Overview
Assets Under Management: $666 million
Headquarters: CAMBRIDGE, MA
High-Net-Worth Clients: 197
Average Client Assets: $3 million
Services Offered
Services: Financial Planning, Portfolio Management for Individuals
Fee Structure
Primary Fee Schedule (ADV PART 2A)
Min | Max | Marginal Fee Rate |
---|---|---|
$0 | $2,000,000 | 0.75% |
$2,000,001 | $5,000,000 | 0.50% |
$5,000,001 | and above | 0.25% |
Illustrative Fee Rates
Total Assets | Annual Fees | Average Fee Rate |
---|---|---|
$1 million | $7,500 | 0.75% |
$5 million | $30,000 | 0.60% |
$10 million | $42,500 | 0.42% |
$50 million | $142,500 | 0.28% |
$100 million | $267,500 | 0.27% |
Clients
Number of High-Net-Worth Clients: 197
Percentage of Firm Assets Belonging to High-Net-Worth Clients: 93.36
Average High-Net-Worth Client Assets: $3 million
Total Client Accounts: 1,217
Discretionary Accounts: 1,217
Regulatory Filings
CRD Number: 105365
Last Filing Date: 2024-03-21 00:00:00
Website: https://www.pinneyandscofield.com/
Form ADV Documents
Primary Brochure: ADV PART 2A (2025-03-17)
View Document Text
Item 1
Cover Page
Pinney & Scofield, Inc.
SEC File Number: 801 – 23657
ADV Part 2A, Firm Brochure
Dated: March 17, 2025
Contact: Richard A. Seeley, Chief Compliance Officer
22 Hilliard Street
Cambridge, MA 02138
www.pinneyandscofield.com
This brochure provides information about the qualifications and business practices of Pinney &
Scofield, Inc. If you have any questions about the contents of this brochure, please contact us at (617)
492-6223 or at richard@pinneyandscofield.com. The information in this brochure has not been
approved or verified by the United States Securities and Exchange Commission or by any state
securities authority.
Additional information about Pinney & Scofield, Inc. also is available on the SEC’s website at
www.adviserinfo.sec.gov.
References herein to Pinney & Scofield, Inc. as a “registered investment adviser” or any reference to
being “registered” does not imply a certain level of skill or training.
Item 2
Material Changes
The following material changes have been made to our Brochure since our most recent Annual
Amendment filing on March 20, 2024:
•
Item 5: Updated to reflect the Firm’s new hourly rate of $250-$500 per hour for stand-
alone financial planning and consulting services.
Item 3
Table of Contents
Item 1 Cover Page .................................................................................................................................... 1
Item 2 Material Changes .......................................................................................................................... 2
Table of Contents .......................................................................................................................... 2
Item 3
Item 4 Advisory Business ........................................................................................................................ 3
Fees and Compensation ................................................................................................................ 7
Item 5
Item 6
Performance-Based Fees and Side-by-Side Management ............................................................ 9
Types of Clients ............................................................................................................................ 9
Item 7
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss ..................................................... 9
Item 9 Disciplinary Information ............................................................................................................ 12
Item 10 Other Financial Industry Activities and Affiliations .................................................................. 12
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading.............. 12
Item 12 Brokerage Practices .................................................................................................................... 13
Item 13 Review of Accounts .................................................................................................................... 15
Item 14 Client Referrals and Other Compensation .................................................................................. 15
Item 15 Custody ....................................................................................................................................... 15
Item 16
Investment Discretion ................................................................................................................. 16
Item 17 Voting Client Securities .............................................................................................................. 16
Item 18 Financial Information ................................................................................................................. 17
2
Item 4
Advisory Business
A. Pinney & Scofield, Inc. (the “Firm”) is a corporation formed on July 1, 2003 in the
Commonwealth of Massachusetts. The Firm is owned by Richard Seeley and John
Goddard.
B. As discussed below, the Firm offers to its clients (generally individuals, trusts and
charitable organizations) the combined service of financial planning and investment
management. The Firm shall only be responsible for advising on financial
situations/positions for which the client has made the Firm aware.
The Firm’s portfolio management method is based on the idea that markets are efficient
and that market activity cannot be predicted. The Firm believes that the most prudent
method of investment management is the establishment of a fully diversified portfolio of
passively managed factor and/or index mutual funds or exchange traded funds (“ETFs”).
The allocation to fixed income is determined by the financial situation and risk preferences
of the client. The resulting split between fixed income and equities is then allocated by
percent across multiple assets classes within each. The portfolio structure is described by
an Investment Policy Statement, signed by the client, that describes both the desired asset
class weights and also the parameters as to when the portfolio is to be rebalanced back to
those weights. The management method then follows – periodic reviews of the portfolio
by the Firm, and a rebalancing back to policy weights when required, with capital flows
and taxes taken into consideration along with other factors. The Firm makes no attempt to
time or predict the future of the financial markets.
INVESTMENT ADVISORY SERVICES
The client can determine to engage the Firm to provide discretionary investment advisory
and financial planning combined services on a fee-only basis. The Firm’s annual
investment advisory fee is based upon a percentage (%) of the market value of the assets
placed under the Firm’s management, generally between 0.25% and 0.75%.
