View Document Text
Item 1 - Cover Page
DISCLOSURE BROCHURE
(FORM ADV PART 2A)
FIDUCIENT ADVISORS LLC
500 W. Madison, Suite 1700
Chicago, IL 60661
312-853-1000
www.FiducientAdvisors.com
March 27, 2024
This Form ADV, Part 2A (the “Brochure”) provides information about the qualifications and
business practices of Fiducient Advisors LLC (“Fiducient Advisors”). If you have any
questions about the contents of this Brochure, please contact our Compliance Department at
312-853-1000 or compliance@fiducient.com. The information in this Brochure has not been
approved or verified by the United States Securities and Exchange Commission (“SEC”) or by
any state securities authority.
Fiducient Advisors is a registered investment adviser (SEC File Number 801-48820,
CRD/IARD Number 106720). Registration of an investment adviser does not imply any level
of skill or training.
The information provided in this Brochure should not be considered a recommendation to
purchase or sell any particular security.
Additional information about Fiducient Advisors is also available on the SEC’s website at
www.adviserinfo.sec.gov.
www.FiducientAdvisors.com
1
Item 2 - Material Changes
This Item of the Brochure will discuss only material changes that are made to the Brochure and
provide clients with a summary of such changes.
Since the last version of this Brochure, dated March 31, 2023, changes to the following sections
have been made:
•
Item 4: Advisory Business
– Sabrina M. Bailey was named the new CEO effective July 31, 2023. As Ms. Bailey is
responsible for overseeing Fiducient Advisors’ day-to-day operations;
– Added new service offering providing financial education services through interactive
website;
– Added new product offering, Pooled Employer Plan (PEP);
– Wealth Management service description was revised for conciseness;
– Update to announce closure of Disciplined Portfolio Advisor investment program to
new clients and termination of administrator;
– Firm will act as sub-advisor to a private fund and serve as investment manager;
– Revised AUA and AUM disclosure
•
Item 5: Fees and Compensation
– Updates to Fees and Compensation section and how we evaluate a fund investment;
– Added additional information on fee negotiations, fee assessment, fee ranges for asset
based and project-based fees Added performance fee arrangement for sub-advisory
service.
•
Item 6: Revisions to the Performance-Based Fees and Side-By-Side Management section
to update Fiducient Advisors’ performance-based fee arrangements for sub-advisory
service.
•
Item 8: Updates to the discussions of risk to include principal risks associated with
investments in lower middle market buyout funds.
•
Item 10. Revisions to Other Financial Industry Activities and Affiliations to add
additional affiliations.
•
Item 12: Updates to brokerage/custodian selection process, advantages and
disadvantages to clients and firm, execution of trades and directed brokerage practices.
•
Item 14: Updates Client Referrals and Other Compensation to reflect amendments by the
Securities and Exchange Commission to rules applicable to referral and solicitation
arrangements with affiliates and third parties.
www.FiducientAdvisors.com
2
Item 3 -Table of Contents
Item 1 - Cover Page ...................................................................................................................1
Item 2 - Material Changes ..........................................................................................................2
Item 3 - Table of Contents .........................................................................................................3
Item 4 - Advisory Business ........................................................................................................4
Item 5 - Fees and Compensation ..............................................................................................11
Item 6 - Performance-Based Fees and Side-By-Side Management .........................................13
Item 7 - Types of Clients .........................................................................................................13
Item 8 - Methods of Analysis, Investment Strategies and Risk of Loss ..................................13
Item 9 - Disciplinary Information ............................................................................................21
Item 10 - Other Financial Industry Activities and Affiliations ................................................21
Item 11 - Code of Ethics, Participation in Client Transactions and Personal Trading ............22
Item 12 - Brokerage Practices ..................................................................................................23
Item 13 - Review of Accounts .................................................................................................26
Item 14 - Client Referrals and Other Compensation ...............................................................26
Item 15 - Custody .....................................................................................................................27
Item 16 - Investment Discretion ..............................................................................................27
Item 17 - Voting Client Securities ...........................................................................................27
Item 18 - Financial Information ...............................................................................................28
www.FiducientAdvisors.com
3
Item 4 -Advisory Business
Fiducient Advisors, LLC is a registered investment adviser with the U.S. Securities and Exchange
Commission (“SEC”) with its principal place of business located in Chicago, Illinois. References
to “we”, “us”, “our”, “the firm”, “Fiducient Advisers” refer to Fiducient Advisors LLC unless the
context otherwise requires.
We provide professional investment advisory and consulting and investment management services
to institutional and non-institutional clients including, but not limited to, defined benefit and
defined contribution plans (public and private), not-for-profit organizations, registered investment
advisers, individuals and family office.
Ownership and Management
A.
Fiducient Advisors (formerly DiMeo Schneider & Associates, LLC) was established in 1995. We
are currently owned by Fiducient Holdings, LLC, a limited liability company formed in the State
of Delaware. Fiducient Advisors is a joint venture with two distinct membership classes. Class A
membership interests are owned by individual Partners. Class B membership interest is owned by
NFP Corp. (“NFP”). We have maintained a relationship with NFP since September 2000.
NFP also owns other registered investment advisers, broker-dealers, insurance agencies and other
product and service providers. Fiducient Advisors is under no obligation to sell any products or
recommend any services to our clients as a result of NFP’s ownership.
The Chief Executive Officer, Sabrina M. Baily is charged with running Fiducient Advisors’ day-
to-day operations. She is supported by Fiducient’s Executive Committee.
Business Lines
B.
Retirement Plans:
1.
Our personal approach to working with retirement plan sponsors allows us to build strong,
committed relationships with clients and offer tailored strategies intended to help reduce expenses,
improve performance and satisfy fiduciary responsibilities.
Retirement Plans – Participant Directed
A.
• Defined Contribution Plans – ERISA 3(21) Services: We provide certain
non-discretionary services specifically designed to meet the needs of
participant-directed plans. These services include assistance in determining
the type and number of investments to be offered to participants, a fiduciary
governance calendar, development of criteria to be used in selecting service
providers, evaluation of recordkeeping fees, investment manager evaluations,
drafting governance documents and participant education, which can include
www.FiducientAdvisors.com
4
enrollment seminars and written educational materials. Depending on the
situation, some clients will pay a fee to us for certain written educational
materials, either as an explicit fee or as part of a bundled fee arrangement.
• Defined Contribution Plans – ERISA 3(38) Services: We also accept and
acknowledge discretionary authority over retirement plan sponsors’
investment options as an ERISA 3(38) investment manager which allows us
to select, monitor and replace investment options.
B.
Cash Balance Plans, Traditional Defined Benefit Plans, Non-Participant
Directed Defined Contribution Plans, Other Post-retirement Employee
Benefits Plans, VEBA Trusts and Taft Hartley Plans
• We provide investment advice, either on a discretionary or non-discretionary
basis, to non-participant directed retirement plans. Client services typically
include a fiduciary governance calendar, development/refinement/review of
investment policy statements, asset allocation analysis, independent manager
search, review and recommendations, investment performance measurement,
analysis and reporting, portfolio diagnostic review and vendor searches. For
some clients, we may provide asset liability analysis and periodic estimates of
the plan’s funded position based on information received by the plan’s actuary.
