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Part 2A of Form ADV: Firm Brochure
Item 1
Cover Page
A S S E T P R E S E R V A T I O N
GR OU P, INC.
2 7 5 0 Wi l l i a m D. T a t e A v e .
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G r a p e v i n e , T X 7 6 0 5 1
8 1 7 - 2 5 1 - 1 0 0 8
IAR D # 1 0 8 1 5 0
https://www.apg-advisors.com/
This brochure provides information about the qualifications and business practices of Asset Preservation
Group, Inc. It is prepared pursuant to regulatory requirements. If you have any questions about the contents
of this brochure, please contact us at the phone number or website listed above. The information in this
brochure has not been approved or verified by the United States Securities and Exchange Commission
(SEC) or by any state securities authority. Asset Preservation Group, Inc. is a registered investment adviser
with the SEC under the Investment Advisors Act of 1940 (the “Advisors Act”). However, such registration
does not imply a certain level of skill or training. Additional information about Asset Preservation Group, Inc.
is also available on the SEC’s website at www.adviserinfo.sec.gov.
Dated: March 18, 2025
Item 2 Material Changes
This Form ADV, Part 2, also known as the “Brochure”, requires disclosure on distinct topics, and answers
must be presented in the order of the items in the form, using the headings in the form. We urge you to
carefully review all subsequent summaries of material changes, as they will contain important information
about any significant changes to our advisory services, fee structure, business practices, conflicts of interest,
and disciplinary history.
Summary of Material Changes:
Please note that the “material changes” made to this Brochure since our last delivery or posting of the
Brochure on the SEC’s public disclosure website(“IAPD”) at www.adviserinfo.sec.gov are set forth below
• Financial Planning Only Fee Schedule : The Fee Schedule has been removed. The Firm does not
charge separatly for financial planning as those services are included in the Advisory Management
Fee.
In addition to the material changes set forth above, additional changes reflected in this version of this
Brochure include a number of minor editorial changes and the updated information on our assets under
management.
Currently, our Brochure may be requested by contacting us at (817) 251-1008. Our Brochure is also available
on our web site https://www.apg-advisors.com/ free of charge.
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Part of Form ADV: The Asset Preservation Group, Inc.
Item 3 Table of Contents
Item 1
Cover Page ............................................................................................................... 1
Item 2 Material Changes ...................................................................................................... 2
Item 3
Table of Contents ...................................................................................................... 3
Item 4
Advisory Business ..................................................................................................... 4
Item 5
Fees and Compensation ........................................................................................... 6
Item 6
Performance Based Fees & Side-By-Side Management ........................................... 8
Item 7
Types of Clients ........................................................................................................ 8
Item 8 Methods of Analysis, Investment Strategies & Risk of Loss ...................................... 8
Item 9
Disciplinary Information ............................................................................................. 9
Item 10 Other Financial Industry Activities & Affiliations ........................................................ 9
Item 11 Code of Ethics, Participation or Interest in Client Transactions & Personal Trading 10
Item 12 Brokerage Practices ................................................................................................ 10
Item 13 Review of Accounts ................................................................................................ 12
Item 14 Client Referrals & Other Compensation .................................................................. 13
Item 15 Custody................................................................................................................... 13
Item 16
Investment Discretion ............................................................................................. 13
Item 17 Voting Client Securities ........................................................................................... 14
Item 18 Financial Information ............................................................................................... 14
Wrap Fee Program Brochure .................................................................................................... 1
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Part of Form ADV: The Asset Preservation Group, Inc.
Item 4 Advisory Business
INTRODUCTION
Asset Preservation Group, Inc. is a registered Investment Advisory firm registered with the U.S. Securities
and Exchange Commission (SEC) since October 22, 1999. We are noticed filed in our home state of Texas,
which means we are registered to do business in this state. We conduct business in other states by claiming
an exemption from registration. Our registration as an Investment Adviser does not imply any level of skill
or training.
The oral and written communications we provide you, including this Brochure, are information you can use
to evaluate us in your decision to engage or continue a mutually beneficial relationship. This Brochure
provides information about our qualifications and business practices.
OWNERSHIP
Asset Preservation Group, Inc. is a corporation headquartered in Grapevine, Texas which was established
June 29, 1999, and is owned by Michael Franklin and Vernon R. Billingsley.
ADVISORY SERVICES OFFERED
Asset Preservation Group, Inc. is an investment advisory firm providing:
• Financial Planning Services
• Portfolio Management through Separately Managed Accounts
• Third-Party Asset Manager Referral Program
Our services are designed to address your specific goals, objectives, risk tolerance and preferences with
specific investments recommended to meet or achieve them.
Our service constitutes a process by which:
a) Your investment objectives, constraints and preferences are identified and specified.
b) Your plan and investment strategies are developed and then implemented through a
diversification of investments.
c) Capital market conditions and your circumstances are monitored; and
d) Portfolio adjustments are made as appropriate to address changes to any or all of the above.
We provide advice on individual stocks, bonds, options, ETF’s, mutual funds, private placements, hedge
funds, partnerships, and various other alternative investments.
FINANCIAL PLANNING SERVICES:
Our financial planning service will address any or all of the following areas of concern:
• Personal: Family finances, budgeting, personal debts and liabilities, estate information and
identifying financial goals.
• Tax & Cash Flow: Income tax and cash flow analysis / planning for current and future years.
Illustration of the impact of various recommended investments on current and future tax liability.
• Death & Disability: Cash needs, analysis for income needs of surviving dependents, estate planning
and disability income.
• Retirement: Analysis of your current retirement projections, as well as our projections with our
recommended investment plans and retirement strategies to help you achieve your retirement goals.
Our Financial Planning Services consist of the following types of services:
➢ Financial Plan- You will receive a written report providing you with a detailed financial plan designed
to achieve your goals and objectives. This includes data analysis, recommendations and a plan of
action with an emphasis on your needs, objectives and attitudes. Our Firm gathers the required
information for this process through in-depth personal interviews concerning your current financial
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Part of Form ADV: The Asset Preservation Group, Inc.
status, future goals and attitudes towards risk and a thorough review of documents supplied by you.
Implementation of this prepared plan or recommendations is solely by your direction. Our clients are
encouraged to consult any other persons or professionals that they may feel will aid them in making
these decisions or implementing these recommendations.
➢ Update and Review- We will update and review a plan or analysis previously presented by us, to
reflect significant financial or situational changes that may have occurred.
➢ Ongoing Analysis and Review- This service provides monitoring of your accounts, needs, etc. and
reviewing your plans and investments on an annual basis or as requested by you.
PORTFOLIO MANAGEMENT: through Separately Managed Accounts:
APG manages client investment portfolios on a discretionary and non-discretionary basis. Under the
Separately Managed Accounts (SMA’s), we recommend a portfolio designed to meet your investment
objectives and risk tolerance. Once agreed upon, we utilize our discretionary authority to implement and
make changes to your portfolio as need arises to maintain those investment objectives and risk tolerance,
with consideration to any restrictions that you may dictate. This is accomplished within a WRAP account
established on the Charles Schwab, Fidelity or Axos brokerage platforms. We may offer other investment
advisory services not specifically outlined in this brochure.