The Firm's investment advisory fee shall include investment advisory services, and
financial planning and consulting services. In the event that the client requires
extraordinary planning and/or consultation services (to be determined in the sole discretion
of the Firm), the Firm may determine to charge for such additional services, the dollar
amount of which shall be set forth in a separate written notice to the client.
If the client engages any professional (i.e., attorney, accountant, insurance agent, etc.),
recommended or otherwise, and a dispute arises thereafter relative to such engagement, the
client agrees to seek recourse exclusively from the engaged professional. At all times, the
engaged licensed professional(s), and not the Firm, shall be responsible for the quality and
competency of the services provided.
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
The Firm may provide financial planning and/or consulting services (including investment
and non-investment related matters, estate planning, insurance planning, etc.) on a stand-
alone separate fee basis.
Prior to engaging the Firm to provide planning or consulting services, clients are generally
required to enter into a Financial Planning and Consulting Agreement with the Firm setting
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forth the terms and conditions of the engagement (including termination), describing the
scope of the services to be provided, and the portion of the fee that is due from the client
prior to the Firm commencing services. If requested by the client, the Firm may recommend
the services of other professionals for implementation purposes. The client is under no
obligation to engage the services of any such recommended professional. The client retains
absolute discretion over all such implementation decisions and is free to accept or reject
any recommendation from the Firm.
MISCELLANEOUS
Limitations of Financial Planning and Non-Investment Consulting/Implementation
Services. To the extent requested by a client, the Firm may provide financial planning and
related consulting services regarding non-investment related matters, such as estate
planning, tax planning, insurance, etc. The Firm does not serve as a law firm, accounting
firm, or insurance agency, and no portion of the Firm’s services should be construed as
legal, accounting, or insurance implementation services.
Accordingly, the Firm does not prepare estate planning documents, tax returns or sell
insurance products. To the extent requested by a client, the Firm may recommend the
services of other professionals for certain non-investment implementation purposes (i.e.,
attorneys, accountants, insurance agents, etc.).
Clients are reminded that they are under no obligation to engage the services of any such
recommended professional. The client retains absolute discretion over all such
implementation decisions and is free to accept or reject any recommendation made by the
Firm or its representatives.
Retirement Plan Rollovers – No Obligation / Conflict of Interest. A client or
prospective client leaving an employer typically has four options regarding an existing
retirement plan (and may engage in a combination of these options): (i) leave the money in
the former employer’s plan, if permitted, (ii) roll over the assets to the new employer’s
plan, if one is available and rollovers are permitted, (iii) roll over to an Individual
Retirement Account (“IRA”), or (iv) cash out the account value (which could, depending
upon the client’s age, result in adverse tax consequences). As a general matter, the Firm
does not make a recommendation either to do or not to do a rollover to an IRA and will
leave any rollover determinations to the sole discretion of the client because such a
recommendation creates a conflict of interest if the Firm’s billable assets will increase as a
result. In the rare event that the Firm does recommend that a client rollover their retirement
plan assets into an account managed by the Firm, the Firm is acting as a fiduciary within
the meaning of Title I of the Employee Retirement Income Security Act and/or the Internal
Revenue Code, as applicable, which are laws governing retirement accounts. No client is
under any obligation to roll over retirement plan assets to an account managed by the Firm.
Use of Mutual Funds and ETFs: Most mutual funds and ETFs are available directly to
the public. Therefore, a prospective client can obtain many of the funds that may be utilized
by the Firm independent of engaging the Firm as an investment advisor. However, if a
prospective client determines to do so, he/she will not receive the Firm’s initial and ongoing
investment advisory services.
In addition to the Firm’s investment advisory fee described below, and transaction and/or
custodial fees discussed below, clients will also incur, relative to all mutual fund and
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exchange traded fund purchases, charges imposed at the fund level (e.g., management fees
and other fund expenses).
However, some mutual funds, such as those issued by Dimensional Fund Advisors
(“DFA”), are generally only available through registered investment advisers. The Firm
may allocate client investment assets to DFA mutual funds. Therefore, upon the
termination of the Firm’s services to a client, restrictions regarding transferability and/or
additional purchases of and/or reallocation among, DFA funds may apply.
Independent Managers. The Firm may allocate a portion of the client’s investment assets
among unaffiliated independent investment managers in accordance with the client’s
designated investment objective(s). In such situations, the Independent Managers shall
have day-to-day responsibility for the active discretionary management of the allocated
assets, including, to the extent applicable, proxy voting responsibility. The Firm shall
continue to render investment supervisory services to the client relative to the ongoing
monitoring and review of account performance, asset allocation and client investment
objectives. Factors that the Firm shall consider in recommending Independent Managers
include the client’s designated investment objective(s), management style, performance,
reputation, financial strength, reporting, pricing, and research. The
investment
management fee charged by the Independent Managers is separate from, and in addition
to, the Firm’s investment advisory fee disclosed at Item 5 below.
Account Aggregation Platforms. The Firm, in conjunction with the services provided by
third-party account aggregation platforms, such as ByAllAccounts, may be engaged to
provide comprehensive management and reporting services incorporating a client’s
investment assets not held in a traditional broker-dealer/custodian account. These
investment assets are typically held in an employer sponsored retirement plan such as a
401(k) or 403(b) etc. In such cases, the Firm will receive signed authorization from the
client that the Firm may access these accounts to trade on the client’s behalf and collect
transactional, position and pricing data using the platform’s services. These assets will be
subject to the terms and conditions of the Investment Advisory Agreement and Investment
Policy Statement between the Firm and the client and will be included as assets for the
determination of the Firm’s fee as discussed in Item 5a below.