• We will also provide other projects or services to non-discretionary and
discretionary retirement clients if clients request a specific service and defined
in the agreement. Each client situation and level of discretionary authority are
different as are the fees we charge for such services.
C. Fiducient Advisors Financial Wellness Service
• We provide non-advisory financial education services to plan participants
through an interactive Financial Wellness Website offering financial education
such as budgeting, debt management, managing credit and retirement.
Fiducient Advisors Pooled Employer Plan
D.
• We serve as investment manager as an ERISA 3(38) to the Fiducient Advisors
Pooled Employer Plan (PEP) within the meaning of ERISA Section 3(43) that
is established and maintained by Newport Group, Inc., the Pooled Plan
Provider of the PEP, for the purpose of providing retirement benefits to
employees of two or more employers.
www.FiducientAdvisors.com
5
2.
Endowments and Foundations and other nonprofits:
independent schools, cultural
Typical client types we serve in this business unit include colleges and universities, hospitals and
healthcare groups, associations,
institutions, charitable
organizations, religious institutions, senior living/continuing care institutions and other nonprofit
groups.
Our investment approach is predicated on our robust capital market and investment manager
research, with a focus on building diversified, efficient and cost-effective portfolios and
identifying optimal investment managers. Our approach to serving our endowment and foundation
clients involves not only asset allocation and manager selection, but also review/creation of
Investment Policy Statements, spending policy, fee negotiation, peer benchmarking, governance
and administrative/operational assistance.
A.
OCIO Services (Discretionary): We assist clients on a discretionary basis with
establishing investment objectives and policies. We then assume responsibility for
asset allocation and portfolio construction, investment manager due diligence and
selection,
reporting,
investment performance measurement, analysis and
operational and administrative support, investment program governance and client
education.
B.
Consulting (Non-Discretionary): We offer non-discretionary investment advice
and support to clients. This includes assisting the client with establishing
investment objectives and policies, asset allocation, portfolio construction,
investment manager due diligence and selection, investment performance
measurement, analysis and reporting, investment program governance and client
education. Under our non-discretionary model, clients can engage us for our
Implemented Services program which includes, based on client need, various levels
of administrative and operational support services.
We will also provide other projects or services to non-discretionary and discretionary clients if a
client requests a specific service. Each client situation and level of discretionary authority are
different as are the fees we charge for such services.
3. Wealth Management-The Wealth Office®:
A.
The Wealth Office® offers investment and financial planning services to private
clients, family offices, corporate executives, business owners and family
foundations. Specific client investment strategies are crafted to focus on the client’s
specific goals and objectives. Fiducient recommends its full financial planning
services only to those clients whose needs and financial circumstances warrant such
services. In other instances, for those clients who either do not need or desire
comprehensive financial planning services, Fiducient offers investment-only
services. As part of this service, we will analyze the client’s current investment
portfolio and will, as necessary, make recommendations relative to the portfolio
and its holdings. Those recommendations are based on the client’s stated
www.FiducientAdvisors.com
6
investment goals, objectives and risk tolerance. Similarly, some clients benefit from
only receiving financial planning services. As part of this service, we will analyze
the client’s financial situation and prepare a financial plan for the client, but we will
not provide specific investment recommendations or ongoing investment
advisory/management services to the client.
B.
Given that each client situation and level of discretionary authority is different,
the fees we charge for such services can vary and are customized based on client
scope and circumstances.
Disciplined Portfolio Advisor (“DPA”):
C.
The DPA investment program is currently closed to new clients.
The DPA investment program is designed for clients who usually fall below our
typical minimum account size and can be affiliated with existing clients or friends
of the firm. A client in the DPA program accesses our best ideas on asset allocation,
manager selection and portfolio rebalancing by investing in low-cost mutual funds
and ETFs. As a result, the client will have access to a diversified portfolio similar
to one of the hypothetical model portfolios created, monitored and approved by our
Investment Committee.
Importantly, it is the responsibility of each client in the DPA program to be actively
involved in and formally approve the selection of the appropriate model portfolio
strategy. Further, it is the client’s responsibility to notify us of any changes to the
information provided on their Confidential Investor Profile. Clients have daily
access to a personalized website through their custodian detailing their portfolio
and they receive monthly statements or a link with their monthly statements from
their custodian.
D. Model Portfolio Programs
Separate from but similar to the DPA Program described above, we created and
monitor two additional model portfolios programs. The first is accessible to
investors associated with advisers who are not affiliated with Fiducient Advisors.
In this program, each non-affiliated adviser retains sole responsibility for
determining the needs of their client and choosing which model can be appropriate.
We do not have direct knowledge of, nor direct communication with, the non-
affiliated adviser’s underlying client. The model portfolios have a minimum
investment requirement of $50,000 and are appropriate for clients who wish to
pursue one of the following broad investment strategies: cautious, conservative,
balanced, moderately aggressive and aggressive.
The second model portfolio program is accessible only to members of the American
Society of Association of Executives (“ASAE”). The ASAE Investment
Management Solution (formerly known as the ASAE Endowment, Foundation, and
www.FiducientAdvisors.com
7
Investment Reserve Program) has a current minimum investment requirement of
$500,000 and is appropriate for ASAE members who wish to pursue one of the
following broad investment strategies: income, conservative, moderate growth and
growth.
Importantly, although ASAE markets this program, advisory contracts are solely
between members choosing to invest in the program and us. It is the responsibility
of each client in the program to be actively involved in and formally approve the
selection of the appropriate model portfolio strategy. Further, it is the client’s
responsibility to notify us of any changes to the information provided on their
Confidential Investor Profile. Clients have daily access to a personalized web site
through their custodian detailing their portfolio and they receive monthly
statements from their custodian.
As it relates to all model programs, it is not possible to invest in shares of any
model; instead, a portfolio owns the underlying funds to accomplish the strategic
goals of each model. We exercise investment discretion in implementing each
strategy and rebalancing the portfolios as appropriate. We have general electronic
communications to inform our model portfolio clients about the performance of the
hypothetical model portfolios and to highlight current economic developments.
Any individual or entity participating in any model program will be required to
utilize Charles Schwab & Co., Inc. as broker and custodian. See Item 12 Brokerage
Practices for more information.
Financial Institutions Advisory Business:
4.
We assist financial institutions with asset allocation strategies, investment manager research and
selection, performance reporting, marketing support and other services in exchange for a flat fee.
