item 3
Item 4
Item 5
Item 6
Item 7
Item 8
Item 9
Item 10
Item 11
page 1
Cover Page
page 2
Material Changes
page 2
Table of Contents
page 3
Advisory Business
page 3
Types of Investments
page 4
Fees and Compensation
page 4
Performance-Based Fees and Side-By-Side Management
page 5
Types of Clients
Methods of Analysis, Investment Strategy and Risk of Loss page 5
page 5
Disciplinary Information
page 6
Education Standards and Business Background
page 6
Other Financial Industry Activities and Affiliations
Code of Ethics, Participation or Interest in Client
page 6
Transactions and Personal Trading
Item 12
Item 13
Item 14
Item 15
Item 16
Item 17
Item 18
Brokerage Practices
Review of Accounts
Client Referrals and Compensation
Custody
Investment Discretion
Voting Client Securities
Financial Information
page 7
page 7
page 8
page 8
page 8
page 8
page 8
Further supplemental information is also attached, as follows.
Proxy Voting Policy
Biographical Supplement
CFA Institute Information Sheet
Internal Trading Policy
Privacy Policy
Cyber-Security Policy
Business Continuity Procedures
page 2
ADV part 2 brochure (continued)
Description of advisory business…
Rahlfs Capital is a Texas limited liability company, registering with the SEC in 2003. The
company is owned by Brian Rahlfs and he serves as Managing Principal. The firm provides
comprehensive management to private family, trust, estate, partnership and charitable
portfolios. We also provide investment management to another advisory firm as a sub-
advisor. At year-end, the firm had responsibilities to assets of approximately $272,289,151.
The firm provides direct management of individual stock equities and fixed income notes,
and occasionally funds or derivates of marketable assets. Our work and conversations may
also include research or advisory counsel on related investments in private equity, real
property, business evaluations, digital assets, currency, mineral and commodity markets.
Investment strategies are custom to each situation, as we do not use model portfolios.
Portfolios are often oriented towards the production of cashflow. Equity stock investment
may be designed towards value, growth, or conservative income styles, and may be adjusted
according to presumed market cycles or your specific requirements.
The SEC defines “investment supervisory services” as continuous investment advice provided to
clients based on their individual needs, whether in terms of having sole discretion to manage a
portfolio or providing nondiscretionary advice. Per year-end, $234,262,003 in assets receive
continuous investment management and supervisory services with sole discretion, and
$38,027,148 in assets are classified as non-discretionary. To the extent we provide counsel on
other planning matters, custom reports, and graphics or metrics for evaluation and decision
timing, such work is in connection with our agreement to provide investment management and
supervisory services and we do not consider such services to be inclusive financial planning.
Types of investments…
The firm may discuss and use all investment opportunities for a client. There are no model
portfolios or pre-labeled strategies or packages of funds. Each portfolio is built to achieve the
custom goals of, and reflect the circumstances and desires of, the owner/beneficiary/trustee and
thus no single portfolio managed by the firm is the same as another.
Investment returns can be reduced over time by the impact of fees or costs, taxes, inappropriate
concentrations or excessive diversifications, and the inflation or deflation of a currency. Poor
results by any investor often stem from these factors. We have some preference to avoid
packaged investments and funds, and to invest directly in securities and assets which address
your needs. This also avoids layers of fee costs, avoids potential liquidity risks in funds, and
addresses some regulatory concerns should the fund industry be prone to systemic stresses.
As to the definitions of “types of investments” itemized by the SEC, we may offer advice on all
such items including equity securities, warrants, options, realty and mineral interests, investment
company securities, digital and commodity assets, corporate and sovereign debt securities, tax-
exempt securities, commercial paper, certificates of deposit and money market securities.
page 3
ADV part 2 brochure (continued)
Despite this flexibility, many of our clients maintain moderate portfolios geared to achieving a
balance of goals. Investments may reflect your own objectives, personal taxes, legal matters, a
possible range of time horizons, the impact of your involvement in any business or industry
cycles, your personal principles and interests, liabilities or risks outside the portfolios, the timing
of business project fundings or personal needs, the reasoned importance of relative performance
or absolute performance, life cycle factors, estate planning techniques and so on.