RETIREMENT ACCOUNTS – DOL DISCLOSURE
We are fiduciaries within the meaning of Title I of the Employee Retirement Income Security Act of 1974
(“ERISA”) and/or the Internal Revenue Code (“Code”), as applicable, when we provide investment advice
regarding portfolio assets held in an IRA, Roth IRA, Archer Medical Savings Account, a Plan covered by
ERISA, or a plan described in Section 4975(e)(1)(A) of the Code (collectively referred to collectively
sometimes herein as (“Retirement Accounts”). To ensure that MSA will adhere to fiduciary norms and basic
standards of fair dealing, we are required to give advice that is in the "best interest" of the retirement client.
The best interest standard has two chief components, prudence and loyalty. Under the prudence standard,
the advice must meet a professional standard of care and under the loyalty standard, our advice must be
based on the interests of our retirement clients, rather than the potential competing financial interest of MSA.
To address the conflicts of interest with respect to our compensation, we are required to act in your best
interest and not put our interest ahead of yours. To this end, we must:
• Meet a professional standard of care when making investment recommendations (give prudent
advice).
• Never put our financial interests ahead of you when making recommendations (give loyal advice).
• Avoid misleading statements about conflicts of interest, fees, and investments.
• Follow policies and procedures designed to ensure that we give advice that is in your best interest.
• Charge no more than is reasonable for our services; and
• Give you basic information about conflicts of interest.
THIRD-PARTY ASSET MANAGER REFERRAL PROGRAM SERVICES:
We can recommend the services of Third-Party Asset Managers (“TPAM”) to manage a portion of a client’s
portfolio. We would recommend a TPAM whose investment style and strategy are believed to be consistent
with your financial needs, investment goals, objectives and risk tolerance. All TPAM’s we refer to our clients
are properly registered with the appropriate regulator(s). The TPAM is granted authority by you to manage
and invest your assets with discretion as the advisor on the account. In this situation, we act as a solicitor
for the TPAM and have only a limited amount of discretion to change the investment manager, unless you
have expressly provided greater authority to us, but we have neither discretion nor authority to make
individual security changes in these accounts.
Clients referred to TPAM’s will receive full disclosure, including their services rendered, fee schedules and
the TPAM’s brochure or equivalent disclosure document. The TPAM can impose a minimum dollar amount
of initial assets for the investment advisory services as disclosed in the management agreement. These
minimums can be waived at the TPAM's discretion.
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Part of Form ADV: The Asset Preservation Group, Inc.
WRAP FEE PROGRAM:
We are the sponsor and investment manager of the Asset Preservation Group’s Separately Managed
Account Wrap Fee Program (APG Wrap Program). A “wrap-fee” program is one that provides the client with
advisory and brokerage execution services for an all-inclusive fee. More detail on the Asset Preservation
Group’s Separately Managed Account Wrap Fee Program may be found in Form ADV Part 2A Appendix 1.
ASSETS UNDER MANAGEMENT
As of December 31, 2024 Asset Preservation Group, Inc. has $265,466,415 discretionary assets under
management, and approximately $14,218,165 in non-discretionary assets under management.
Item 5 Fees and Compensation
APG Wrap Fee Schedule
Assets Under Management
APG’s Annualized Fee
$0 to $1,000,000
1.00%
$1,000,001 to $2,000,000
0.85%
$2,000,001 to $4,000,000
$4,000,001 & Over
0.75%
0.65%
The WRAP fees include charges for all transactional costs and commissions on the purchase or sale of
securities in the client’s wrap account. Except as provided, the client will incur no trading charges or fees
other than the advisor’s fee pursuant to the above fee schedule in connection with the activity in the client’s
wrap account.
Fees are based on the percentages listed in the APG Wrap Fee Schedule. For purposes of fee calculation,
all household accounts, at the end of the calendar quarter, are aggregated to determine AUM. Fees are
calculated by multiplying the WRAP account value by the percentage per the APG Wrap Fee Schedule and
dividing such product by four (4). Household is defined as related accounts: spouses and children under age
18, are combined for fee calculation purposes. We combine all assets under management (AUM) to assist
you in meeting fee breakpoints and therefore lowering your overall fee level.
Fee adjustments will not be made to reflect deposits in and withdrawals from an existing account (“capital
flows”) during a calendar quarter but will be reflected in the following quarter’s billing.
Fees for the initial opening quarter will be adjusted pro-rata based upon the number of calendar days in the
calendar quarter that the assets are invested. The pro-rata fee will be the actual fee percentage the client
will pay according to the firm’s APG Wrap Fee Schedule divided by 365 days, times the actual days remaining
in the quarter, times the amount of assets in the client’s account. The actual days remaining in the quarter
will begin when the assets are actually deployed in various investments and not when initially deposited into
the account.
Custody of client accounts for both securities and funds will be maintained at Charles Schwab, Fidelity or
Axos, Inc. Neither APG nor its advisory agents are affiliates of Charles Schwab, Fidelity or Axos.
The Custodian (collectively Charles Schwab, Fidelity or Axos) will send to you a quarterly Account statement
that shows the amount of our advisory fee charged on your WRAP account. Upon your request, we will
provide a detailed accounting for the value of your assets upon which the fee was based, and the specific
manner in which the fee was calculated.
Termination:
Either party can terminate our relationship at any time and for any reason, upon written notice to the other
party. Upon receiving instructions, we will instruct broker dealers, mutual fund sponsors, and others to
liquidate and/or transfer the portfolio and remit proceeds back to you or a designated third-party. A refund of
our unearned Wrap Fee will be made on a prorated basis from the time of termination.
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Part of Form ADV: The Asset Preservation Group, Inc.
No proration for breakpoints is achieved during the quarter. Breakpoints are applied when billing occurs in
the next quarter.
Additional Types of Fees or Expenses
Wrap Fees do not include certain charges imposed by third parties which include, but are not limited to, the
following: mutual fund expense ratios or money market 12b-1 and sub transfer fees, fund or money market
management fees and administrative expenses, mutual fund transaction fees, certain deferred sales charges
on previously purchased mutual funds transferred into the account, IRA and qualified retirement plan fees,
and other charges required by law. Additional fees may be incurred while the funds are in a money market
fund or other no-load fund. These fees are charged and collected by the mutual funds and are not refundable
to Client.
THIRD-PARTY ASSET MANAGER REFERRAL FEE SCHEDULE (TPAM):
The basic fee schedule for these services will vary based on the TPAM chosen to provide this service. The
fees payable to us, as a solicitor of the TPAM, will be in accordance with the APG Wrap Fee Schedule. The
total fee will be based on the assets managed in the TPAM account and are not negotiable with the TPAM.
The total fee will be paid according to the management agreement of each TPAM. All fees will be payable
directly to the TPAM to which authority is granted and split according to the arrangement between us and
the TPAM. Based on this split, the TPAM’s portion will be according to their published fee schedule and our
fee will be according to our “APG Wrap Fee Schedule” outlined previously in this section. For purposes of
APG’s fee calculation, all household accounts, at the end of the calendar quarter, are aggregated to
determine AUM.
Complete disclosure of the amount of the fee received by us will be listed in the APG Investment Advisor
Agreement signed by you. The TPAM fees are billed quarterly in advance for the following TPAM’s; PSI,
AssetMark, PFM, BTS and Hanlon. SEI bills their fees quarterly in arrears.
You can terminate the TPAM management agreement at any time according to the terms disclosed in the
management agreement. If fees are paid prior to service being rendered, and you terminate services, the
prorated fees for the portion not used will be returned by the TPAM.