Socially Responsible (ESG) Investing Limitations. The Firm does not maintain nor
advocate an ESG investment strategy but will seek to employ ESG if directed by a client
to do so. Socially Responsible Investing involves the incorporation of Environmental,
Social and Governance (“ESG”) considerations into the investment due diligence process.
ESG investing incorporates a set of criteria/factors used in evaluating potential
investments: Environmental (i.e., considers how a company safeguards the environment);
Social (i.e., the manner in which a company manages relationships with its employees,
customers, and the communities in which it operates); and Governance (i.e., company
management considerations). The number of companies that meet an acceptable ESG
mandate can be limited when compared to those that do not and could underperform broad
market indices. Investors must accept these limitations, including potential for
underperformance. Correspondingly, the number of ESG mutual funds and exchange-
traded funds are limited when compared to those that do not maintain such a mandate. As
with any type of investment (including any investment and/or investment strategies
recommended and/or undertaken by the Firm), there can be no assurance that investment
in ESG securities or funds will be profitable or prove successful. If implemented, the Firm
shall rely upon the assessments undertaken by the unaffiliated mutual fund, exchange
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traded fund or separate account portfolio manager to determine that the fund’s or
portfolio’s underlying company securities meet a socially responsible mandate.
Cash Positions. The Firm continues to treat cash as an asset class although the Firm does
not allocate specifically to it. As such, unless determined to the contrary by the Firm, all
cash positions (money markets, etc.) shall continue to be included as part of assets under
management for purposes of calculating the Firm’s advisory fee. At any specific point in
time, the Firm may maintain cash positions for fee deductions or upon client request or to
meet a known upcoming liquidity event. While assets are maintained in cash, such amounts
could miss market advances. Depending upon current yields, at any point in time, the
Firm’s advisory fee could exceed the interest paid by the client’s money market fund.
Client Obligations. In performing its services, the Firm shall not be required to verify any
information received from the client or from the client’s other designated professionals and
is expressly authorized to rely thereon. Moreover, each client is advised that it remains
their responsibility to promptly notify the Firm if there is ever any change in their financial
situation or investment objectives for the purpose of reviewing, evaluating or revising the
Firm’s previous recommendations and/or services.
Cybersecurity Risk. The information technology systems and networks that The Firm and
its third-party service providers use to provide services to The Firm’s clients employ
various controls that are designed to prevent cybersecurity incidents stemming from
intentional and/or unintentional actions that could cause significant interruptions in The
Firm’s operations and/or result in the unauthorized acquisition or use of clients’
confidential or non-public personal information. In accordance with Regulation S-P, the
Firm is committed to protecting the privacy and security of its clients' non-public personal
information by implementing appropriate administrative, technical, and physical
safeguards. The Firm has established processes to mitigate the risks of cybersecurity
incidents, including the requirement to restrict access to such sensitive data and to monitor
its systems for potential breaches. Clients and The Firm are nonetheless subject to the risk
of cybersecurity incidents that could ultimately cause them to incur financial losses and/or
other adverse consequences. Although the Firm has established processes to reduce the risk
of cybersecurity incidents, there is no guarantee that these efforts will always be successful,
especially considering that the Firm does not control the cybersecurity measures and
policies employed by third-party service providers, issuers of securities, broker-dealers,
qualified custodians, governmental and other regulatory authorities, exchanges, and other
financial market operators and providers. In compliance with Regulation S-P, the Firm will
notify clients in the event of a data breach involving their non-public personal information
as required by applicable state and federal laws.
Bitcoin, Cryptocurrency, and Digital Assets: The Firm does not recommend nor
advocate for the purchase of, or investment in, Bitcoin, cryptocurrencies, or digital assets.
Such investments are considered speculative and carry significant risk. The firm advises
clients who want exposure to Bitcoin, cryptocurrencies, or digital assets to consider a
potential investment in corresponding exchange traded securities, or an allocation to
separate account managers and/or private funds that provide cryptocurrency exposure.
Clients must be prepared for the potential for liquidity constraints, extreme price volatility,
regulatory risk, technological risk, security and custody risk, and complete loss of
principal. Bitcoin and cryptocurrencies are digital assets that can be used for various
purposes, including transactions, decentralized applications, and speculative investments.
Most digital assets use blockchain technology, an advanced cryptographic digital ledger
6
to secure transactions and validate asset ownership. Unlike conventional currencies issued
and regulated by monetary authorities, cryptocurrencies generally operate without
centralized control, and their value is determined by market supply and demand. While
regulatory oversight of digital assets has evolved significantly since their inception, they
remain subject to variable regulatory treatment globally, which may impact their risk
profile and liquidity. Given that cryptocurrency investments are speculative and subject
to extreme price volatility, liquidity constraints, and the potential for total loss of principal,
the Firm does not exercise discretionary authority to purchase cryptocurrency investments
for client accounts. Any investment in cryptocurrencies must be expressly authorized by
the client.