It is important that we know you.
Serving as a fiduciary, the firm only acts for the sole benefit and interests of a client, with loyalty
to those interests. This is the highest standard of care at either equity or law, requires complete
avoidance of any conflict of interest, and the firm may not be paid, rewarded, or profit in any
way from the relationship unless the principals consent by some sort of separate agreement.
Fees and compensation…
These investment management and supervisory services are compensated as a percentage of
assets managed. Special projects may be performed at an agreeable fixed fee. This schedule of
annual fees is based on the total value of the portfolio with accrued income, conditional to
whether an investment strategy is focused solely on fixed income securities, solely on equity
securities, or in some balanced combination of multiple asset classes. Fees are computed
with 1/12th of the below rates being applied to the prior month-end portfolio value as
determined by your independent custodian, and paid monthly in arrears after service has
been provided to you.
Fee Billing Blocks All Equity Balanced All Fixed
0.70%
First 1,000,000
0.90%
0.50%
Next 2,000,000
0.80%
0.30%
Next 2,000,000
0.70%
0.25%
0.55%
Next 10,000,000
0.20%
Amount over $15mm 0.40%
0.90%
0.70%
0.60%
0.50%
0.35%
This can be cumbersome, so clients almost always negotiate a single fixed percentage rate easily
applied to the value on your month-end valuation for ease of audit and understanding, and
such rate continues unless renegotiated. So, in many circumstances the negotiated fees may vary
from this schedule. Your custodial fees may be paid by the firm, subject also to negotiation.
Fees are typically paid direct from your custodial account, or may be billed direct as you desire.
Outside brokerage commissions and trading costs are added to the transaction amounts for
trades. In the event of a termination, fees for the final month may be calculated proportional to
the number of days of service provided. Clients may terminate a contract without penalty
within five business days after signing a contract, if this requisite disclosure statement was not
delivered to the client at least 48 hours prior to entering any advisory contract with the firm.
Performance-based fees and side-by-side management…
Performance-based fees are not assessed on any account at this time.
page 4
ADV part 2 brochure (continued)
Types of clients…
The firm serves individuals, family trusts, estates, partnerships, corporations, and charitable
portfolios, as well as other investment advisors in a sub-advisory capacity. Clients are selective in
choosing a private investment manager. The firm is likewise selective as to the families it
provides service to, but does not necessarily impose a minimum dollar value of assets or other
measurable criteria for establishing an agreement.
Methods of analysis, investment strategy, and risk of loss…
We do not believe there is a known or knowable correct value for securities prices, such prices
being the product of individual value judgments and group behavior. We do believe
experienced investors are more likely able to judge relative value and group behavior than
inexperienced investors. Dislocations between short-term influences and equilibrium judgments
create opportunities which can sometimes be recognized in our view. Thus, our methods of
security analysis include macroeconomics, microeconomics, liquidity issues, investigative
accountings, evaluations of other experienced investors, technical price behaviors, cyclical
studies, credit and duration analysis, and other methods. This may include methods of
behavioral and social investment finance; such studies building on concepts of psychology
to further explain and understand investor behavior, the assignment of valuation level, and
events developing prospectively in the financial markets. Some of this analysis would be
considered traditional and some could be judged proprietary/unique to our perspective.
Sources of information may include corporate reports, prospectuses, regulatory filings,
research materials prepared internally and by others, timing algorithms, rating services,
press releases and media of all types, facility inspections, and any other proper public
content. Strategies and tactics may result in holding periods which last many years or more
rarely even as short as a few days, but strategies involving uncovered options or margin or
short sales would be unlikely, and unique only to a particular situation endorsed by an
individual client. Clients bear a significant risk of loss in strategies involving equity
securities and typically moderate risk of loss in strategies involving fixed income securities.
Such significant risks stem from changes in interest rates, inflation, economic activity,
currencies, credit quality,
liquidity, specific security events, news media reports,
management of an entity, and shifts in market sentiment. Future returns are impacted by
prospective changes in volatility, taxes, management, costs, economic conditions, and other
factors. Performance evaluations can be an important component of analysis. However,
past performance is no guarantee of future success.