The representatives of the financial institutions retain the authority to approve or reject all asset
allocation strategies, investment manager recommendations or other materials that result from our
services. In addition, each representative of the financial institutions retains sole responsibility for
determining the needs of their client and in choosing which strategies or managers can be
appropriate for them. From time to time, we can enter into a relationship with an underlying client
of the financial institution to help provide services described in this Brochure, but only after
executing a written investment advisory agreement between us and that underlying client. Other
than in these instances, we do not have direct knowledge of, nor direct communication with, the
underlying client of the financial institution or registered investment adviser.
Fiducient Advisors serves as investment manager or the sub-adviser to certain private fund
vehicles. Where suitable or appropriate, they may be offered to accredited or qualified purchaser
clients of The Wealth Office and Foundations and Endowments clients on a private placement
basis.
Assets Under Advisement and Assets Under Management
5.
As of December 31, 2023, we had approximately $26,724,121,929 billion of regulatory assets
under management. Assets Under Advisement (“AUA”) may appear in client and sales materials
www.FiducientAdvisors.com
8
in addition to Fiducient Advisors’ regulatory Assets Under Management (“AUM”). AUA is
presented when, due to the nature of the contractual agreements with certain clients, we provide
consultative advice to our clients in a non-discretionary capacity and do not maintain discretionary
authority over the clients’ portfolios(s). In such relationships, the clients maintain the ability and
authority to manage and allocate assets within their own portfolio(s) independent of our advice.
Therefore, these clients are not reflected within regulatory assets under management. Instead, these
engagements are represented as part of Fiducient’s AUA. In the instance that AUA is listed in
client or sales materials it will be accompanied by relevant disclosure indicating how AUA has
been calculated.
General Services Offered to Clients:
E.
Based on our contract with a client, we will offer a broad range of services outlined below in
several business units. We can also offer additional services which are individually negotiated with
each client. These services can be offered through OCIO (Outsourced Chief Investment Officer)
model or as non-discretionary investment consulting services.
1.
Asset Allocation Studies – Assistance is provided in the development and
preparation of asset allocation studies and investment policy statements. These services typically
involve analyzing a client’s liquidity requirements, performance goals and risk tolerance levels as
described to us by the client.
2.
Asset Liability Analysis – Asset liability analysis focuses on issues of asset mix
and its impact on the projected future risk and return of the pension surplus/deficit for defined benefit
plans given certain actuarial information provided by each plan’s outside actuary.
Vendor Searches – We assist clients in evaluating and comparing vendors that
3.
provide actuarial, recordkeeping, custodian, trust and other vendor services.
4.
Investment Manager Searches – We recommend investment managers from
those included in our various databases that appear to be suitable for a client based upon information
made available by the client (including the client’s goals and financial needs) and by the managers.
Where consistent with a client’s profile (including a consideration of suitability, investment
objectives, risk tolerance and liquidity needs), we can recommend interest in limited and private
offerings, including but not limited to interests in private equity, hedge funds and venture capital
investments. Such limited and private offerings carry additional risks which are described in Item 8.
Mutual Fund Searches – We recommend mutual funds for clients based on our
5.
proprietary research and information publicly available.
6.
Performance Monitoring and Evaluation Reports – We will provide client
performance reports on a periodic basis. The performance reports typically provide clients with a
summary of assets at the beginning and end of the period, including any additions or withdrawals
and industry standard time-weighted rates of return, or IRR, depending on the appropriate measure
for a given manager or pool of assets. The reports can also include graphic and tabular presentations
www.FiducientAdvisors.com
9
of performance (including comparisons to appropriate market indices, inflation and stated goals), as
well as market cycle comparisons, performance attribution and risk/return analysis.
We create performance evaluation reports generally based upon custodial data for client accounts
and information obtained and analyzed from a wide variety of sources, including information
provided directly by investment managers and data services such as Morningstar and Lipper,
amongst others. Although the information collected by us is believed to be reliable and we conduct
due diligence on investment managers to assess the integrity and reliability of managers we
recommend, we do not independently verify all information, nor do we guarantee the accuracy or
validity of such information. For additional information on our manager selection process, please
see Item 8 of this Brochure.
Historical Performance Evaluation Reports – We provide historical asset performance
7.
evaluations for funds and/or managed accounts. Such reports can contain the same types of
information as the current reports described above in number 6.
Retirement Plan Education – As requested by a plan sponsor, we can provide a range of
8.
general education/communication services including enrollment meetings, printed materials and
various custom programs from time to time.
Performance Attribution Reporting – Performance attribution reports provide
9.
quantitative data regarding an investment manager’s effectiveness with respect to market timing,
style implementation, economic sector, and industry and investment selection.
Limited Power of Attorney (“LPOA”) Responsibilities – Some clients have a written
10.
agreement with us and/or their custodian/broker that grants us certain administrative and trading
responsibilities. These responsibilities can include an ability to: disburse assets owned by the client
as requested and subject to written approval to the custodian from the client; execute portfolio trades
pre-approved by the client or executed by us for discretionary accounts; and directly obtain fees
earned by us from the respective client accounts held by the custodian/broker. Please refer to Item
15 - Custody for more information.
Customized Services – Consistent with our goal to satisfy the unique and special needs of
11.
our clients, we have accepted certain other responsibilities involving a measure of discretionary
control as defined by a written agreement with clients.
Reporting on Excluded Assets: We make available reports for clients, which provide
12.
periodic comprehensive reporting services and which can, if requested by a client, incorporate all
the client’s investment assets, including those investment assets that are not part of the assets
managed by us (the “Excluded Assets”). The client or their other advisors that maintain trading
authority over the Excluded Assets are responsible for the management and performance of the
Excluded Assets. Our service relative to the Excluded Assets is limited to reporting and non-
discretionary consulting services only and does not include investment implementation. We do not
have trading authority for the Excluded Assets. The client or their other investment professionals are
responsible for implementing any recommendations made by us for the Excluded Assets.
www.FiducientAdvisors.com
10
Item 5 - Fees and Compensation
Due to the bespoke nature of our business, we do not have a standardized fee or uniform fee
schedule. The nature of our proposed relationship and the services provided to each client are
considered when determining an appropriate fee structure for such client. We believe our fees are
competitive and reasonable. However, there may be instances where similar services may be
available for similar or lower fees from other investment managers. All fees are negotiated in
advance with the client and will vary depending on several factors, including, but not limited to:
• Complexity of the arrangement;
• Scope of work;
• Type of account(s) (e.g., defined benefit, defined contribution, foundation, endowment,
wealth client);
• Number of plans, portfolios, or funds;
• Aggregate assets under management/advisement;
• Number of investment managers; and
• Nature and frequency of meetings and reports.
The fees charged for investment advisory services are specified in the written agreement between
Fiducient Advisors and each client. Fiducient’s fees do not include any trustee fees, custody fees,
sub-advisory fees, brokerage commissions, transaction costs, mutual fund expenses, or other fees
a client may incur. Clients are responsible for these separate fees and expenses as well as these
other costs.