Disclosure Statement. A copy of the Firm’s written Brochure and Client Relationship
Summary, as set forth on Part 2A of Form ADV and Form CRS respectively, shall be
provided to each client prior to, or contemporaneously with, the execution of the
Investment Advisory Agreement or Financial Planning and Consulting Agreement.
The Firm’s Disclosure Brochure can also be accessed free of charge at any time on the
Firm’s website at https://www.pinneyandscofield.com/resources.
C. The Firm shall provide investment advisory services specific to needs of each client. Prior
to providing investment advisory services, an investment adviser representative will
discuss with each client, their particular investment objective(s). The Firm shall allocate
each client’s investment assets consistent with their designated investment objective(s).
Clients may, at any time, impose restrictions, in writing, on the Firm’s services.
D. The Firm does not participate in a wrap fee program.
E. As of December 31, 2024, the Firm had $743,472,011 in assets under management on a
discretionary basis.
Item 5
Fees and Compensation
A.
INVESTMENT ADVISORY SERVICES
If a client determines to engage the Firm to provide discretionary investment advisory and
financial planning combined services on a fee-only basis, the Firm’s annual investment
advisory fee shall be based upon a percentage (%) of the market value and type of assets
placed under the Firm’s management as follows:
Market Value of Portfolio Annual Fee %
First $2,000,000
Next $3,000,000
Over $5,000,000
0.75%
0.50%
0.25%
As an illustrative example, if a client places $2,500,000 under the Firm’s management, that
client would be subject to a 0.75% annual fee on the first $2,000,000 and a 0.50% fee on
the remaining $500,000.
7
Certain of the Firm’s clients may be subject to legacy fee which deviate from that shown
above. In addition, the Firm, in its sole discretion, may combine the assets of related
accounts to reach better fee breakpoints for the client.
The Firm's annual investment advisory fee shall cover investment advisory services, and
financial planning and consulting services. In the event that the client requires
extraordinary planning and/or consultation services (to be determined in the sole discretion
of the Firm), the Firm may determine to charge for such additional services, the dollar
amount of which shall be set forth in a separate written notice to the client.
The fee schedule applies only to assets in brokerage account(s) or variable annuities for
which the Firm has a signed Limited Power of Attorney or other written permission from
the client such as authorization to access accounts using the account aggregation
platform(s) system described above in Item 4b Miscellaneous.
While the Firm remains available to advise on other client investment assets (“non-
managed assets”), it generally charges only on managed assets. To the extent that the Firm
is asked to consult on any non-managed assets, such discussions do not include investment
implementation or the execution of transactions, nor ongoing investment management,
supervision, monitoring, or reporting services. Unless otherwise agreed, the client remains
exclusively responsible for all decisions, transactions, proxy voting responsibilities, and
performance for all such investment assets. Should the client desire comprehensive
investment advisory services with respect to any such non-managed assets, the client will
contact the Firm to discuss the possibility of inclusion as managed assets which may
necessitate their sale.
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
The Firm may provide financial planning and/or consulting services (including investment
and non-investment related matters, such as estate planning, insurance planning, etc.) on a
stand-alone fee basis. The Firm’s planning and consulting fees are negotiable, but generally
range from $250.00 to $500.00 on an hourly rate basis, depending upon the level and scope
of the service(s) required and the professional(s) rendering the service(s).
B. Clients may elect to have the Firm’s advisory fees deducted from their account(s). Both
the Firm's Investment Advisory Agreement and the custodial/clearing agreement may
authorize the custodian to debit the account(s) for the amount of the Firm's investment
advisory fee and to directly remit that management fee to the Firm in compliance with
regulatory procedures. In the event that the Firm bills the client directly, payment is due
within 15 days of receiving the Firm’s invoice. The Firm shall deduct fees and/or bill clients
quarterly in advance, based upon the market value of the assets on the last business day of
the previous quarter.
C. As discussed below, unless the client directs otherwise or an individual client’s
circumstances require, the Firm shall generally recommend that Charles Schwab and Co.,
Inc. (“Schwab”) serve as the broker-dealer/custodian for client investment management
assets. Broker-dealers such as Schwab charge brokerage commissions and/or transaction
fees for effecting certain securities transactions in accordance with Schwab’s brokerage
commission and transaction fee schedules. Clients may also be assessed a nominal
exchange fee on securities transactions.
8
In addition to the Firm’s investment management fee, applicable brokerage commissions
and/or transaction fees, and exchange fees, clients will also incur, relative to all mutual
fund and exchange traded fund purchases, charges imposed at the fund level (e.g.,
management fees and other fund expenses).
D. The Firm's annual investment advisory fee shall be paid quarterly, in advance, based upon
the market value of the assets on the last business day of the previous quarter. For the initial
billing period, the Firm may include a prorated fee in arrears to cover the past days from
inception of the relationship to the end of the previous quarter unless otherwise agreed.
The Investment Advisory Agreement between the Firm and the client will continue in
effect until terminated by either party by written notice in accordance with the terms of the
Investment Advisory Agreement. Upon termination, the Firm shall refund the pro-rated
portion of the advanced advisory fee paid based upon the number of days remaining in the
billing quarter.
E. Neither the Firm, nor its representatives accept compensation from the sale of securities or
other investment products.