Disciplinary information…
The firm has never, nor has any individual personnel at the firm ever, been involved in any legal
or unethical or disciplinary event in the investment or fiduciary industry. If any such material
event were to occur, the firm would promptly update clients.
page 5
ADV part 2 brochure (continued)
Education standards, and business background…
The firm requires that the professionals involved in determining or communicating investment
advice to clients have a business university degree, hold the specific professional credentials of a
Chartered Financial Analyst designation, have an appropriate number of years of prior
experience in market research or securities management, and have proper technical expertise to
analyze and, in our opinion, properly interpret financial information and research. The CFA
Institute prepared the attached page for a Form ADV. Biographical information on any officer
or personnel involved with your accounts is included in the attached Biographical Supplement.
Other financial industry activities and affiliations…
The firm is independent. It has no cross-ownership or conflicts of interest with any brokerage
firm, bank, financial planning firm, accounting firm, law firm, insurance agency, real estate
broker, mutual fund or financial institution. The firm is not actively engaged in any business,
product or service other than providing investment advisory services. Further, the firm is not a
general partner in any partnership in which clients are solicited to invest. The firm is thus
expected to remain completely independent and unbiased.
Code of ethics, participation or interest in client transactions, and personal trading…
All personnel involved with the firm adhere to high standards of professional conduct and a
code of ethics which is the cornerstone of the trust that client families have in us. These rules of
ethical conduct are consistent with the long-standing requirements of the Chartered Financial
Analyst designation. It includes placing the integrity of the profession and the interests of the
client first and foremost, acting with integrity, competence and respect both in one’s personal
and professional life, and improving and maintaining one’s professional competence
continually over time. The procedures of the firm emphasize our duties to act with loyalty and
skill for all clients or stakeholders, and further include provisions prohibiting insider trading,
unfair personal trading, or conflicts of interest. The firm does not deal in its own account to
acquire securities from, nor sell securities it owns, to any client. The firm does not receive
compensation as a broker or agent for any securities transaction. The firm avoids media
appearances or situations which might provide psychological compensation from an association
with any client, or might influence our independent and unbiased process of investment action
and objective research. Personnel at the firm may buy or sell for themselves, or their family or
related entity, securities which are also acquired or sold in a client portfolio. Their portfolio,
and any personal trading, may be as different as any client portfolio is, for the same reasons as
noted under “Types of Investments.” Great care is taken to avoid any conflict of interest in the
timing of such transactions, such as acquiring a security after the trades of a client are executed
during that trading day, and dealing with securities enjoying diverse trading volume. In the
event a potential conflict of interest might arise from some coincidence or development, such
conflict would be disclosed and mutually resolved. Adherence to the firm’s code of ethics, and
applicable rules and laws, is routinely confirmed. A detailed copy of these policies is available
on request, and our Policy on Internal Trading is included as a supplement to this document.
page 6
ADV part 2 brochure (continued)
Brokerage practices, and discretion relative to your trading activity…
Responsibilities and discretion are detailed in your agreement with us for investment
management, and your agreement with an independent custodian for proper safekeeping of
your assets. The firm typically has discretionary authority to determine not only the securities
being bought or sold, but is also authorized to select advantageous brokerage firms and dealer
trading desks. Purchases and sales through brokers involve a commission to the broker.
Purchases and sales with dealers serving as market makers involve a spread between the bid and
ask price. As we seek to obtain the best execution, the selection of such trading desks or
brokerage firms may change from time to time, based on commission rate pricing, ability to
work orders and obtain more efficient execution, financial stability and reputation, and other
factors such as operational procedures involving your independent custodian. We do not
rely on research provided by broker-dealers. The firm will not agree to higher commission
rates in return for any product, tangent service, or research material, and no transactions
have been directed to a particular broker in return for any such product or material.
In some cases, we must use a specific software trading system in order to place or clear
trades through a particular brokerage or custodian, whether selected by us or by you as a
client, and that software is provided to us “free” by that firm and for that purpose. Also, in
some cases, we may receive “free” research reports or information from a particular
brokerage or custodian, and that material may be sent to us with or without our request.