Other Compensation Received by Our Advisory Agents
Advisory Agents of the Firm are also licensed insurance agents for various other insurance companies. If
you elect to implement a plan or buy insurance through the Firm's Advisory Agents, then the agents would
receive a commission from the insurance sales, which includes life, accident, disability and fixed annuities.
This could present a conflict of interest because they will receive a commission for these services, which is
separate from the portfolio management, financial planning and other services provided. Advisory Agents of
our Firm have no single agreement with any agency or company, but will seek out the products of any
company, agency or brokerage that have products fitting your needs.
Advisory Agents of our Firm are registered representatives of Purshe Kaplan Sterling Investments, a FINRA
broker/dealer. In this capacity, the Advisory Agents of our Firm could sell securities through Purshe Kaplan
Sterling Investments, a FINRA broker/dealer, and receive normal and customary commissions as a result of
such purchases and sales. This could present a conflict of interest to the extent that the agent recommends
that a client invest in a security which results in a commission being paid to the agent.
ERISA Accounts, Profit Sharing 401(k), SEP’s:
We also have other retirement accounts which are subject to ERISA rules and regulations. In all cases an
“eligible investment advice arrangement” or advisory agreement will be executed with the Client. We will be
considered a “fiduciary advisor” and will charge fees to the retirement account.
Termination:
You can terminate the relationship with us and receive a full refund of fees within 5 business days of signing
the advisory agreement. After which, you may receive a prorated fee based on the time and effort already
completed.
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Part of Form ADV: The Asset Preservation Group, Inc.
Item 6 Performance-Based Fees and Side-By-Side Management
We do not charge performance-based fees, nor do we provide side-by-side management services.
Item 7 Types of Clients
Client Base
Our customer base consists of individuals including high net worth individuals, trusts, estates, pension and
profit-sharing plans and corporations or other business entities. These are the types of clients that we
service.
Conditions for Account Management
We have no conditions for opening an account with our firm. Third-party managers will vary by manager but
most commonly their minimum is $25,000.
Item 8 Methods of Analysis, Investment Strategies and Risk of Loss
Analysis & Investment Strategies
We work with you to devise an investment strategy to meet your financial objectives. This includes:
• discussion regarding your objectives
•
review of existing holdings
• ongoing analysis of funds
• advice on best direction for new investments
• updates of specific changes within the market or to particular funds
• periodic monitoring of recommended investments and yearly review
The flexibility of our strategies gives us the ability to best manage investment risks in any investment market.
We use Charting, Fundamental, and Technical security analysis methods.
Charting Analysis is a way of gathering and processing price and volume information of a particular security
by applying mathematical equations and then plotting the resulting data onto graphs in order to predict future
price movements.
Fundamental Analysis involves using real data to evaluate a security's value. We perform fundamental
analysis on a securities value by looking at economic factors, such as interest rates and the overall state of
the economy, information about issuers, potential changes in credit ratings, revenues, earnings, future
growth, return on equity, profit margins and other data to determine underlying value and potential for future
growth.
Technical Analysis involves studying supply and demand in the market to determine what direction, or trend
will continue in the future by understanding the emotions in the market as opposed to its components and
focuses on the effect of previous price movements. Understanding the benefits and limitations of technical
analysis can give a new set of tools or skills that will enable us to be a better trader or investor.
Risk of Loss:
Investing in securities involves risk of loss that you should be prepared to bear. The advice offered by our
Firm to clients is determined by the areas of expertise of the agent providing the service and the client’s
stated objective. Our clients are advised to notify our Firm promptly if there are ever any changes in your
financial situation or investment objective or if you wish to impose any reasonable restrictions upon our
management services. If you wish to impose any reasonable restrictions upon our management services,
you will need to advise us in writing of any restrictions.
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Part of Form ADV: The Asset Preservation Group, Inc.
We do not represent, warrant, or imply that the services or methods of analysis employed by us can or will
predict future results, successfully identify market tops or bottoms, or insulate clients from losses due to
market corrections or declines. All securities trading, whether in stocks, options, or other investment vehicles,
is speculative in nature and involves substantial risk of loss that clients should be prepared to bear. Past
performance is not necessarily indicative of future results. Clients should make every effort to understand
the risks involved.
Item 9 Disciplinary Information
Registered Investment advisers are required to disclose all material facts regarding any legal or disciplinary
events that would be material to your evaluation of our firm or the integrity of our management.
Our Firm does not have any material facts about legal or disciplinary events that are material to your
evaluation of the integrity of our firm or its advisory agents to disclose. Your confidence and trust placed in
our Firm and its advisory agents is something we value and endeavor to protect.
Item 10 Other Financial Industry Activities and Affiliations
Financial Industry Relationships:
Unaffiliated Relationships:
Associates of our firm are also licensed insurance agents for various unaffiliated companies. If you elect to
implement a plan or buy insurance through our advisory agents, they receive a commission from insurance
sales, which includes life, accident, disability and fixed annuities. This presents a conflict of interest to the
extent that the advisory agent recommends the purchase of an insurance product which results in a
commission being paid to the advisory agent as an insurance agent. Advisory Agents have no single
agreement with any agency or company, but will seek out the products of any company, agency or brokerage
that have products fitting your needs.
Advisory Agents of our Firm are registered representatives of Purshe Kaplan Sterling Investments, member
FINRA/SIPC, an unaffiliated broker/dealer. In this capacity, the Advisory Agents of our Firm could sell
securities through a FINRA broker/dealer and receive normal and customary commissions as a result of such
purchases and sales. This could present a conflict of interest to the extent that the Advisory Agent
recommends that a client invest in a security which results in a commission being paid to the Advisory Agent.
For those associates described above, approximately 45% of each business day is devoted to the review
and sales of securities and insurance.
Third-Party Unaffiliated Adviser Relationships:
We have unaffiliated third-party advisory relationships with Hanlon Investment Management, Portfolio
Strategies, Inc., Potomac Fund Management, BTS Management, SEI Investments and AssetMark. We may
develop other third-party advisory arrangements with other unaffiliated RIAs at our discretion.
You will receive a Solicitor's Disclosure Statement, pursuant to SEC Rule 206(4)-3. The Solicitor's Disclosure
Statement provides, among other things, disclosure regarding the affiliation, if any, between our Firm and
the third-party adviser: the terms of the solicitation agreement between our Firm and the third-party adviser,
including the amount of compensation to be paid to our Firm for the solicitation; and the additional cost to
you if any, as a result of the solicitation agreement.
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Part of Form ADV: The Asset Preservation Group, Inc.
Item 11 Code of Ethics, Participation or Interest in Client Transactions and Personal Trading
Participation or Interest in Client Transactions / Personal Trading:
Associated persons of our Firm will buy or sell for themselves securities that they would also recommend to
you. These investment products will be bought and sold on the same basis as you. In all instances, the
positions would be so small they would have no impact on the pricing or performance of the security. We will
do everything possible to mitigate these conflicts. Records of all advisory associate’s proprietary trading
activities are reviewed and kept by us. We and our advisory agents will act in a fiduciary manner, understand
the prohibitions against the use of any insider information and will always act in your best interest.
Code of Ethics:
Our Firm has adopted a Code of Ethics Policy to prohibit conflicts of interest from personal trading by advisory
personnel and has established standards of conduct expected of its advisory personnel. Our Firm has set
forth in the Code of Ethics Policy statements of general principals, required course of conduct, reporting
obligations, and review and enforcement of the Code of Ethics Policy. We will provide a copy of the Code of
Ethics Policy to our clients or prospective clients upon written request.