Item 6
Performance-Based Fees and Side-by-Side Management
Neither the Firm nor any supervised person of the Firm accepts performance-based fees.
Item 7
Types of Clients
The Firm’s clients shall generally include individuals, trusts and charitable organizations.
The Firm generally requires an initial minimum portfolio size of $1,000,000 in managed
assets for investment advisory services. The Firm, in its sole discretion, may waive or
reduce its minimum portfolio requirement based upon certain criteria (i.e., anticipated
future earning capacity, anticipated future additional assets, dollar amount of assets to be
managed, related accounts, account composition, competitive pricing, etc.).
As result of the above, similarly situated clients could pay different fees. In addition,
similar advisory services may be available from other investment advisers for similar or
lower fees.
Item 8
Methods of Analysis, Investment Strategies and Risk of Loss
A. Modern capital market theory holds that the asset allocation choice (among cash, bonds,
and stocks) is the most important factor in determining the risk/return results of any
portfolio. The Firm believes this choice to be the critical one in investment advising and
concentrates on it in their financial planning. The Firm’s methodology in setting up and
maintaining asset allocations uses the techniques of modern portfolio theory. The Firm
assumes that the capital markets are generally efficiently priced (i.e., they have already
priced in all current knowledge and opinion about the possible future determinants of asset
prices) and that therefore future market performance is inherently unpredictable. The Firm
thus holds that attempts to do "better than the market" through timing or the selection of a
limited set of stocks are unwise.
9
Variation in investment performance can be explained in large part by policy decisions
concerning asset class selection and the distribution of assets within classes. The Firm
generally uses index and/or factor mutual funds and ETFs to create the desired portfolios
and maintain them using a rebalancing method that takes into consideration, among other
things, the performance of the portfolio components, transaction costs, and the potential
tax implications of transactions.
The Firm allocates client investment assets, generally among various equity and fixed
income mutual funds and ETFs on a discretionary basis in accordance with the client’s
designated investment objective(s). The percent allocation of the portfolio into each asset
class is detailed in an Investment Policy Statement (“IPS”). Once the asset allocation has
been approved by the client and an IPS signed, the Firm implements this allocation by
directing the purchase of various mutual funds and ETFs selected by the Firm.
The Firm monitors each client portfolio and periodically rebalances as necessary to restore
allocations to the levels of each client’s specific investment policy. In rebalancing the
portfolio, it is to be clearly understood that the Firm does not attempt to predict market
movements. The decision to rebalance is a function of factors unique to each client and
account, such as the particular investment policy being applied, the passage of time,
available cash, tax status etc. The decision to execute trades in a given account at a
particular time involves many related decisions including when to rebalance, which asset
class(es) to reallocate, and to what degree. Therefore, the Firm normally will be
rebalancing different clients accounts at different times.
There may be extended periods of time when the Firm determines that trades in a client’s
portfolio are neither necessary nor prudent. Clients nonetheless remain subject to the fees
described in Item 5 above during periods when no trades are executed. Of course, as
indicated below, there can be no assurance that investment decisions made by the Firm will
be profitable or equal any specific performance level(s).
B. Investing in securities involves risk of loss that clients of the Firm should be prepared to
bear. Different types of investments involve varying degrees of risk, and it should not be
assumed that future performance of any specific investment or investment strategy
(including the investments and/or investment strategies recommended or undertaken by the
Firm) will be profitable or equal any specific performance level(s).
The Firm’s general investment strategy is long term, buy and hold with rebalancing to
portfolio asset class targets. This is a fundamental investment strategy that has inherent
risks and limitations, and clients are urged to be patient and to be aware that a long time
period may be required to allow the strategy to potentially develop.
The Firm makes no attempt to “time” or “predict” market action. Portfolios are fully
invested at all times; therefore the main risk of the investment method is unwise reaction
to volatility. The Firm attempts to assess client volatility (risk) tolerance and to construct
appropriate portfolios for each client, however, the client may get more volatility than
expected. The Firm does financial planning and discusses levels of volatility to mitigate
this risk – but it cannot be eliminated. The Firm believes it is because of, not in spite of,
volatility that risky assets have higher expected rates of return than “riskless” assets.
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The Firm’s clients may have access to margin. Use of margin has a high level of inherent
risk. (See discussion below).
Margin. Although clients may retain the ability to use margin, the Firm does not use
margin for investment purposes and similarly does not recommend its use by clients for
investment purposes but may, as explained below, suggest margin for other purposes. As
an investment strategy, margin has a high level of inherent risk. A margin transaction
occurs when an investor uses borrowed assets to purchase financial instruments. The
investor generally obtains the borrowed assets by using other securities as collateral for the
borrowed sum. The effect of purchasing a security using margin is to magnify any gains or
losses sustained by the purchase of the financial instruments on margin.
However, clients may utilize and/or the Firm may suggest that a client use margin for
financial planning, tax management, and/or cash flow management purposes under
specific, limited circumstances. For example, if a client needs cash for a limited period of
time, it may be less costly to use margin rather than raise cash through a sale that will incur
high realized tax gains. Borrowing funds on margin is not suitable for all clients and is
subject to certain risks, which should be carefully considered prior to engaging in margin
transactions. Before agreeing to participate in a margin program, clients should carefully
review the applicable margin loan agreement and all risk disclosures provided by the lender
including the initial margin and maintenance requirements for the specific program in
which the client enrolls, and the procedures for issuing “margin calls” and liquidating
securities and other assets in the client’s accounts.