As a result, the SEC considers the firm to receive a "soft-dollar" compensation benefit of
brokerage research or required software. However, any such assistance is to benefit the
clients of the firm, and the selection of brokerage firms or the independent custodian
housing your assets is unrelated to the availability of soft-dollar research, or software
required for trading, or any other perceived benefit to the firm. We do not receive any
"actual dollar" benefits, and the selections of brokerages or custodian financial institutions
are decisions made completely without bias. Such standards of ethical conduct with respect
to soft dollar benefits are a part of our code of ethics.
Trades are made at separate times for each client, with no model portfolio, as portfolios are
worked on in isolation, tailored to each client. Trade aggregations bundled as block trades
for more than one client are permitted. If bundling reduces trading costs, the involved
accounts receive pro rata benefit from any cost savings based on shares involved. It is likely
clients buying or selling the same security on the same day or week will have different
trading costs based on continuous market price changes or selection of broker, dealer, or
custodian, which could benefit an account that traded later or earlier relative to another.
We do not regularly work on set accounts after/before others, have no priority accounts,
and have not identified advantages to factors such as morning, afternoon, or day of week.
Reviews of accounts…
The firm meets with clients periodically, and promptly at request. Internal reviews can occur
continually, daily and weekly, with degree and timing determined by market action, news flow,
client discussion, changed circumstances, and our discretion. All portfolio work involves Brian
Rahlfs, and the nature of his reporting to you is customized as you may like.
page 7
ADV part 2 brochure (continued)
Statements of balances, transactions, tax data, and other calculations are available from the
third-party financial services firms chosen by you for safekeeping and custody, such as trust
companies or private banks, brokerage firms, other registered investment advisors, or financial
institutions. Clients may receive such independent custodian reports monthly or quarterly or as
specified by the custodian. We may then assist you in interpreting or compiling reports and
statements, as well as prepare customized documents, earned rates of return, prospective risk
analysis, brainstorming and graphics as part of the review process.
Client referrals and other compensation…
The firm does not have an active marketing effort. The firm may occasionally accept referrals
from present clients or from professional acquaintance. The firm does not have arrangements
under which it compensates non-employees for referrals. The firm may act as a sub-advisor for
other investment advisors, and those firms may have more active (successful) marketing efforts
or means of accepting referrals for interested families or charities. Although we have some
capacity to grow the firm, we have no direct or indirect means of compensating anyone for
referrals, and have never done so.
Custody…
We do not take custody of any client assets. As noted throughout this Brochure, to use our
services, you must first establish an account with a qualified custodial bank or brokerage firm
and will receive your statements and tax accounting directly from that custodian.
Investment discretion…
Given your objectives and guidelines, we typically have discretion to make investment decisions
for your account without your prior consent, including securities to be traded, brokerage firms
to be used, and commission rates to be paid. You may limit our discretion by providing written
instructions to us, and we work hard to understand your goals and constraints.
Voting client securities…
Our proxy voting policy sheet is attached as a Supplement to this Brochure.
Financial information…
Because this firm does not have custody control of the assets of any client family, does not
require that you prepay any fees in advance, and does not hold other abilities to authorize
money movement, the SEC does not ask us to provide an audited balance sheet. Nonetheless,
the firm operates itself conservatively and prudently as to internal financial practices.
Attached supplements…
We are pleased to provide required supplements including our procedures for voting your
proxies, the education and business background of all personnel involved with your specific
accounts, our privacy policy, our policy on internal trading, cyber-security, and some detail on
our business continuity procedures in the event of a natural disaster or other event.
page 8
Supplements Follow
Rahlfs Capital, LLC
Proxy Voting Policy
What you should know…
Our policies are designed to ensure that the firm may vote proxies in the best interests of clients,
and that proper records are maintained so that clients can obtain information on how the firm
may have voted their proxies if desired and on request.
The firm has never experienced a conflict of interest with, or between, individual clients on
matters related to proxy votes. To date, the firm has never experienced any deviation from
uniform application of policy, nor from uniform execution of voting, for all clients and in the
best interest of each of its clients.