When we evaluate an investment fund and any relevant share class of such fund, we will generally
consider the reasonableness of its net costs by assessing the total expense ratio of such fund and
share class as applicable. Certain funds may offer less expensive share classes that have investment
minimums which generally must be met individually by each investor. However, depending on
the fund, retirement plans for which we serve as 3(38) investment manager may be able to meet
the fund’s investment minimum based on the combined assets of the relevant plans. There is no
guarantee that these combined assets will meet, or continue to meet, any investment minimum.
Plan clients that have not engaged us as their 3(38) investment manager may not be eligible for
these same share classes. Retirement plan clients with plan expense reimbursement accounts and
other clients with similar crediting arrangements are also responsible for considering the fact that
we may recommend or select share classes with lower expense ratios, which may generate fewer
credits for the plan’s benefit.
Asset-Based Fees
• Non-Discretionary Asset-based fees for assets we advise typically range from 0.01% to 1.0
%.
• Discretionary Asset based fees for assets we advise typically range up to .30% for
institutional clients and up to 1.0% for Wealth Management
Generally, our fees are billed quarterly, in advance or arrears, and calculated on the value of assets
in the account at the end of each calendar quarter.
www.FiducientAdvisors.com
11
Project-Based Fees
For project-based client arrangements and financial planning services fees typically range from
$5,000 - $150,000. We generally charge a client a fixed fee subject to a separate contract or as part
of an amendment to the client’s existing advisory agreement.
DPA & ASAE Program Fees
For information on fees charged by custodians, brokers, third party service providers, investment
managers (including sub-advisers), private funds or mutual funds, clients should refer to their
agreements or offering memorandum for those entities or review the prospectus in the case of
mutual funds.
In addition to advisory fee paid to their investment adviser, those investors participating in the
DPA Program will pay a Model Provider fee to us of 0.25%. As stated in Item 4 of this document,
we have no advisory relationship with investors in the DPA Program and act solely as a model
provider in exchange for this fee.
In addition to the above fees, we will charge a portal access fee to certain clients.
Performance Based Fees
Clients of the Wealth Office may be offered pooled investment vehicles where suitable. Clients
who directly purchase interests in these pooled investment vehicles, will pay incentive
compensation fees to Fiducient Advisors as sub-adviser or Investment Manager. Fees are described
in each funds private offering memoranda and supplement(s).
GENERAL INFORMATION ON FEES
Negotiability of Fees
Although we have established the typical fee ranges reflected above, we retain the right to negotiate
or waive fees on a client-by-client basis in the future such that the fees may fall outside of the
typical fee ranges.
Termination of Advisory Relationship
Typically, a client may terminate its advisory relationship at any time upon no less than 30 days
prior notice. Upon termination of any account, any prepaid, unearned fees will be promptly
refunded to the client, and any earned, unpaid fees will be due and payable. Such fees are prorated
based on the number of days left in the billing period.
Deduction of Fees
Some clients give us the authority to automatically deduct our fees from their accounts and others
elect to be invoiced. Depending on the underlying investment made by the client, we will charge
their fee based on a final value or estimates in the case of certain Private, Hedge Funds or
www.FiducientAdvisors.com
12
Commingled Trust Investments. We will rely upon the most current valuation information from
the manager at the time client accounts are invoiced.
Item 6 -Performance-Based Fees and Side-By-Side Management
Fiducient Advisors receives performance-based fees for the management of private funds for
which it serves as sub-adviser. Except as described, Fiducient Advisors typically does not enter
performance-based fee arrangements. In performance-based fee arrangements, Fiducient Advisors
is incentivized to provide favorable treatment with respect to the allocation of limited investment
opportunities.
Fiducient Advisors has compliance procedures in place that it believes are reasonably designed to
mitigate against such conflicts of interest. With respect to the allocation of investment
opportunities, it is Fiducient Advisors’ policy to allocate investment opportunities among its
clients in a fair and equitable manner that, over time, does not unfairly favor some clients at the
expense of others.
Item 7 - Types of Clients
We provide investment consulting and investment management services to retirement plan
sponsors, Taft-Hartley plans, endowments and foundations (including hospitals and healthcare
organizations, religions institutions, educational organizations, charitable organizations and other
nonprofits), private institutions, municipalities, corporations, private funds, families, individuals
and financial institutions. Various minimum account sizes or fee levels will apply depending on
the type of client.
Item 8 - Methods of Analysis, Investment Strategies and Risk of Loss
Our investment research process includes members of the Research Team, certain Consultants and
Performance Analysts, all of whom contribute to the investment research process. This effort is
led and supervised by the Chief Investment Officer and the Investment Committee who make the
final decision on recommended managers. It is the research effort that has led directly to our
evolutionary improvements to the traditional asset allocation model, The Frontier Engineer® and
to the proprietary rebalancing overlay, The Portfolio Engineer®. The firm’s Investment
Committee consists of voting members who are either senior investment consultants or senior
members of the Research Team.
We maintain a proprietary database of over 1,000 managers that either clients use and/or are under
consideration for recommended lists. We also screen databases of between approximately 6,000
to 9,000 private managers (depending on the market cycle timing), over approximately 8,000
hedge fund strategies, and over 13,000 strategies within global public markets (fixed income,
equity and real assets), to maintain a “stable” of what we consider to be strong candidates. We
cover a wide range of asset classes and styles and do not charge any fees for managers to be
included in our database. In addition to the proprietary database, we also purchase data from
outside vendors. For certain asset classes, we retain a third-party to make introductions and/or
www.FiducientAdvisors.com
13
conduct searches for third-party managers. Fees to the third-party search firm are paid by the third-
party investment manager, not our clients or us. Managers referred to us through this program are
also independently reviewed by us to help ensure they meet our standard due diligence
requirements.
We also perform on-site or virtual visits, meet with managers and/or conduct due diligence with
managers. In these manager meetings, we typically emphasize areas that cannot be ascertained by
quantitative performance analysis: organizational structure, product-specific information,
infrastructure, philosophy-buy/sell discipline, portfolio construction, performance, trading and
compliance.