Item 12 Brokerage Practices
Brokerage Selection:
Our firm has discretionary authority over your account(s) to determine the securities to be bought or sold,
their amounts, and the broker to be used without specific consultation with you as deemed to be in your best
interest and to achieve your stated investment objectives.
We use Charles Schwab, Fidelity or Axos, member FINRA/SIPC, as custodian for the execution of
securities transactions for our brokerage platform for our clients Wrap account(s). Charles Schwab,
Fidelity or Axos is not an affiliated entity of our firm.
Factors considered by us in suggesting broker-dealers are: (i) execution capabilities, (ii) commission rates,
(iii) responsiveness and financial responsibility, and (iv) other services which will help us to provide
investment supervisory services to our clients.
We understand and acknowledge that at all times we owe a fiduciary duty to clients to obtain best execution
for transactions. Since custodians’ charge clients a fee for each trade executed by a different broker-dealer,
we have the custodian execute most trades for client accounts in order to minimize trading costs. We have
determined that having the custodian execute most trades is consistent with our duty to seek best execution
of client trades. Best execution means seeking the most favorable terms for a transaction based on all
relevant factors, including those listed above.
Our advisory agents are registered representatives with Purshe Kaplan Sterling Investments. Advisory
Agents will take steps to assure that you receive best execution and a reasonable commission rate when
trades are executed.
Brokerage for Client Referrals:
Neither our Firm nor our Advisory Agents receive client referrals from a broker dealer or other third-party
when recommending to you a broker-dealer for the execution of securities transactions.
Directed Brokerage:
If you want to direct us to use a particular broker dealer to handle security transactions, then you are
responsible for the custodian fee arrangement. You should understand that this might prevent our Firm from
effectively negotiating brokerage compensation or obtaining the most favorable net price and execution.
When directing brokerage business, you should consider whether the commission expenses, execution,
clearance and settlement capabilities that you will obtain through another broker dealer are adequately
favorable in comparison to those that our Firm would otherwise obtain for you using Charles Schwab, Fidelity
or Axos. We encourage you to discuss alternatives with our advisory agents.
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Part of Form ADV: The Asset Preservation Group, Inc.
Research and Other Soft Dollar Benefits:
Charles Schwab, Fidelity or Axos provides us with access to their institutional trading and custody services,
which are typically not available to Charles Schwab, Fidelity or Axos’s retail investors. These services
generally are available to independent investment advisors on an unsolicited basis. These services are not
contingent upon us committing to a custodian any specific amount of business (assets in custody or trading
commissions).
Charles Schwab, Fidelity or Axos’s brokerage services include the execution of securities transactions,
custody, research, and access to mutual funds and other investments that are otherwise generally available
only to institutional investors or would require a significantly higher minimum initial investment.
Other Products and Services
Charles Schwab, Fidelity or Axos may also make available to us other products and services that benefit us
but may not directly benefit its clients’ accounts. Many of these products and services may be used to service
all or some substantial number of our accounts, including accounts not maintained at Charles Schwab,
Fidelity or Axos. Charles Schwab, Fidelity or Axos may also make available to us software and other
technology that:
facilitate payment of our fees from its clients’ accounts.
• provide access to client account data (such as trade confirmations and account statements).
•
facilitate trade execution and allocate aggregated trade orders for multiple client accounts.
• provide research, pricing and other market data.
•
• assist with back-office functions, recordkeeping and client reporting.
Charles Schwab, Fidelity or Axos may also offer other services intended to help us manage and further
develop our business enterprise. These services may include:
compliance, legal and business consulting.
•
• publications and conferences on practice management and business succession.
• access to employee benefits providers, human capital consultants and insurance providers.
Charles Schwab, Fidelity or Axos may also provide other benefits such as educational events or occasional
business entertainment of our personnel. In evaluating whether to recommend that client’s custody their
assets at Charles Schwab, Fidelity or Axos, we may take into account the availability of some of the foregoing
products and services and other arrangements as part of the total mix of factors it considers, and not solely
the nature, cost or quality of custody and brokerage services provided by Charles Schwab, Fidelity or Axos,
which may create a conflict of interest. We can mitigate this conflict by suggesting TPAMs that utilize other
custodians that may be in the best interests of the client.
Independent Third Parties
Charles Schwab, Fidelity or Axos may make available, arrange, and/or pay third-party vendors for the types
of services rendered to us. Charles Schwab, Fidelity or Axos may discount or waive fees it would otherwise
charge for some of these services or all or a part of the fees of a third-party providing these services to us.
Additional Compensation Received from Charles Schwab, Fidelity or Axos
We may participate in institutional customer programs sponsored by broker-dealers or custodians. We may
recommend these broker-dealers or custodians to clients for custody and brokerage services. There is no
direct link between our participation in such programs and the investment advice it gives to its clients,
although we receive economic benefits through its participation in the programs that are typically not
available to retail investors. These benefits may include the following products and services (provided without
cost or at a discount):
• Receipt of duplicate client statements and confirmations.
• Research-related products and tools.
• Consulting services.
• Access to a trading desk serving our participants.
• Access to block trading (which provides the ability to aggregate securities transactions for
execution and then allocate the appropriate shares to client accounts).
• The ability to have advisory fees deducted directly from client accounts.
• Access to an electronic communications network for client order entry and account information.
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Part of Form ADV: The Asset Preservation Group, Inc.
• Access to mutual funds with no transaction fees and to certain institutional money managers.
• Discounts on compliance, marketing, research, technology, and practice management.
products or services provided to us by third-party vendors.
The custodian may also pay for business consulting and professional services received by our related
persons, and may pay or reimburse expenses (including client transition expenses, travel, lodging, meals
and entertainment expenses for our personnel to attend conferences). Some of the products and services
made available by such custodian through its institutional customer programs may benefit us but may not
benefit its client accounts. These products or services may assist us in managing and administering client
accounts, including accounts not maintained at the custodian as applicable. Other services made available
through the programs are intended to help APG manage and further develop its business enterprise. The
benefits received by us or our personnel through participation in these programs do not depend on the
amount of brokerage transactions directed to the broker-dealer.
As part of its fiduciary duties to clients, we endeavor at all times to put the interests of its clients first. Clients
should be aware, however, that the receipt of economic benefits by us or our related persons in and of itself
creates a conflict of interest and may indirectly influence our recommendation of broker- dealers such as
Charles Schwab, Fidelity or Axos for custody and brokerage services. We mitigate this conflict by disclosing
the conflict and managing the account in conformity with the client’s personal and financial circumstances
and in the best interests of the client.
Economic Benefits Provided to the Advisory Firm from External Sources and Conflicts of Interest
We will enter into contractual agreements to act as a solicitor permitted by Rule 206(4)-3 of the Investment
Advisers Act of 1940 (“Act”). Pursuant to these agreements, APG receives compensation for referring clients
to third-party investment managers. Such arrangements will comply with the cash solicitation requirements
under the Investment Advisers Act of 1940. Generally, these requirements require the solicitor to have a
written agreement with the referral partner. The solicitor must provide the client with a disclosure document
describing the fees it receives from the referral partner, whether those fees represent an increase in fees
that the referral partner would otherwise charge the client, and whether an affiliation exists between us and
the referral partner. We will provide prospective clients with all applicable written disclosures required by the
Act or as otherwise required by state or federal securities regulatory authorities.