C. Currently, the Firm generally uses passive, index or factor mutual funds and/or ETFs. As
with the Firm’s portfolios, index and factor funds and ETFs must always be fully invested
in their respective asset class. Therefore, the Firm believes that the principal risk of these
securities is the volatility of the underlying asset classes.
Risks associated with these asset classes also include:
1. Market Risk: The price of a security, bond, or mutual fund may drop in reaction
to tangible and intangible events and conditions. This type of risk may be caused
by external factors independent of the fund’s specific investments as well as due
to the fund’s specific investments. Additionally, each security’s price will
fluctuate based on market movement and emotion, which may, or may not be due
to the security’s operations or changes in its true value. For example, political,
economic and social conditions may trigger market events which are temporarily
negative, or temporarily positive.
2. Inflation Risk: When any type of inflation is present, a dollar today will not buy as
much as a dollar next year, because purchasing power is eroding at the rate of
inflation.
3. Reinvestment Risk: This is the risk that future proceeds from investments may
have to be reinvested at a potentially lower rate of return (i.e., interest rate). This
primarily relates to fixed income securities.
4. Systematic Risk: Even a long-term investment approach cannot guarantee a profit.
Economic, political, and issuer-specific events will cause the value of securities to
rise or fall. Because the value of your portfolio will fluctuate, there is a risk that
you will lose money.
5. Unsystematic Risk: Unsystematic risk is the company-specific or industry-specific
risk in a portfolio. The combination of systematic (market risk) and unsystematic
11
risk is defined as the portfolio risk that the investor bears. While the investor can
do little to reduce systematic risk, he or she can affect unsystematic risk.
Unsystematic risk may be significantly reduced through diversification. However,
even a portfolio of well-diversified assets cannot escape all risk.
6. Purchasing Power Risk: Purchasing power risk is the risk that your investment’s
value will decline as the price of goods rises (inflation). The investment’s value
itself does not decline, but its relative value does, which results in the same thing.
Inflation can happen for a variety of complex reasons, including a growing
economy and a rising money supply. Rising inflation means that if you have
$1,000 and inflation rises 5 percent in a year, your $1,000 has lost 5 percent of its
value, as it cannot buy what it could buy a year previous.
7. Political Risks: Most investments have a global component, even domestic stocks.
Political events anywhere in the world may have unforeseen consequences to
markets around the world.
8. Regulatory Risk: Changes in laws and regulations from any government can
change the market value of companies subject to such regulations. Certain
industries are more susceptible to government regulation. Changes in zoning, tax
structure or laws impact the return on these investments.
Item 9
Disciplinary Information
The Firm has not been the subject of any disciplinary actions.
Item 10
Other Financial Industry Activities and Affiliations
A. Neither the Firm, nor its representatives, are registered or have an application pending to
register, as a broker-dealer or a registered representative of a broker-dealer.
B. Neither the Firm, nor its representatives, are registered or have an application pending to
register, as a futures commission merchant, commodity pool operator, a commodity trading
advisor, or a representative of the foregoing.
C. The Firm has no other relationship or arrangement with a related person that is material to
its advisory business.
D. The Firm does not recommend or select other investment advisors for its clients.
Item 11
Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading
A. The Firm maintains an investment policy relative to personal securities transactions. This
investment policy is part of the Firm’s overall Code of Ethics, which serves to establish a
standard of business conduct for all of the Firm’s Representatives that is based upon
fundamental principles of openness, integrity, honesty and trust, a copy of which is
available upon request.
In accordance with Section 204A of the Investment Advisers Act of 1940, the Firm also
maintains and enforces written policies reasonably designed to prevent the misuse of
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material non-public information by the Firm or any person associated with the Firm.
B. Neither the Firm nor any related person of the Firm recommends, buys, or sells for client
accounts, securities in which the Firm or any related person of the Firm has a material
financial interest.
C. The Firm and/or representatives of the Firm may buy and sell securities that are also
recommended to clients.
The Firm has a personal securities transaction policy in place to monitor the personal
securities transactions and securities holdings of each of the Firm’s “Access Person”. The
Firm’s securities transaction policy requires that Access Persons of the Firm must maintain
all investment accounts with a broker-dealer of the Firm’s choice, or provide the Firm with
continuous electronic access to any account not so maintained. The broker-dealers the Firm
chooses will provide continuous access to trade confirmations and statements of all Access
Persons. For accounts not available on the Firm’s portfolio management system, each
Access Person must also provide the Chief Compliance Officer or his/her designee with a
written report of the Access Person’s current securities holdings at least once each 12-
month period.
D. The Firm and/or representatives of the Firm may buy or sell securities, at or around the
same time as those securities are recommended to clients. As indicated above in Item 11
C, the Firm has a personal securities transaction policy in place to monitor the personal
securities transaction and securities holdings of each of the Firm’s Access Persons.
Item 12
Brokerage Practices
A. In the event that the client requests that the Firm recommend a broker-dealer/custodian for
execution and/or custodial services (exclusive of those clients that may direct the Firm to
use a specific broker-dealer/custodian), the Firm generally recommends that investment
management accounts be maintained at Schwab. Prior to engaging the Firm to provide
investment management services, the client will be required to enter into a formal
Investment Advisory Agreement with the Firm setting forth the terms and conditions under
which the Firm shall manage the client's assets, and a separate custodial/clearing agreement
with each designated broker-dealer/custodian.