Although the asset classes for any client are dependent upon various factors including but not
necessarily limited to the client’s investment objectives and eligibility, we generally monitor the
following asset classes for clients; applicable material risks for each asset class are listed below
and more fully described at the end of Item 8:
Traditional Asset Classes
Global Fixed Income
Cash
U.S. Treasury Inflation-Protected Securities
Investment Grade U.S. Nominal Bonds
Custom Liability LDI Bond (or derivative-based) Portfolios (for Pension Plans)
Foreign Bonds and Emerging Market Bonds
Non-Investment Grade (High Yield) U.S. Nominal Bonds
Unconstrained Bonds
Global Equities
U.S. Equities (large, mid & small cap)
Foreign Developed Equities
Emerging Market Equities
Alternative Asset Classes
Real Assets
Real Estate (private and public)
Natural Resources
Commodity Futures
Timberland
Infrastructure
Broadly Diversified Real Asset Strategies
Other Niche Real Asset Opportunities
Hedge Funds
Equity Hedge Strategies
Event-Driven Strategies
Macro Strategies
Relative Value Strategies
Multi-Strategy Funds
www.FiducientAdvisors.com
14
Funds of Underlying Hedge Funds
Private Equity
Venture Capital Funds
Buyout Funds
Lower Middle Market Companies
Growth Equity Funds
Distressed/Special Situation Funds
Private Credit
Other Niche Private Market Strategies
Funds of Underlying Private Equity Funds
Although not meant to be a fully exhaustive list, the following asset classes are currently excluded
from our Frontier Engineer® asset allocation methodology:
Insurance-Linked Securities
Bank Loans
Global Equity
Natural Resources Equity
Publicly-Listed Infrastructure Equity
Commodity Futures
Liquid Alternatives
However, even if we do not proactively recommend managers within these asset classes, we have
identified a preferred list of investment managers within each asset class listed above for the
purpose of meeting the needs of clients who have a different view on the efficacy of each asset
class within a diversified investment portfolio. Additionally, while there are certain asset classes
we currently do not recommend, we are able to include these classes in models for clients who
want these asset classes.
In certain cases, legacy or client directed holdings will likely pass our due diligence process but
are not recommended to other clients and are typically maintained in the requesting client’s
account only.
Investment Risks and Risk of Loss
Investing involves risk of loss that clients should be prepared to bear.
Though our methods of analysis and investment strategies do not present uncommon risks, we
do not represent, warrant or imply that our methods of analysis can or will predict future results,
successfully identify market tops or bottoms or insulate clients from losses due to market
declines.
In any investment strategy there is risk of loss that clients should be prepared to bear including
loss of principal and the risk of not achieving investment objectives. Our work in helping clients
develop an investment strategy typically extends beyond portfolio structure. We analyze:
Revenue (Inflows)
www.FiducientAdvisors.com
15
Spending (Outflows)
Investment Returns (Target Return)
Each client’s unique circumstances can lead to the recognition that one of these factors is more
rigid or flexible. We believe it is challenging to appropriately structure a portfolio without a clear
understanding of each factor and its relative impact on the client. It is essential for an investor to
thoroughly understand what risk really means and how to budget for that risk within an investment
strategy. Some risks associated with investing are listed below.
General Market and Economic Risks: Market and economic risks are a factor in any investment
strategy. Volatility could disrupt our investment strategy, decrease the value of our clients’
portfolios and adversely impact profitability.
Market Volatility: At various times in the past, volatile market conditions have had a dramatic
effect on the value of investments, both public and private. In addition, terrorist attacks, other acts
of violence or war, health epidemics or pandemics, natural hazards and/or force majeure can affect
the operations and profitability of client accounts. Such events also could cause consumer
confidence and spending to decrease or result in increased volatility in the U.S. and worldwide
financial markets and economy. Any of these occurrences could have a significant impact on the
return of a client’s investments.
Liquidity Risk: Some investments are subject to limited liquidity. This means clients are not able
to buy or sell securities quickly enough to prevent or minimize a loss. In addition, clients can be
subject to high costs or losses due to wide bid-ask spreads or large price movements. In times of
crisis, liquidity risk can even affect investments generally deemed “safe,” including money market
funds and similar investments.
Interest Rates Risk: The value of investments in client portfolios can be impacted by changes in
the level of interest rates, the spread between rates, the shape of the yield curve and other rate
related movements. These changes can be unpredictable and can cause losses.
Currency Risk: Overseas investments are subject to fluctuations in the value of the dollar against
the currency of the investments’ originating country. This is also referred to as exchange rate risk.
Investment Recommendations: In certain cases, with respect to certain clients, we will recommend
products offered by our other clients. Recommendations to clients on products offered by our other
clients are disclosed to the client who receives the recommendation. We do not receive any
additional compensation related to these types of recommendations.
Private Investments Risks: Private investments including private equity, private real estate, venture
capital, hedge funds and similar offerings (collectively, “Private Investments”) are subject to legal
or other restrictions on transfer and a liquid market will likely not exist for such investments.
Investors will likely be unable to sell any Private Investments when desired or to realize previously
anticipated fair value when sold. Calculating the fair market value of Private Investments is
difficult and the expense of owning Private Investments is generally higher compared to public
offerings.
www.FiducientAdvisors.com
16
These Private Investments are subject to a variety of risks and their value generally will fluctuate
with, among other things, the financial condition of the obligors on or issuers of the assets, general
economic conditions, the condition of certain financial markets, political events and developments
or trends in any industry. Finally, Private Investments are subject to lower public reporting
requirements (if any) and are less transparent than traditional investments such as ETFs or mutual
funds.
These Private Investments, in certain cases depending on the investment, will likely use certain
strategies, investment techniques and financial instruments that are considered aggressive,
including but not limited to, investments in derivatives, short positions and leverage. Such
techniques, if implemented by a Private Investment for the client, will cause dramatic changes
(losses or gains) in a Private Investment.
Lower Middle Market Companies. The underlying funds of certain Private Investments are
expected to consist primarily of lower middle market buyout funds. Compared to larger, publicly
traded firms, lower middle market companies generally have more limited access to capital and
higher funding costs, may be in a weaker financial position and may need more capital to expand,
compete and operate their business. In addition, many of these companies may be unable to obtain
financing from public capital markets or from traditional sources, such as commercial banks.
Accordingly, investments in these companies may entail higher risks than investments in
companies that have larger businesses, greater financial resources, or are otherwise able to access
traditional credit sources on more attractive terms.
Investing in lower middle-market companies involves a number of significant risks, including
(among other things) that lower middle-market companies:
• may have shorter operating histories, narrower product lines and smaller market shares
than larger businesses, which tend to render them more vulnerable to competitors’ actions
and market conditions, as well as general economic downturns;
• are more likely to depend on the management talents and efforts of a small group of
persons; therefore, the death, disability, resignation or termination of one or more of these
persons could have a material adverse impact on an underlying fund and, in turn, on the
investment partnership;
•
typically have more limited access to the capital markets, which may hinder their ability to
refinance borrowings;
• will be unable to refinance or repay at maturity the unamortized loan balance as we
structure our loans such that a significant balance remains due at maturity;
• generally have less predictable operating results, may be particularly vulnerable to changes
in customer preferences or market conditions, depend on one or a limited number of major
customers, may from time to time be parties to litigation, may be engaged in rapidly
changing businesses with products subject to a substantial risk of obsolescence, and may
require substantial additional capital to support their operations, finance expansion or
www.FiducientAdvisors.com
17
maintain their competitive position; and generally have less publicly available information
about their businesses, operations and financial condition. If the Portfolio Managers are
unable to uncover all material information about these companies, the underlying funds
may not make a fully informed investment decision and may lose all or part of their
investment.
Certain Private Investments recommended by us are offered through private funds and are exempt
from registration under the Securities Act of 1933 (“33 Act”) pursuant to Regulation D.