Trade Aggregation:
We provide investment management services to various clients. We, in our sole discretion, aggregate
purchases or sales of any security, instrument or obligation effected for various client accounts with
purchases or sales, as the case may be, of the same security, instrument or obligation effected on the same
day for the accounts of one or more of our other clients. Although such concurrent aggregations could
potentially be either advantageous or disadvantageous to any one or more particular accounts, they will be
effected only when we believe that to do so will be in the best interest of the affected accounts. When
transactions are so aggregated, (a) the actual prices applicable to the aggregated transaction will be
averaged, and each client account participating in the aggregated transaction will be deemed to have
purchased or sold its share of the security, instrument or obligation involved at that average price and (b) all
transaction costs incurred in effecting the aggregated transaction, except to the extent that certain broker-
dealers that also furnish custody services can impose minimum transaction charges applicable to some of
the participating accounts. When such concurrent aggregation occurs, the objective will be to allocate
executions in a manner that is deemed equitable to the accounts involved.
Item 13 Review of Accounts
Account reviews will be provided on a periodic basis, but at a minimum they shall be reviewed annually or
by request by the client. Reviews can be warranted more frequently due to tax law changes, market changes,
market conditions or changes in personal circumstances. Reviews initiated by the Client can be for personal
objectives or for any reason the Client so desires. The accounts are reviewed for including, but not limited
to, continued suitability, comfort level, risk tolerance relative to returns and appropriateness.
The reviews will be conducted by each client’s primary Advisor and/or the advisor’s assistant through explicit
Page 12
Part of Form ADV: The Asset Preservation Group, Inc.
instructions of the primary advisor and will be consistent with desires of Client respecting frequency and
changing circumstances or objectives. Each advisor of our Firm will maintain only that number of clients that
can reasonably and effectively be given the highest level of service expected.
You will have 24/7 access to a website which provides an updated consolidated summary of all your
accounts. Statements, confirmations and/or performance reports are furnished quarterly or semi-annually
from various financial services institutions/firms with which you transact business. These firms may include,
and are not limited to, brokerages, investment companies, insurance companies, trust companies, other
registered investment advisors, banks and credit unions. You will receive account statements from these
entities and not our Firm. We will provide you with a consolidated summary at every face-to-face meeting
as well as upon request. We will also provide periodic newsletters on topical issues of interest and stock
market updates.
If we provide you with financial planning or consulting services, you will not receive regular reports on your
accounts after the financial planning or consulting services have been concluded.
Item 14 Client Referrals and Other Compensation
Our Firm and/or our Advisory Agents do not receive any economic benefit (including non-research services,
professional seminars and conferences) from a non-client in connection with giving advice to you.
We try at all times to put your interest first as part of our fiduciary duty. However, you should be aware that
the receipt of additional compensation creates a potential conflict of interest and can affect judgment when
making these recommendations.
Item 15 Custody
Your funds and securities will be maintained with a “qualified custodian” as required under Rule 206(4)-2
under the Advisers Act and we will not take physical possession of any funds or securities. Custody of your
accounts for both securities and funds will be maintained at Charles Schwab, Fidelity or Axos or the custodian
of the TPAM. Account statements are sent quarterly from the custodian, and you should carefully review
those statements. We ae deemed to have custody of the funds and securities as a consequence of its
authority to make withdrawals from your account to pay our advisory fee. However, a surprise examination
is not required because we have written authorization from each client to deduct advisory fees from the
account held with the qualified custodian and each time a fee is directly deducted from a client account, (i)
we concurrently: send the qualified custodian an invoice or statement of the amount of the fee to be deducted
from your account; and (ii) the custodian sends you a statement itemizing the fee
Statements
You should receive at least quarterly statements from the broker dealer, bank or other qualified custodian
that holds and maintains your investment assets. We urge you to carefully review such statements and
compare such official custodial records to the account statements that we or your money manager may
provide to you, if any. Our statements vary from custodial statements based on accounting procedures and
reporting formats.
Item 16 Investment Discretion
Unless otherwise negotiated, clients have granted our Firm sole and absolute discretion in the management
of your portfolio and periodic re-balancing as determined by the adviser through in-depth discussions with
each client regarding objectives, and risk tolerances including each individual’s ability and willingness to take
investment risks. In the exercise of its authority, we are fully authorized and empowered to place orders to
brokers, dealers, mutual funds, or other persons with respect to the purchase, sale, exchange, disposition or
liquidation of any assets held in your portfolio. We have authority to sell or redeem securities holdings in
sufficient amounts to pay advisory fees.
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Part of Form ADV: The Asset Preservation Group, Inc.
Item 17 Voting Client Securities
We do not have any authority to and do not vote proxies on behalf of advisory clients. Client’s retain the
responsibility for receiving and voting proxies for any and all securities maintained in client portfolios. To this
end, we will instruct the Custodian to forward all proxy material directly to you. We shall forward any proxy
materials we receive that pertain to the Assets in client accounts to the respective clients, to you, or to the
Advisor(s) for an employee benefit plan covered by ERISA, unless the plan's trust agreement provides
otherwise. You can contact our office at 817-251-1008 for any questions about a particular solicitation.
Item 18 Financial Information
We are required to provide you with certain financial information or disclosures about financial condition
which would impede our ability to provide the advisory services described herein. APG has no financial
commitment that impairs its ability to meet contractual and fiduciary commitments to clients, and has not
been the subject of a bankruptcy proceeding.
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Part of Form ADV: The Asset Preservation Group, Inc.
Item 1: Cover Page
Item 1:
Cover Page
Appendix 1 of Part 2A
The Asset Preservation Group, Inc.
Wrap Fee Program Brochure
March 6, 2025
The Asset Preservation Group, Inc.
SEC File No. 801- 56931
2750 William D. Tate Ave.,
Ste 100
Grapevine, TX
76051
Phone: 817-251-1008
Website: https://www.apg-advisors.com/
This wrap fee program brochure provides information about the qualifications and business practices of
The Asset Preservation Group, Inc. If you have any questions about the contents of this brochure, please
contact us at 817-251-1008 or visit assetpreservationgroup.com. The information in this brochure has not
been approved or verified by the United States Securities and Exchange Commission or by any state
securities authority. Registration with the SEC or state regulatory authority does not imply a certain level
of skill or expertise.
Additional information about The Asset Preservation Group, Inc. is also available on the SEC’s website at
www.adviserinfo.sec.gov. Please use the firm’s SEC File No. 801-56931 in the applicable search field.
Page 1
Part of Form ADV: The Asset Preservation Group, Inc.
Item 2: Material Changes
Item 2:
Material Changes
This Form ADV, Part 2, also known as the “Brochure”, requires disclosure on distinct topics, and answers
must be presented in the order of the items in the form, using the headings in the form. We urge you to
carefully review all subsequent summaries of material changes, as they will contain important information
about any significant changes to our advisory services, fee structure, business practices, conflicts of
interest, and disciplinary history.
Summary of Material Changes:
Please note that there were no “material changes” made to this Brochure since our last delivery or
posting of the Brochure on the SEC’s public disclosure website(“IAPD”) at www.adviserinfo.sec.gov.