Recordkeeping and voting procedures…
Certain procedures for voting proxies, and recordkeeping maintained by the firm, are:
If the voting responsibility is ours, we do act to acquire sufficient information necessary
and beneficial to an informed vote, and do further confirm that proxy votes are cast,
unless the decision is to abstain. No outside consultant or proxy advice firm is involved.
Rahlfs Capital maintains full responsibility for your proxy voting process.
A file of recent proxy material is retained by us, unless otherwise available online, and of
the recording of how any past proxy vote was cast.
We decline voting responsibility if a custodian sends such material directly to client, and
may uniformly abstain from voting if we conclude the effect on shareholder economic
interests or on the value of the portfolio holding is indeterminable or insignificant.
If voted, the firm uniformly votes all proxies to maximize long-term share value. We
chiefly hold securities enjoying talented and trusted management; hence, votes align
with management recommendations…given no material conflict with shareholder value.
This policy is applied uniformly without nuance as to custodial platform, asset mix
strategy, or other characteristics of an account or client. No perceived conflict of interest
between clients from this uniform application of policy has ever been suggested, and
such might seemingly be ambiguous or inconsequential in the experiences of the firm.
Rahlfs Capital does not engage in shareholder activism.
Individual agreements on voting…
Last, if provided for in the Portfolio Management Services Agreement, we could under guidance
vote a proxy as directed by a client, while acting in our fiduciary duty to that client, and such
vote by that client might differ from the uniform application of voting for all other clients. To
date, this has never occurred, nor been requested.
Prepared to Comply with Federal Law as of December 31, 2024
Rahlfs Capital, LLC
Biographical Supplement
What you should know…
The firm requires that the professionals involved in determining or communicating investment
advice to clients have an appropriate business university degree, hold the specific professional
credentials of a Chartered Financial Analyst designation, have an appropriate number of years
of prior experience in market research or securities management, and have proper technical
expertise to analyze and, in our opinion, properly interpret financial information and research.
The CFA Institute prepared the attached page for a Form ADV.
Brian W. Rahlfs, CFA…
Mr. Rahlfs is a Chartered Financial Analyst and manages diversified individual securities
portfolios for the firm. He has over four decades of experience in technical, fundamental,
and behavioral research of interest rate, equity, foreign exchange, precious metal,
agricultural and industrial markets.
Born in 1962, he graduated from Hereford High School in 1980 and from West Texas
A&M University in 1983 with a BBA in finance, magna cum laude. He was employed at
age 21 in the rates and economic research department of a regulated utility. His work
there included price elasticity analysis, innovative approaches to equity valuation,
theoretical studies of corporate dividend policy, and the writing and presenting of expert
testimony on the cost of equity capital.
He completed the three annual examinations of the Chartered Financial Analyst program
in 1985, 1986 and 1987. He was also invited and served on the subsequent examination
grading staff at the CFA Institute in Charlottesville, Virginia.
At age 24, he became a portfolio manager for InterFirst Investment Management in Dallas
and successor organizations from July 1987 to May 2003 and had served as Chairman of
the Stock Selection Team in the private bank of NationsBank and Bank of America. That
16-year period saw a great number of bank mergers and the organization became a melting
pot of efforts to analyze the best investment processes from each shop. Impressive value,
momentum, income, and growth style disciplines came from established organizations at
RepublicBank, Boatmen’s, InterFirst, NationsBank, C&S/Sovran, Montgomery Securities
and others… a rich environment for strategic discussion.
Drawing upon experiences as a corporate issuer, multi-discipline private bank investor, and
independent trader, Rahlfs Capital was formed in 2003 and Mr. Rahlfs remains the sole
owner and Managing Principal of the firm. His family enjoys the outdoor sports and,
though no longer active in the Boy Scouts of America, both of his sons are Eagle Scouts.
Prepared to Comply with Federal Law as of December 31, 2024
CFA Institute Financial Adviser Statement for SEC Form ADV
The Chartered Financial Analyst (CFA) charter is a globally respected, graduate-level investment
credential established in 1962 and awarded by CFA Institute – the largest global association of
investment professionals.