Additionally, these Private Investments will typically rely on the “exclusion” from the definition
of “investment company” for certain “private” investment companies provided by the Investment
Company Act of 1940 (“ICA”). As a result, these Private Investments have not registered and are
not subject to regulation under the ICA or 33 Act, and investors are not afforded the protections
that such registration and regulation might provide.
Environment, Social Responsibility and Corporate Governance (“ESG”): At the request of
specific clients, we will make recommendations for ESG strategies that align with the request. In
many cases, clients will provide us with their particular ESG parameters. Clients utilizing
exclusionary investing strategies could underperform compared to other strategies recommended
by us. ESG investments can exclude sectors or industries which could have a negative impact on
client accounts. Pursuant to Department of Labor regulation, we will not use non-pecuniary ESG
factors in selecting or recommending investments for ERISA plan clients unless meeting the
conditions set forth in the regulation.
Unrelated Business Taxable Income: We are not an accounting firm or law firm and as such, do
not provide legal or tax advice. Clients are responsible for the management of their tax affairs,
including, without limitation, the payment of all taxes due and the making of all claims in relation
thereto. Clients are encouraged to consult their own financial, tax and legal advisers relating to any
investment decision regarding our investment advisory services. Clients sensitive to Unrelated
Business Taxable Income (UBTI) can impose guideline restrictions on the purchase of securities
having the potential to generate UBTI, such as real estate investment trusts and certain
partnerships.
ETFs and Mutual Fund Risk: The ETFs and mutual funds recommended by us can include funds
invested in domestic and international equities, including real estate investment trusts (REITs),
corporate and government fixed income securities and commodities. Equity securities can include
large capitalization, medium capitalization, small capitalization and micro- capitalization stocks.
ETF and mutual fund shares invested in fixed income securities are subject to the same interest
rate, inflation and credit risks associated with the underlying bond holdings.
Among the higher-risk ETFs used in our investment strategies are small capitalization stock funds,
foreign developed and emerging markets funds, high yield bond funds and funds that invest in
commodities or other real assets. Conservative fixed income securities have lower risk of loss of
principal, but most bonds present the risk of loss of purchasing power through lower expected
return. This risk is greatest for longer-term bonds.
Equity Securities Risk: Equity securities (common, convertible preferred stocks and other
securities with values tied to the price of stocks, such as rights, warrants and convertible debt
www.FiducientAdvisors.com
18
securities) could decline in value if the issuer’s financial condition declines or in response to
overall market and economic conditions. A fund’s principal market segment(s) such as large cap,
mid cap or small cap stocks, or growth or value stocks, can underperform other market segments
or the equity markets as a whole. Investments in smaller companies and mid-size companies can
involve greater risk and price volatility than investments in larger, more mature companies.
Options Risk: Investing in options can provide a greater potential for profit or loss than an
equivalent investment in the underlying asset. The value of an option can decline because of a
change in the value of the underlying asset relative to the strike price, the passage of time, changes
in the market’s perception as to the future price behavior of the underlying asset or any
combination thereof. We do not actively recommend options or pursue option strategies for our
clients.
Risks Associated with Non-U.S. Investments: From time to time, we make recommendations on
investments outside the U.S. Such investments involve risks and special considerations, some of
which are not typically associated with U.S. investments. These include political risks, economic
risks, legal risks, foreign currency and exchange risks, accounting and tax risk, restrictions on
repatriation of capital and profits and different tax requirements. Differences in tax and accounting
standards and difficulties in obtaining information about foreign companies can negatively affect
investment decisions. Unlike more established markets, emerging markets can have governments
that are less stable, markets that are less liquid and economies that are less developed.
Government, Political and Regulatory Risk: U.S. and foreign legislative, regulatory and other
government actions which can include changes to regulations, the tax code, trade policy or the
overall regulatory environment can negatively affect the value of securities in a client’s account.
These regulatory risks can negatively impact a client’s account by increasing the costs associated
with a client account.
Government and Municipal Securities Risk: U.S. Government securities are subject to interest rate
and inflation risks. Not all U.S. Government securities are backed by the full faith and credit of
the U.S. Government. Certain securities issued by agencies and instrumentalities of the U.S.
Government are only insured or guaranteed by the issuing agency or instrumentality. As a result,
there is a risk that these entities will default on a financial obligation.
Municipal securities are subject to various risks based on factors such as economic and regulatory
developments, changes or proposed changes in the federal and state tax structure, deregulation,
court rulings and other factors. Repayment of municipal securities depends on the ability of the
issuer or project backing such securities to generate taxes or revenues. There is a risk the interest
on an otherwise tax-exempt municipal security can be subject to federal income tax.
Reliance on Management and Financial Reporting: Many of the investment strategies
implemented or recommended by us rely on financial information made available by issuers or
third-party managers. We will not necessarily have the ability to independently verify the financial
information disseminated by the issuers or third-party managers and will be dependent upon the
integrity of both the management of theses issuers and the financial reporting process in general.
Recent events have demonstrated the material losses that investors can incur because of corporate
mismanagement, fraud, and accounting irregularities.
www.FiducientAdvisors.com
19
Cybersecurity: Our information and technology systems can be vulnerable to damage or
interruption from computer viruses, network failures, computer and telecommunication failures,
infiltration by unauthorized persons and security breaches, usage errors by our professionals,
power outages and catastrophic events such as fires, tornadoes, floods, hurricanes and earthquakes.
Although we have implemented various measures to protect the confidentiality of our internal data
and to manage risks relating to these types of events, if these systems are compromised, become
inoperable for extended periods of time or cease to function properly, we will likely have to make
a significant investment to fix or replace them. The failure of these systems and/or of disaster
recovery plans for any reason could cause significant interruptions in our operations and result in
a failure to maintain the security, confidentiality or privacy of sensitive data, including personal
information relating to clients. Such a failure could harm our reputation or subject it to legal claims
and otherwise affect our business and financial performance. We will seek to notify affected clients
of any known cybersecurity incident that will likely pose a substantial risk of exposing confidential
personal data about such clients to unintended parties.
Non-Discretionary Investment Advice: In addition, we do not render, nor are we responsible for
rendering, any legal, accounting, or actuarial services to clients. Our non-discretionary consulting
services are generally limited to recommendations and are usually not binding on the client. Clients
retain absolute discretion over (and therefore responsibility for) the implementation and trading of
our recommendations. We encourage clients to fully evaluate such recommendations. We do not
assume any responsibility for the conduct or investment performance, either historical or
prospective, of any manager or fund recommended by us and selected by a client. Moreover, the
prior performance of a manager or fund is not necessarily indicative of such manager’s or fund’s
future results. All consulting services and recommendations are tailored based on the individual
needs and objectives of each client.
Third-Party Client Service Providers: We do not serve as an attorney, accountant or licensed
insurance agent and no portion of our services should be construed as legal, accounting or
insurance sales activity. To the extent requested by a client, we can refer the services of other
professionals for certain noninvestment implementation purposes (i.e., attorneys, accountants,
insurance agents). The client is under no obligation to engage the services of any referred
professional. The client retains absolute discretion over all implementation decisions. Clients are
responsible for retaining third-party professionals.