Currently, our Brochure may be requested by contacting us at (817) 251-1008. Our Brochure is also
available on our web site https://www.apg-advisors.com/, free of charge.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
Item 3: Table of Contents
Table of Contents
Item 3:
Item 1
Cover Page ............................................................................................................... 1
Item 2 Material Changes ...................................................................................................... 2
Item 2
Table of Contents ...................................................................................................... 3
Item 4
Services, Fees & Compensation ............................................................................... 4
Item 5 Account Requirements & Types of Clients ................................................................ 6
Item 6
Portfolio Manager Selection & Evaluation ................................................................. 6
Item 7
Client Information Provided to Portfolio Managers .................................................... 7
Item 8
Client Contract with Portfolio Managers .................................................................... 8
Item 9
Additional Information ............................................................................................... 8
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
Item 4:
Services, Fees and Compensation
The Asset Preservation Group, Inc. (“APG”) is a privately owned corporation headquartered in Grapevine,
Texas, which was established June 29, 1999. Michael Franklin and Vernon R. Billingsley are the current
owners and partners of the business. APG has been offering investment advisory services since October
1999.
A. A P G Wrap Fee Program
Investment Supervisory Services
The Asset Preservation Group’s Separately Managed Accounts:
Under the Separately Managed Accounts (SMAs), APG will assist you in reviewing your investment
objectives, selecting investment securities that are suitable for you and allocating them to meet those
objectives, aligning with any restrictions designated by you with respect to investment securities.
All SMAs are managed by APG, with discretion and trading authority, within a WRAP account established
on a Charles Schwab, Fidelity or Axos brokerage platform. We may offer other investment advisory services
not discussed in this Brochure.
Selection of Other Advisers
In addition to your SMA, APG may utilize Third-Party Asset Managers (TPAMs) which clients will engage
directly, with APG acting as representative or solicitor of these managers. The TPAMs shall invest, reinvest,
sell or retain assets in their sole discretion for your account. The selection of these TPAMs will be for the
purpose of aiding us in meeting your investment objectives, while we ensure that they meet your risk
tolerance and are thus suitable for you. Ongoing monitoring, due diligence and research is conducted by
these TPAMs on the securities they utilize to execute their strategies. APG monitors weekly, and
accomplishes appropriate due diligence on these TPAMs at least annually. Proxy voting by the TPAM will
depend on election made by the client on the TPAM’s Advisory Agreement.
If client elects the TPAM to vote the proxies, clients may contact their financial advisor to request
information regarding how the proxies were voted. Before recommending TPAM to clients, APG will always
ensure those TPAMs are properly licensed or registered as investment advisors.
Those who are referred to TPAM’s will receive full disclosure, including services rendered and fee
schedules at the time of the referral by delivery of a copy of the relevant TPAM’s brochure or equivalent
disclosure document.
The TPAM can impose a minimum dollar amount of initial assets for the investment advisory services as
disclosed in the management agreement. These minimums can be waived at the TPAM's discretion. You
will be provided with the appropriate TPAM's disclosure statement, in addition to the TPAM's ADV Part 2A
Brochure and privacy policy, prior to placing the assets with the TPAM.
Fee Schedule
The client pays APG an advisory fee on all SMAs held within a wrap account. This fee is over and above
the fees that may be charged by the underlying security, such as an expense ratio in a mutual fund.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
This fee schedule is for the SMAs held in a wrap account (break points are per household).
APG Wrap Fee Schedule
Assets Under Management
APG Annualized Fee
$0 to $1,000,000
1.00%
$1,000,001 to $2,000,000
$2,000,001 to $4,000,000
$4,000,001 & Over
0.85%
0.75%
0.65%
These fees include charges for all transactional costs and commissions on the purchase or sale of
securities in the wrap account. Except as provided, the client will incur no trading charges or fees other
than the advisor’s fee pursuant to the above fee schedule in connection with the activity in the client’s wrap
account.
Asset-based fees are always subject to the Investment Advisory Agreement between the client and APG,
and are in accordance with the APG Wrap Fee Schedule. Such fees are payable quarterly, in advance, and
are based upon the value of the client’s account at the end of the previous quarter.
Related accounts; spouses and children under age 18 are combined for fee calculation purposes
(household). We combine all client’s household assets under management (AUM) to assist you in meeting
fee breakpoints and therefore lowering the overall fee level. This option is extended to all accounts residing
in the same household and certain members of the same family, managed by APG. The fees will be
prorated if the investment advisory relationship commences otherwise than at the beginning of a calendar
quarter.
The payment of fees for TPAMs will depend on the specific TPAM selected and are clearly disclosed in
their separate agreements with you. TPAM fees vary and are paid in addition to the above APG Wrap Fee
Schedule fee. All of these fees are billed by the TPAM and APG is paid their fee by the TPAM on these
accounts.
In each case, APG Wrap accounts or accounts managed by a TPAM, the client authorizes the qualified
custodian to automatically deduct the fee payable hereunder from the assets in the account when due with
such payments to be reflected on the next account statement sent to the client. If insufficient cash is
available to pay such fees, securities in an amount equal to the balance of unpaid fees will be liquidated to
pay for the unpaid balance. APG may modify the fee at any time upon 30 days’ written notice to the client.
In the event the client has an ERISA-governed plan, fee modifications must be approved in writing by the
client. Each quarter, APG will monitor all Wrap account and TPAM client billing to make sure the client is
being billed correctly in accordance with the APG Wrap Schedule and the TPAM Fee Schedule, ensuring
any breakpoints are applied. Any discrepancies will be corrected promptly. Appropriate records for all client
billing will be kept electronically.
Clients may terminate the agreement without penalty, at any time. Upon termination, any advisory fees
paid in advance will be refunded on a pro rata basis.
Other Wrap Fee Program Disclosures
APG and the TPAM may have incentives not to trade, because they may be responsible for paying ticket
charges or other costs.
APG and the TPAM have a conflict of interest to not migrate infrequently traded accounts to either
brokerage or non-wrap fee accounts.
Important Disclosure – Custodian Investment Programs
Please be advised that the firm utilizes Charles Schwab, Fidelity or Axos as its primary custodian for all
WRAP accounts. Under this arrangement we can access certain investments, and investment programs
offered through our custodian that may offer certain compensation and fee structures that could create
conflicts of interest of which clients need to be aware.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
B. Wrap Fee Program Costs
Please note that the clients may be able to obtain comparable services that may cost the client more or
less than purchasing such services separately.
C. Other Excluded Costs
The Wrap Fee covers general transactional costs such as “ticket” and “confirm” charges assessed in
connection with processing securities trades in the course of managing or rebalancing your account. Not
all transaction‐related expenses are covered by the “wrap” fee schedule previously described. Mark‐ups
and mark‐downs, spreads by market‐ makers, certain account charges by the custodian, such as an IRA
custodial fee or alternative investment fee commissions and costs for transactions not placed through
APG’s recommended custodian, commissions on transactions occurring after termination of APG’s
services agreement, and client‐ordered transaction commissions are not covered.
D. Wrap Fee Incentives
Neither APG, nor any representatives of APG receive any additional compensation beyond advisory fees
for the participation of clients in the wrap fee program.
Item 5: Account Requirements and Types of Clients
APG has no conditions for opening an account with our firm. Third-party managers will vary by manager
but most commonly their minimum is $25,000.
Item 6: Portfolio Manager Selection and Evaluation
A. Portfolio Manager Selection and Review
TPAMs are separate from a client’s wrap account through a separate advisory agreement with the TPAM.
In this relationship, APG acts as a solicitor or representative of the TPAM. All information concerning the
investment methodology and performance is provided by the TPAM, and while we believe this information
to be accurate, APG does not apply any uniform standard to measure the performance of any TPAM. Also,
the information provided for both historic portfolio and manager performance may not be calculated in a
uniform basis.