Factors that the Firm considers in recommending Schwab (or any other broker-
dealer/custodian to clients) include historical relationship with the Firm, financial strength,
reputation, execution capabilities, pricing, research, and service. Although
the
commissions and/or transaction fees paid by the Firm's clients shall comply with the Firm's
duty to obtain best execution, a client may pay a commission that is higher than another
qualified broker-dealer might charge to effect the same transaction where the Firm
determines, in good faith, that the commission/transaction fee is reasonable. In seeking best
execution, the determinative factor is not the lowest possible cost, but whether the
transaction represents the best qualitative execution, taking into consideration the full range
of a broker-dealer services, including the value of research provided, execution capability,
commission rates, and responsiveness. Accordingly, although the Firm will seek
competitive rates, it may not necessarily obtain the lowest possible commission rates for
client account transactions. The brokerage commissions or transaction fees charged by the
designated broker-dealer/custodian are exclusive of, and in addition to, the Firm's
investment management fee. The Firm’s best execution responsibility is qualified if
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securities that it purchases for client accounts are mutual funds that trade at net asset value
as determined at the daily market close.
1. Non-Soft Dollar Research and Benefits
Although not a material consideration when determining whether to recommend that a
client utilize the services of a particular broker-dealer/custodian, the Firm can receive
from Schwab (or another broker-dealer/custodian, investment platform, unaffiliated
investment manager, mutual fund sponsor, or vendor) without cost (and/or at a
discount) support services and/or products, certain of which assist the Firm to better
monitor and service client accounts maintained at such institutions. Included within the
support services that can be obtained by the Firm may be investment-related research,
pricing information and market data, software and other technology that provide access
to client account data, compliance and/or practice management-related publications,
discounted or gratis consulting services, discounted and/or gratis attendance at
conferences, meetings, and other educational and/or social events, marketing support,
computer hardware and/or software and/or other products used by the Firm in
furtherance of its investment advisory business operations.
Certain of the above support services and/or products assist the Firm in managing and
administering client accounts. Other services or benefits provided by Schwab do not
directly provide such assistance, but rather assist the Firm to manage and further
develop its business enterprise.
There is no corresponding commitment made by the Firm to Schwab or any other entity
to invest any specific amount or percentage of client assets in any specific mutual
funds, securities or other investment products as a result of the above arrangement.
2. The Firm does not receive referrals from broker-dealers.
3. The Firm does not generally accept directed brokerage arrangements (when a client
requires that account transactions be effected through a specific broker-dealer). In such
client directed arrangements, the client will negotiate terms and arrangements for their
account with that broker-dealer, and the Firm will not seek better execution services or
prices from other broker-dealers or be able to “batch” the client's transactions for
execution through other broker-dealers with orders for other accounts managed by the
Firm. As a result, client may pay higher commissions or other transaction costs or
greater spreads, or receive less favorable net prices, on transactions for the account
than would otherwise be the case.
In the event that the client directs the Firm to effect securities transactions for the
client's accounts through a specific broker-dealer, the client correspondingly
acknowledges that such direction may cause the accounts to incur higher commissions
or transaction costs than the accounts would otherwise incur had the client determined
to effect account transactions through alternative clearing arrangements that may be
available through the Firm. Higher transaction costs adversely impact account
performance.
Transactions for directed accounts will generally be executed following the execution
of portfolio transactions for non-directed accounts.
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B. To the extent that the Firm provides investment management services to its clients, the
transactions for each client account generally will be effected independently, unless the
Firm decides to purchase or sell the same securities for several clients at approximately
the same time. The Firm may (but is not obligated to) combine or “bunch” such orders to
seek best execution, to negotiate more favorable commission rates or to allocate equitably
among the Firm’s clients differences in prices and commissions or other transaction costs
that might have been obtained had such orders been placed independently. Under this
procedure, transactions will be averaged as to price and will be allocated among clients in
proportion to the purchase and sale orders placed for each client account on any given day.
The Firm shall not receive any additional compensation or remuneration as a result of such
aggregation.
Item 13
Review of Accounts
A. For those clients to whom the Firm provides investment supervisory services, account
reviews are conducted on an ongoing basis by the client’s Advisors, the Firm's Principals
and/or Chief Compliance Officer. All investment supervisory clients are advised that it
remains their responsibility to advise the Firm of any changes in their investment objectives
and/or financial situation. All clients (in person or via telephone/video link or email) are
encouraged to review financial planning issues (to the extent applicable), investment
objectives and account performance with the Firm on at least an annual basis.
B. The Firm may conduct account reviews on an other than periodic basis upon the occurrence
of a triggering event, such as a change in client investment objectives and/or financial
situation, market corrections and/or client request.
C. Clients are provided, at least quarterly, with written transaction confirmation notices and
regular written summary account statements directly from the broker-dealer/custodian for
the client accounts (these may be received either electronically or via postal mail). The
Firm may also provide a written periodic report summarizing account positions and
performance (which also may be delivered either electronically or via postal mail).