There are currently more than 138,000 CFA charterholders working in 134 countries. To earn
the CFA charter, candidates must: 1) pass three sequential, six-hour examinations; 2) have at
least four years of qualified professional investment experience; 3) join CFA Institute as
members; and 4) commit to abide by, and annually reaffirm, their adherence to the CFA
Institute Code of Ethics and Standards of Professional Conduct.
High Ethical Standards
The CFA institute Code of Ethics and Standards of Professional Conduct, enforced through an
active professional conduct program, require CFA charterholders to:
Place their clients’ interests ahead of their own
Maintain independence and objectivity
Act with integrity
Maintain and improve their professional competence
Disclose conflicts of interest and legal matters
Global Recognition
Passing the three CFA exams is a difficult feat that requires extensive study (successful
candidates report spending an average of 300 hours of study per level). Earning the CFA
charter demonstrates mastery of many of the advanced skills needed for investment analysis and
decision making in today’s quickly evolving global financial industry. As a result, employers and
clients are increasingly seeking CFA charterholders – often making the charter a prerequisite for
employment.
Additionally, regulatory bodies in 22 countries and territories recognize the CFA charter as a
proxy for meeting certain licensing requirements, and more than 125 colleges and universities
around the world have incorporated a majority of the CFA Program curriculum into their own
finance courses.
Comprehensive and Current Knowledge
The CFA Program curriculum provides a comprehensive framework of knowledge for
investment decision making and is firmly grounded in the knowledge and skills used every day
in the investment profession. The three levels of the CFA Program test a proficiency with a
wide range of fundamental and advanced investment topics, including ethical and professional
standards, fixed-income and equity analysis, alternative and derivative investments, economics,
financial reporting standards, portfolio management, and wealth planning.
The CFA Program curriculum is updated every year by experts from around the world to ensure
that candidates learn the most relevant and practical new tools, ideas, and investment and
wealth management skills to reflect the dynamic and complex nature of the profession.
To learn more about the CFA charter, visit www.cfainstitute.org.
https://www.cfainstitute.org/-/media/documents/support/waiver/charter-financial-advisor-statement.ashx
Prepared by CFA Institute for SEC Form ADV Documents
Rahlfs Capital, LLC
Policy for Protecting Your Financial Privacy
What you should know…
This policy covers Customer Information, defined as personally identifiable information about a
consumer or a consumer’s current or former relationship with Rahlfs Capital, LLC. This policy
may be required by Federal Financial Privacy Laws.
We recognize our obligation to keep your information secure and confidential. We do not sell
or share Customer Information with marketers who may want to offer you products and
services. We carefully manage and protect all information related to you.
Making the security of information a priority...
Keeping financial information secure is one of our most important responsibilities. We value
your trust, and we handle information about you with care. We limit access to Customer
Information to only those associates who need to know that information to maintain or provide
superior service to you. Any employee is bound by a code of ethics and a confidentiality
agreement that requires confidential treatment of Customer Information. Your Customer
Information may also be handled by service providers for Rahlfs Capital such as your
Custodian. We limit access to Customer Information to those service providers who need to
know that information to provide or maintain service to you. We, or our service providers, have
physical, electronic, cybersecurity, and procedural safeguards designed to protect your Customer
Information. We assess new technology and methods for protecting information and participate
in meaningful upgrades of our systems as appropriate.
Collecting information…
We collect and use various types of information to service your accounts, save you time and
money, and better understand your needs. We may collect the following Customer Information
about you from the following sources:
1. Information you provide to us on applications, contracts, and through other means,
such as name, address, a driver license or social security number, assets, income, or debt.
2. Information about your transactions and account experience with us, such as your
account balance, investment history, and information about our communication with
you such as account statements and correspondence.
3. Information from outside sources as may relate to your personal accounting, credit,
place of employment, or legal representative.
4. Information of a general nature, such as demographic information, that is not
assembled or used for the purpose of determining your eligibility for service.