Limitations of Activities and Liability: Clients that engage us for retirement plan services
acknowledge that we do not generally provide personalized investment advice to any plan
participant. However, plan participants that are interested in our wealth management services will
be allowed to retain us subject to the plan participant executing a separate agreement with us. In
addition, plan participants are responsible for implementing any transactions that are necessary or
appropriate in their own individual account. We do not act as an agent in connection with
personalized investment advice to any plan participant.
The risk of loss described herein should not be considered an exhaustive list of all the risks that
clients should consider.
www.FiducientAdvisors.com
20
Item 9 - Disciplinary Information
Registered investment advisers are required to disclose all material facts regarding any legal or
disciplinary events that would be material to your evaluation of us or the integrity of our
management. We have no information applicable to this Item.
Item 10 - Other Financial Industry Activities and Affiliations
As mentioned in Item 4 of this Brochure, we operate as a joint venture with NFP. NFP is a provider
of benefits, insurance, and wealth management services. NFP owns 100+ affiliates, all of whom
can refer clients to us. Some of these NFP affiliates are registered as investment advisers and/or
broker-dealers. Currently, we receive referrals from Wealthspire Advisors, LLC and NFP-
Retirement, each an affiliate and ultimately owned by NFP. Additionally, we receive referrals from
unaffiliated broker-dealers and third parties. However, we do not consider these referral
arrangements to be material to our advisory business or clients.
Great Gray Trust Co.
Certain private investment funds advised by Madison Dearborn Partners, LLC (“MDP”) own a
controlling interest in Great Gray Trust Co. (“Great Gray”). MDP also owns a controlling interest
in NFP Corp., the parent company of Fiducient Advisors.
Great Gray provides collective investment trusts (“CITs”) for use by retirement plans, these
include without limitation, those subadvised by flexPATH Strategies, LLC. Fiducient Advisors
may recommend or select Great Gray CITs, including the flexPATH CITs, when they are
determined to be an appropriate investment for a plan.
Great Gray and Fiducient Advisors may be considered to be “affiliated” companies under
applicable law as described further below. However, MDP and Great Gray do not have any
involvement in the day-to-day business operations of Fiducient Advisors. Further, neither MDP
nor Great Gray control or direct the investment recommendations or selections that Fiducient
Advisors provides to its clients and all such client recommendations or selections are solely made
by Fiducient Advisors. Any recommendations or selection of Great Gray products and services or
securities by Fiducient Advisors will continue to be conducted in our normal course of business
subject to applicable regulatory requirements and internal policies.
Fiducient Advisors and Great Gray may be deemed to be under ultimate common control by MDP
for purposes of the Investment Advisers Act of 1940, as amended (“Advisers Act”). The
distribution or use of Great Gray products and services might be deemed to create a conflict of
interest since it results in increased compensation to Great Gray, an entity affiliated with MDP for
purposes of the Advisers Act.
In the case of clients subject to the Employee Retirement Income Security Act of 1974, as amended
(“ERISA”), additional or different rules may apply to the determination of whether MDP and/or
Great Gray is an “affiliate” or “under common control” with Fiducient Advisors. Fiducient
www.FiducientAdvisors.com
21
Advisors evaluates, and will continue to evaluate, any potential conflict of interest arising from
our relationship with MDP (including Great Gray). Any affiliation with Great Gray means that
Fiducient Advisors will rely upon certain processes to comply with ERISA rules that permit
investments in affiliated CITs. Fiducient Advisors will otherwise evaluate the Great Gray CITs
(including the flexPATH CITs) using the same fiduciary processes it uses to evaluate and
recommend any other investment or CIT that it might consider for a client.
More information about NFP can be found at www.nfp.com.
Firm personnel may be investors and/or partners/members in private investment partnerships,
limited liability companies or corporations that invest in securities or private equity opportunities.
Certain investors in the private investment partnerships, limited liability companies or corporations
may also independently be clients of the Firm.
Fiducient Advisors does not act as an advisor, sponsor or placement agent for these private
investment partnerships, limited liability companies or corporations.
One or more of our Associates serve on third-party advisory boards. This arrangement creates a
conflict of interest which we mitigate by subjecting such Associate(s) to our Code of Ethics.
Certain Associates of ours serve on various boards as directors. In certain circumstances, an
Associate will serve on the board of directors for a client as a director. In some cases, Associates
can receive a fee for serving as a director on the board of a non-client.
A client or prospective client leaving an employer typically has four options regarding an existing
retirement plan (and will likely engage in a combination of these options): (i) leave the money in
the former employer’s plan, if permitted, (ii) roll over the assets to the new employer’s plan, if one
is available and rollovers are permitted, (iii) roll over to an Individual Retirement Account
(“IRA”), or (iv) cash out the account value (which could, depending upon the client’s age, result
in adverse tax consequences). If we recommend that a client roll over their retirement plan assets
into an account to be managed by us, such recommendation creates a conflict of interest because
we will earn an advisory fee on the rolled over assets. No client is under any obligation to roll over
retirement plan assets to an account managed by us.
Item 11 - Code of Ethics, Participation in Client Transactions and Personal Trading
We have adopted a Code of Ethics expressing our commitment to ethical conduct. Our Code of
Ethics describes the firm's fiduciary duties and responsibilities to clients and sets forth our
procedures related to personal securities transactions of our supervised persons with access to
client information. Our officers, directors, and employees may buy or sell securities for their
personal accounts identical to or different than those held by our clients. It is our policy that no
supervised person shall prefer his or her own interest to that of a client or make personal investment
decisions based on the investment decisions of clients. Further, we also may recommend to clients
the purchase of shares in mutual funds and exchange-traded funds when consistent with the client’s
investment guidelines and objectives in which we or have a financial interest.
www.FiducientAdvisors.com
22
To supervise compliance with our Code of Ethics, we require that all Covered Persons, as that term
is defined in Fiducient Advisors’ Code of Ethics, provide annual securities holdings reports and
quarterly transaction reports to the firm's Chief Compliance Officer (or their designee). All
Covered Persons must acknowledge the Code of Ethics terms initially within 10 days of hire (or
being deemed a Covered Person) and at least annually thereafter. We require these Covered
Persons also to obtain approval from the Chief Compliance Officer (or their designee) prior to
investing in any IPOs or private placements.
We require all individuals to act in accordance with all applicable federal and state regulations
governing registered investment advisory practices. Our Code of Ethics further includes the firm's
policy prohibiting the misuse of material non-public information. Any individual found in
violation of the above may be subject to discipline.