Item 14
Client Referrals and Other Compensation
A. As referenced in Item 12.A.1 above, the Firm may receive an economic benefit from
Schwab. The Firm, without cost (and/or at a discount), may receive support services and/or
products from Schwab.
There is no corresponding commitment made by the Firm to Schwab or any other entity to
invest any specific amount or percentage of client assets in any specific mutual funds,
securities or other investment products as a result of the above arrangement.
B. Neither the Firm nor any related person directly or indirectly compensates any non-
supervised person for client referrals.
Item 15
Custody
Assets under the management of the Firm are housed only at “qualified custodians” or
within employer sponsored retirement plan platforms. For accounts at qualified custodians,
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at the client’s discretion the Firm shall have the ability to have its advisory fee debited by
the custodian. Clients are provided, at least quarterly, with written transaction confirmation
notices and regular written summary account statements directly from the broker-
dealer/custodian (delivered either electronically or via postal mail). For employer
sponsored retirement plans, clients will receive summary statements pursuant to the rules
of the plan but the Firm does not have any ability to debit its advisory fee directly from the
plan account and therefore may deduct the fee from an account at the qualified custodian.
The Firm may also provide a written periodic report summarizing account positions and
performance (delivered either electronically or via postal mail).
To the extent that the Firm provides clients with periodic account statements or reports, the
client is urged to compare any statement or report provided by the Firm with the account
statements received from the account custodian and/or employer plan.
Neither the account custodian nor retirement plan sponsor verify the accuracy of the Firm’s
advisory fee calculation.
Item 16
Investment Discretion
The client can determine to engage the Firm to provide investment advisory and financial
planning combined services on a discretionary basis. Prior to the Firm assuming
discretionary authority over a client’s account, the client shall be required to execute
appropriate account-opening documents with both the Firm and the client’s qualified
custodian, granting the Firm limited power of attorney and naming the Firm as the client’s
agent in fact. These documents will grant the Firm full authority to buy, sell, or otherwise
effect investment transactions involving the assets in the client’s name in the discretionary
account without notice. If a client account is accessed using an account aggregation
platform, the client’s authorization to the Firm to access the account using the platform will
be considered also granting discretionary authority to buy, sell, or otherwise effect
investment transactions without notice.
Clients who engage the Firm on a discretionary basis may, at anytime, impose restrictions,
in writing, on the Firm’s discretionary authority. (i.e., limit the types/amounts of particular
securities purchased for their account, exclude the ability to purchase securities with an
inverse relationship to the market, limit or proscribe the Firm’s use of margin, etc.).
Item 17
Voting Client Securities
A. As a matter of policy and as a fiduciary to clients of the Firm, the Firm will offer to vote
proxies, associated with managed assets, on its clients’ behalf. However, the Firm is aware
and understands that not all clients will want to grant the Firm such authority. The
following proxy policy applies to those clients who grant the Firm voting authority and,
unless otherwise agreed, expressly excludes “non-managed assets” described in Item 5
above:
The Firm shall be responsible for: (1) directing the manner in which proxies solicited by
issuers of securities beneficially owned by the client shall be voted, and (2) making all
elections relative to any mergers, acquisitions, tender offers, bankruptcy proceedings or
other type events pertaining to the assets. The Firm and/or the client shall correspondingly
16
instruct each custodian of the assets to forward to the Firm copies of all proxies and
shareholder communications relating to the assets. It is the Firm’s general policy to vote
proxies in what it considers to be the best interests of its clients. If mitigating circumstances
and/or conflicts of interest arise, the circumstances or conflicts will be discussed by the
Investment Committee. In such events, the Committee will inform the client and/or forward
the proxy material to the client for their review/voting. Information pertaining to how the
Firm addressed any such circumstance or conflict shall be maintained by the Firm. With
respect to individual issuers, the Firm may be solicited to vote on matters including
corporate governance, adoption or amendments to compensation plans (including stock
options), and matters involving social issues and corporate responsibility. With respect to
investment companies (e.g., mutual funds), the Firm may be solicited to vote on matters
including the approval of advisory contracts, distribution plans, and mergers. The Firm
shall maintain records pertaining to proxy voting as required pursuant to Rule 204-2 (c)(2)
under the Advisers Act. Copies of Rules 206(4)-6 and 204-2(c)(2) are available upon
written request. In addition, information pertaining to how the Firm voted on any specific
proxy issue is also available upon written request.
B. As discussed above in Item 17.A, the Firm shall vote client proxies when granted the
authority to do so. To the extent that a client directs the Firm that client shall vote proxies,
the client will receive their proxies or other solicitations directly from their custodian.
Please Note: Clients shall retain full authority, and the Firm shall have no duty or
responsibility, to vote proxies associated with non-managed assets. However, clients may
contact the Firm to discuss any questions they may have with a particular solicitation.
Item 18
Financial Information
A. The Firm does not solicit fees of more than $1,200, per client, six months or more in advance.
B. The Firm is unaware of any financial condition that is reasonably likely to impair its ability
to meet its contractual commitments relating to its discretionary authority over certain client
accounts.
C. The Firm has not been the subject of a bankruptcy petition.
The Firm’s Chief Compliance Officer, Richard A. Seeley, remains available to address any
questions that a client or prospective client may have regarding the above disclosures and
arrangements.
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