APG and its related persons act as portfolio manager(s) for the wrap fee program previously described in
this Wrap Fee Program Brochure. Accounts are managed by APG IAR’s according to the financial
information and investment objectives provided by clients. APG IAR’s may use various methods to
determine what recommendations to make to the client as to how to allocate the account. Any methods
used are based on the APG IAR’s professional judgment and experience and in accordance with APG’s
Investment Management Committee guidelines.
The actual asset allocation of a particular portfolio may differ from other client portfolios with similar
objectives or levels of risk. No portfolio allocation can guarantee a gain or assure that an account will suffer
no loss. Past performance is not a guarantee of future performance.
B. Performance Based Fees and side by side Management
APG does not charge performance-based fees (i.e., fees calculated based on a share of capital gains upon
or capital appreciation of the assets or any portion of the assets of an advisory client). Client fees are based
solely upon assets under management.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
C. Methods of Analysis, Investment Strategies and Risk of Loss
APG works with you to devise an investment strategy to meet your financial objectives. This includes:
• discussion regarding your objectives.
•
review of existing holdings.
• ongoing analysis of funds.
• advice on best direction for new investments.
• updates of specific changes within the market or to particular funds.
• periodic monitoring of recommended investments and yearly review.
The flexibility of our strategies gives us the ability to best manage investment risks in most investment
markets.
We use Charting, Fundamental, and Technical security analysis methods.
Charting Analysis is a way of gathering and processing price and volume information of a particular security
by applying mathematical equations and then plotting the resulting data onto graphs in order to predict
future price movements.
Fundamental Analysis involves using real data to evaluate a security's value. We perform fundamental
analysis on a securities value by looking at economic factors, such as interest rates and the overall state
of the economy, information about issuers, potential changes in credit ratings, revenues, earnings, future
growth, return on equity, profit margins and other data to determine underlying value and potential for
future growth.
Technical Analysis involves studying supply and demand in the market to determine what direction, or
trend will continue in the future by understanding the emotions in the market as opposed to its components
and focuses on the effect of previous price movements. Understanding the benefits and limitations of
technical analysis can give a new set of tools or skills that will enable us to be a better trader or investor.
All investments involve risk. APG does not guarantee the results of the advice given. Significant losses
can occur by investing in any security, or by following any strategy, including those recommended or
applied by APG.
D. Voting Client Securities
APG and its IARs are expressly precluded from taking any Proxy related action/activity on behalf of a client.
As such, APG and its IARs will not take any action, and shall not be obligated to render any advice to client
with respect to (i) the voting of proxies solicited by, or with respect to, the issuers of any securities held by
client, or (ii) legal proceedings involving securities and/or other investments, presently or formerly held, or
the issuers thereof, including bankruptcies. IARs are required to forward any proxy materials, legal
proceedings or other documents received for a client, to client’s address of record. To this end, Client’s
retain the responsibility for receiving and voting proxies for any and all securities maintained in client
portfolios.
Item 7:
Client Information Provided to Portfolio Managers
When a Client selects an unaffiliated TPAM, APG provides information about the Client to the TPAM to
ensure the Client’s investment objectives are addressed. The Client information sent to an unrelated TPAM
includes: (i) the investment advisory contract signed by the Client; (ii) current Client account holdings; and
(iii) certain Client information such as name, address, and tax identification number. APG will update this
information with the TPAM on an as needed basis. APG maintains separate agreements with TPAMs
recommended. These separate agreements require TPAMs to maintain confidentiality of Client
information.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
Client data may also be provided to other third parties to enable the firm to provide trading, aggregation,
reporting or other services necessary for an IAR to service the client’s needs. Any third-party used is
subject to security protocols in order to protect client data. APG adheres to a strict privacy policy as it
relates to client’s personal information.
Client Contact with Portfolio Managers
Item 8:
Each Client account is managed by the Client’s IAR therefore the Client has direct access to the person
managing their account. APG IAR’s are reasonably available during normal work hours to give advice,
make recommendations, and execute transactions, and to answer questions about the Account.
When clients utilize a TPAM, they may be contacted through APG, who will arrange for a consultation with
clients as requested or necessary.
Item 9:
Additional Information
A. Disciplinary and Other Financial Activities and Affiliations
Registered Investment advisers are required to disclose all material facts regarding any legal or disciplinary
events that would be material to your evaluation of our firm or the integrity of our management.
Our Firm does not have any material facts about legal or disciplinary events that are material to your
evaluation of the integrity of our firm or its advisory agents to disclose. Your confidence and trust placed in
our Firm and its advisory agents is something we value and endeavor to protect.
A.1. Other Financial Activities and Affiliations
Registration as a Broker/Dealer or Broker/Dealer Representative
Advisory Agents of our Firm are also registered representatives of Purshe Kaplan Sterling Investments,
member FINRA/SIPC, an unaffiliated broker/dealer. In this capacity, the Advisory Agents of our Firm could
sell securities through a FINRA broker/dealer and receive normal and customary commissions as a result
of such purchases and sales. This may present a conflict of interest to the extent that the Advisory Agent
recommends that a client invest in a security which results in a commission being paid to the Advisory
Agent.
Unaffiliated Insurance Agents
Associates of our firm are also licensed insurance agents for various unaffiliated companies. If you elect
to implement a plan or buy insurance through our advisory agents, they receive a commission from
insurance sales, which includes life, accident, disability and fixed annuities. This presents a conflict of
interest to the extent that the advisory agent recommends the purchase of an insurance product which
results in a commission being paid to the advisory agent as an insurance agent. Advisory Agents have no
single agreement with any agency or company, but will seek out the products of any company, agency or
brokerage that have products fitting your needs.
Unaffiliated Third-Party Advisors
We have unaffiliated third-party advisory relationships with Hanlon Investment Management, Portfolio
Strategies, Inc., Potomac Fund Management, BTS Asset Management, SEI Investments and AssetMark.
We may develop other third-party advisory arrangements with other unaffiliated TPAMs at our discretion.
You will receive a Solicitor's Disclosure Statement, pursuant to SEC Rule 206(4)-3. The Solicitor's
Disclosure Statement provides, among other things, disclosure regarding the affiliation, if any, between
our Firm and the TPAM: the terms of the solicitation agreement between our Firm and the TPAM, including
the amount of compensation to be paid to our Firm for the solicitation; and the additional cost to you if any,
as a result of the solicitation agreement.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
B. Code of Ethics, Participation or Interest in Client Transactions and Personal Trading, Account Reviews, Client
Referrals and Other Compensation, Financial Information, and Brokerage Trading Practices.
B.1. Code of Ethics Description
APG’s Separately Managed wrap accounts are managed by APG through Charles Schwab, Fidelity or
Axos. Disclosure of the firm’s Code of Ethics are available upon request.
B.2. Participation or Interest in Client Transactions and Personal Trading
Officers or employees of APG are permitted to invest in the same securities (with limitations and pre-
clearance requirements) that are purchased on behalf of clients for their personal investment
considerations. APG also reserves the right to disapprove any proposed transaction that may have the
appearance of improper conduct. In all instances, the positions would be so small they would have no
impact on the pricing or performance of the security. Clients should be aware that this potential conflict of
interest exists. Therefore, in order to prevent conflicts of interest, we have in place a set of procedures
(including a pre-clearing procedure) with respect to transactions effected by our officers and employees
for their personal accounts.