We may also observe and note atypical behavior or incidents for an aging or vulnerable client.
page 1 of 2
Privacy policy for our clients (continued)
Managing information with companies that work for us…
We may share all types of Customer Information with service providers that work for us to
provide you with services that you’ve requested or already have with us. We share only the
information needed to provide those products and services and to provide a great client
experience. These service providers may include financial service providers such as an account’s
administrator and custodian, and non-financial companies such as data processing companies.
These service providers might assist, for example, in fulfilling service requests, processing your
transaction, or helping mail information to you. In addition, we may share Customer
Information with custodial financial institutions that could work with us to provide various
services. All of these companies act on our behalf, and are contractually obligated, to keep the
information that we provide to them confidential, and use the information only to provide the
services we’ve asked them to perform for you and us.
Disclosing information in other situations…
We occasionally maintained an internet website at www.rahlfscapital.com. The policy applies to
that website, meaning no individual Customer Information is disclosed. The additional
disclosures and terms of use, as shown on that website, are an integral part of this policy.
We may also disclose Customer Information to non-affiliated third parties when permitted or
required by law. This may include a disclosure in connection with a subpoena or similar legal
process, a fraud investigation, or an audit or examination. We may also share any of the types of
Customer Information outside our family of service providers if we have your consent.
Making sure information is accurate…
Keeping the information about your account accurate and up-to-date is very important. We or
your custodian provide you with access to account information through various means such as
account statements and online viewing. If you ever find your account information is
incomplete, inaccurate, or not current, or if you have any other questions, please write or call us
at the number listed below. We will try to update or correct any erroneous information or
investigate your inquiry or complaint as quickly as possible.
Keeping up-to-date with our privacy policy…
We will provide notice of our privacy policy annually, as long as you maintain an ongoing
relationship with us. This policy may change from time to time, but you can always contact us
at 214~460~3992 for a copy. Our privacy policy applies only to individual investors and families
who have a direct relationship with us.
Last, we recommend the following website for information related to identity theft and the data
breaches that seem increasingly commonplace in modern society.
http://www.sec.gov/oiea/investor-alerts-bulletins/ia_databreaches.html
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Prepared to Comply with Federal Law as of December 31, 2024
Rahlfs Capital, LLC
Policy on Our Internal Trading
What you should know…
We act to ensure the trading of securities held in managed client portfolios is based solely on
our perceived best interests of our client, per authority established by our individual contractual
agreements with clients, and further consistent with the requirements of an SEC-regulated
investment management firm. Our trading policy is further consistent with the standards, skills,
diligence, and care that a prudent person acting in a like capacity and familiar with such matters
might use in such circumstances then prevailing in pursuit of maximizing long-term investment
value relative to pertinent risks and desired quality. Finally, the person responsible for matters
related to trading policies is Brian W. Rahlfs, Managing Principal, available at 214~460~3992.
Trading policies at the firm are reviewed from two perspectives… policies which address the
trading of securities held in managed client portfolios, and policies which relate to the
investment holdings of the firm itself or any employee, officer or principal of the firm. The
following procedures and policies apply to most situations.
Records we keep…
The firm periodically reviews the process of selecting our approved brokers, the quality of service
provided by our brokerage relationships, the avoidance of any material soft dollar benefits, and
the overall pursuit of best execution relative to the constraints and objectives of client portfolios.
A record of trading activity is maintained to assist the evaluation of trading desk functions over
time, to assure that all clients are treated fairly in the execution of orders and allocation of trades
without favoritism, and that no employee or family member is favored, nor client disfavored.
Priorities we maintain…
The firm gives priority to investments made on behalf of a client over those that benefit the
interests of any other entity or individual, placing client interests above and before any other.
Personal investments benefiting any employee, officer, principal, or related minor/spouse, are
monitored and supervised. Such investments must be maintained in accounts complying with
our internal approval of custody locations and investment types. The firm acts to ensure that on
a day that trades for clients are executed, client trades are executed prior to, or are unaffected by,
any trades made by an employee, officer, principal, or related minor/spouse.
Above all, and in every case, we act independently and objectively, with competence and
diligence, for the benefit of clients, in a professional and ethical manner at all times, whether a
written policy exists or not.