B.3. Review of Accounts
Account reviews will be provided on a periodic basis, but at a minimum they shall be reviewed annually or
by request by the client. Reviews can be warranted more frequently due to tax law changes, market
changes, market conditions or changes in personal circumstances. Reviews initiated by the Client can be
for personal objectives or for any reason the Client so desires. The accounts are reviewed for, including
but not limited to, continued suitability, comfort level, risk tolerance relative to returns and appropriateness.
The client’s independent custodian provides account statements directly to the client no less frequently
than quarterly. The custodian’s statement is the official record of the client’s securities account and
supersedes any summary reports created on behalf of the client by APG.
B.4. Client Referrals and Other Compensation
APG does not have any arrangements to compensate another for client referrals.
Brokerage for Client Referrals
APG does not engage in the practice of directing brokerage commissions in exchange for the referral of
advisory clients.
Institutional Trading and Custody Services
Charles Schwab, Fidelity or Axos provides APG with access to their institutional trading and custody
services, which are typically not available to Charles Schwab, Fidelity or Axos’s retail investors. These
services generally are available to independent investment advisors on an unsolicited basis, at no charge
to them. These services are not contingent upon APG committing to a custodian any specific amount of
business (assets in custody or trading commissions). Charles Schwab, Fidelity or Axos’s brokerage
services include the execution of securities transactions, custody, research, and access to mutual funds
and other investments that are otherwise generally available only to institutional investors or would require
a significantly higher minimum initial investment.
Other Products and Services
Charles Schwab, Fidelity or Axos may also make available to APG other products and services that
benefit APG but may not directly benefit its clients’ accounts. Many of these products and services may
be used to service all or some substantial number of APG's accounts, including accounts not maintained
at Charles Schwab, Fidelity or Axos. Charles Schwab, Fidelity or Axos may also make available to APG
software and other technology that:
• provide access to client account data (such as trade confirmations and account statements).
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
facilitate trade execution and allocate aggregated trade orders for multiple client accounts.
facilitate payment of APG’s fees from its clients’ accounts.
•
• provide research, pricing and other market data.
•
• assist with back-office functions, recordkeeping and client reporting.
Charles Schwab, Fidelity or Axos may also offer other services intended to help APG manage and
further develop its business enterprise. These services may include:
• compliance, legal and business consulting.
• publications and conferences on practice management and business succession.
• access to employee benefits providers, human capital consultants and insurance providers.
Charles Schwab, Fidelity or Axos may also provide other benefits such as educational events or
occasional business entertainment of APG personnel. In evaluating whether to recommend that client’s
custody their assets at Charles Schwab, Fidelity or Axos, APG may take into account the availability of
some of the foregoing products and services and other arrangements as part of the total mix of factors it
considers, and not solely the nature, cost or quality of custody and brokerage services provided by
Charles Schwab, Fidelity or Axos, which may create a conflict of interest. APG mitigates this conflict by
making custodian recommendations in conformity with the client’s personal and financial circumstances
and in the best interests of the client, as a fiduciary.
Independent Third Parties
Charles Schwab, Fidelity or Axos may make available, arrange, and/or pay third-party vendors for the
types of services rendered to APG. Charles Schwab, Fidelity or Axos may discount or waive fees it would
otherwise charge for some of these services or all or a part of the fees of a third-party providing these
services to APG.
Additional Compensation Received from Charles Schwab, Fidelity or Axos
APG may participate in institutional customer programs sponsored by broker-dealers or custodians. APG
may recommend these broker-dealers or custodians to clients for custody and brokerage services. There
is no direct link between APG’s participation in such programs and the investment advice it gives to its
clients, although APG receives economic benefits through its participation in the programs that are
typically not available to retail investors. These benefits may include the following products and services
(provided without cost or at a discount):
• Receipt of duplicate client statements and confirmations.
• Research-related products and tools.
• Consulting services.
• Access to a trading desk serving APG participants.
• Access to block trading (which provides the ability to aggregate securities transactions for
execution and then allocate the appropriate shares to client accounts).
• The ability to have advisory fees deducted directly from client accounts.
• Access to an electronic communications network for client order entry and account information.
• Access to mutual funds with no transaction fees and to certain institutional money managers.
• Discounts on compliance, marketing, research, technology, and practice management products
or services provided to APG by third-party vendors.
The custodian may also pay for business consulting and professional services received by APG’s related
persons, and may pay or reimburse expenses (including client transition expenses, travel, lodging, meals
and entertainment expenses for APG’s personnel to attend conferences). Some of the products and
services made available by such custodian through its institutional customer programs may benefit APG
but may not benefit its client accounts. These products or services may assist APG in managing and
administering client accounts, including accounts not maintained at the custodian as applicable. Other
services made available through the programs are intended to help APG manage and further develop its
business enterprise. The benefits received by APG or its personnel through participation in these
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program
programs do not depend on the amount of brokerage transactions directed to the broker-dealer.
As part of its fiduciary duties to clients, APG endeavors at all times to put the interests of its clients first.
Clients should be aware, however, that the receipt of economic benefits by APG or its related persons in
and of itself creates a conflict of interest and may indirectly influence APG’s recommendation of broker-
dealers such as Charles Schwab, Fidelity or Axos for custody and brokerage services. APG mitigates
this conflict by disclosing the conflict and managing the account in conformity with the client’s personal
and financial circumstances and in the best interests of the client.
Economic Benefits Provided to the Advisory Firm from External Sources and Conflicts of Interest
APG will enter into contractual agreements to act as a solicitor permitted by Rule 206(4)-3 of the
Investment Advisers Act of 1940 (“Act”). Pursuant to these agreements, APG receives compensation for
referring clients to third-party investment managers. Such arrangements will comply with the cash
solicitation requirements under the Investment Advisers Act of 1940. Generally, these requirements
require the solicitor to have a written agreement with the referral partner. The solicitor must provide the
client with a disclosure document describing the fees it receives from the referral partner, whether those
fees represent an increase in fees that the referral partner would otherwise charge the client, and whether
an affiliation exists between APG and the referral partner. APG will provide prospective clients with all
applicable written disclosures required by the Act or as otherwise required by state or federal securities
regulatory authorities.
Expense Reimbursements
APG may from time to time receive expense reimbursement for travel and/or marketing expenses from
distributors of investment and/or insurance products. Travel expense reimbursements are typically a
result of attendance at due diligence and/or investment training events hosted by product sponsors.
Marketing expense reimbursements are typically the result of informal expense sharing arrangements in
which product sponsors may underwrite costs incurred for marketing, such as advertising, publishing,
and seminar expenses. Although receipt of these travel and marketing expense reimbursements are not
predicated upon specific sales quotas, the product sponsor reimbursements are typically made by those
sponsors for whom sales have been made or it is anticipated sales will be made. This creates a conflict
of interest in that there is an incentive to recommend certain products and investments based on the
receipt of this compensation instead of what is in the best interest of our clients. We attempt to control
this conflict by always basing investment decisions on the individual needs of our clients.
B.5. Financial Information
We are required to provide you with certain financial information or disclosures about financial condition
which would impede our ability to provide the advisory services described herein. APG has no financial
commitment that impairs its ability to meet contractual and fiduciary commitments to clients, and has not
been the subject of a bankruptcy proceeding.
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Part 2A Appendix 1 of Form ADV: The Asset Preservation Group, Inc. Wrap Fee Program