Prepared to Comply with Federal Law as of December 31, 2024
Rahlfs Capital, LLC
Cyber-Security Policy
What you should know…
The investment industry and the U.S. Securities and Exchange Commission work together to
protect investors from cybersecurity threats by minimizing the possibilities of unauthorized
access to your information. We participate in cyber-security controls which are appropriate to
this firm, reasonable in the expectations of our clients, and considered consistent with the
periodic guidance we may receive from the SEC. We also act in concert with your custodian
and consider their procedures and safeguards.
Potential threats are evaluated in terms of safeguarding data and communications.
Safeguarding data…
Protection of networks and information is a priority. The firm reviews these processes to identify
and assess any potential changes in security over time. We do not intentionally place data on
any third-party servers or internet “cloud” file storage arrangements. We use a no-path isolation
procedure so that our data storage has no electrical path to a network except when needed.
Storage devices are not mirrored, nor typically accessible or shared as might be the case of a firm
with larger staffing.
Clients are not provided access through any portal to information at the firm, and requests for
funds transfers are handled by your custodian. It is preferred practice to avoid precise bank
processing and tax information in your emails with us, or between us and any third party.
In the event any exposure or unauthorized activity were detected by the custodian responsible
for safekeeping of your assets, we would confirm that you are notified and discuss this with you.
While these policies are directed towards cyber-security, the physical security of our workplace is
also important and maintained with gated security guard access, coded access doors, secured
mail receptacle, and the lack of any signage or indications of any business premises as examples.
We also maintain a strict and prompt policy on physical data destruction.
Effective information security…
To date, we have not experienced, nor been notified of, successful cyber threats or intrusions.
We have never experienced any loss or exposure of data, and have never detected successful
unauthorized activity. Further, we are unaware of any client who has experienced identity theft
or correlated any such issues back to our firm or their custodian institution.
Last, it remains important to remember that such risks are not isolated to computers and emails,
and that many other electronic devices and traditional mail handling require care as well.
Prepared to Comply with Federal Law as of December 31, 2024
Rahlfs Capital, LLC
Business Continuity Procedures
What you should know…
Disruptions to the normal flow of business activity can arise from a number of unexpected
causes. We have proper plans to recover from any disaster or business disruption, and two
separate firms maintain records of your accounts.
The business continuity of the financial institution maintaining custody of your assets is a
foremost concern of clients, and such firms have their own separate business continuity and
disaster recovery plans. In the event of a natural disaster or similar disruption, the safety of the
financial institution responsible for the safekeeping of your assets is of primary importance, and
you may be provided emergency contact information from your independent custodian. For
our part, as your investment advisor, we require access to account records, news flow, market
data, and technical abilities to execute transactions. We accomplish this in part as noted below.
Our data records and ability to monitor accounts…
We have pre-arranged separate additional office space and facilities, and arranged for
mobile business function, in the event of physical disaster.
We maintain private data backups, incorporating both optical and electronic data
media, in fire-proof safes or encrypted media in three locations, one on-site and two off-
site, in the event of physical or electronic events. Further, the company does not
maintain data on any third-party servers or internet “cloud” file storage arrangements to
protect against any concerns about cybersecurity and data protection. We use no-path
isolation devices rather than mirroring, uploading, clustering or multi-pathing.
At no time does this firm hold client assets or physical certificates. In the event of
incapacity or loss of a “key man” employee, multiple trusted individuals have a contact
list of business persons to contact at that time, along with private advice for each client.
We maintain redundant processing capacity at our principal office in event of technical
malfunction, as well as access to a second facility and business partners in the event a
separate channel is required to execute transactions.
Your protection and access to your assets…
Importantly, all client securities are held in safekeeping custody with separate financial
institutions, with custodian banks and central depositories such as the Depositary Trust
Co., or with a financial institution chosen by the client and their legal advisors. This
structure provides families with security, liquidity, and third-party independence. These
firms also further maintain backup data records, and the administrative staffs of these
financial institutions are available to clients in the event of any local disruption if not
regional or national.
Last, we also caution investors to be wary of the scams and opportunistic schemes which seem to
proliferate particularly during times of dramatic regional or national news and media attention.
Prepared to Comply with Federal Law as of December 31, 2024