We generally do not have financial relationships for which we get paid by any financial or
investment organizations except for financial or investment organizations who are clients paying
for our consulting services. For example, if we provide investment consulting services for the 401k
plan of a bank or a money management firm, the fees paid to us by the bank or money management
firm are only for our retirement plan consulting services. We receive no other cash compensation
from these clients. We also do not receive 12b-1 fees from mutual funds.
We will provide a complete copy of our Code of Ethics to any client or prospective client upon
request to the Fiducient Advisors Compliance department at compliance@fiducient.com.
Item 12 -Brokerage Practices
Fiducient Advisors does not maintain custody of your assets that we manage or which we advise,
although we may be deemed to have custody of your assets if you give us authority to withdraw
assets from your account (see Item 15—Custody, below). Your assets must be maintained in an
account at a “qualified custodian,” generally a broker-dealer or bank. In certain instances, we
recommend or require that our clients use Charles Schwab & Co., Inc. (Schwab), a registered
broker-dealer, member SIPC, as the qualified custodian. While we recommend or require that you
use Schwab as custodian/broker, you will decide whether to do so and will open your account with
Schwab by entering into an account agreement directly with them. Conflicts of interest associated
with this arrangement are described below as well as in Item 14 (Client referrals and other
compensation). You should consider these conflicts of interest when selecting your custodian.
How we select brokers/custodians
If we recommend or require that you use a custodian/broker to hold your assets and execute
transactions, we will evaluate that broker on terms that overall are most advantageous when
compared with other available providers and their services. We consider a wide range of factors,
including:
• The combination of transaction execution services and asset custody services (generally
without a separate fee for custody).
• The capability to execute, clear, and settle trades (buy and sell securities for your account).
www.FiducientAdvisors.com
23
• The capability to facilitate transfers and payments to and from accounts (wire transfers,
check requests, bill payment, etc.).
• Breadth of available investment products (stocks, bonds, mutual funds, exchange-traded
funds ETFs, etc.)
• Quality of services.
• Competitiveness of the price of those services (commission rates, margin interest rates,
other fees, etc.).
• Reputation and financial strength.
• Prior service to us and our clients.
Services That Can Benefit Clients
Our recommended or selected broker’s institutional brokerage services can include access to a
broad range of investment products, execution of securities transactions, and custody of client
assets. The investment products available through the broker include some to which we might not
otherwise have access or that would require a significantly higher minimum initial investment by
our clients. The recommended broker’s services described in this paragraph generally benefit you
and your account.
Services That Do Not Directly Benefit You
Our recommended or selected broker also makes available to us other products and services that
benefit us but do not directly benefit you or your account. These products and services assist us in
managing and administering our clients’ accounts and operating our firm. This includes software
and other technology that:
• Provide access to client account data (such as duplicate trade confirmations and account
statements)
• Facilitate trade execution and allocate aggregated trade orders for multiple client accounts
• Provide pricing and other market data
• Facilitate payment of our fees from our clients’ accounts
• Assist with back-office functions, recordkeeping, and client reporting
Our selected broker/custodian provides some of these services itself. In other cases, it will arrange
for third-party vendors to provide the services to us. The selected broker/custodian also discounts
or waives its fees for some of these services or pays all or a part of a third party’s fees. If you did
not maintain your account with our selected broker/custodian, we would be required to pay for
those services from our own resources.
Our interest in Broker/Custodian’s Services
The availability of these services described above benefits us because we do not have to produce
or purchase them. These services are not contingent upon us committing any specific amount of
business to broker/custodian in trading commissions. The fact that we receive these benefits from
broker/custodian is an incentive for us to recommend or require the use of broker/custodian rather
than making such a decision based exclusively on your interest in receiving the best value in
custody services and the most favorable execution of your transactions. This is a conflict of
www.FiducientAdvisors.com
24
interest. We believe, however, that taken in the aggregate our selection or recommendation of the
provider as custodian and broker is in the best interests of our clients. Our selection is primarily
supported by the scope, quality, and price of the broker/custodian’s services (see “How we select
brokers/ custodians”) and not broker/custodian’s services that benefit only us.
Execution of Trades
Fiducient Advisors may be able to obtain a better execution and negotiate more favorable
brokerage commissions for its clients by aggregating orders in the same security with the objective
of executing a block of the security for various clients. Whenever we determine that it is in the
client's best interest to aggregate/block client orders, we will attempt to execute the transactions in
this manner. Shares executed in block transactions are generally allocated pro-rata relative to
account assets among the clients for whom the security is being traded. Shares allocated in
accordance with these procedures are priced based on the weighted average price of the executions.
Fiducient Advisors periodically review its trading practices to ensure it is providing best execution
to its clients.
Trade Errors
Consistent with its fiduciary duties, Fiducient Advisors’ policy is to take utmost care in making
and implementing investment decisions for client accounts. To the extent that trade errors occur,
Fiducient Advisors seeks to ensure that the client’s best interests are served when correcting such
errors.
In most cases we correct trade errors via the executing broker’s trade error desk. This process
effectively cancels the original trade and replaces it with the correct trade by moving the original
trade into either the broker’s account or our assigned trade error account and putting the correct
trade into your account. If there is a loss, the client will be reimbursed for that loss including any
related transaction costs. Brokers will typically invoice us or deduct the costs related to the trade
error loss from Fiducient Advisors’ trade error account. Occasionally, this method of correcting
an error results in a gain when the cost of the correct trade is lower at the time of correction than
it would have been when originally place. Since this gain occurs outside of the client account, we
do not credit such gains to your account. Depending on the rules and procedures of the executing
broker, the gains and losses are either reconciled by the broker within our trade error settlement
accounts or the gross amount of the gains are donated to charity and the losses entirely borne by
us.
Should we elect to correct an error by placing a new trade rather than cancelling the original trade
and this method of correction results in a gain, such gain is retained by you since the error
correction occurs directly in your account.
www.FiducientAdvisors.com
25
Directed Brokerage
Clients may direct Fiducient Advisors to use a particular broker-dealer to execute some or all
transactions for the client. When this occurs, Fiducient Advisors will not seek better execution
services or prices from other broker-dealers. As a result, the client may pay higher transaction
costs and/or may receive less favorable pricing on transactions for the account than would
otherwise be the case. Subject to its duty of best execution, Fiducient Advisors may decline a
client’s request to direct brokerage if the Firm determines, in its sole discretion, that such directed
brokerage arrangements would result in difficulties for the Firm.
Item 13 -Review of Accounts
Client accounts are reviewed by an Associate of ours (generally a Partner and/or senior
professional) on a periodic basis, or when changes in client circumstances or market conditions
dictate.
Clients will receive quarterly or monthly reports from there custodian that include the value of the
securities held in the clients account, as well as a confirmation of securities transactions during
that period. Generally, these reports include information relating to the composition and market
value of the client’s portfolio, including the amount of any gains and losses, as well as the
performance comparison information to industry indices and other relevant benchmarks.
Such reports are made available to Fiducient clients thru the client's custodian. Fiducient reviews
such reports periodically but is not responsible for the accuracy or maintaining copies of the reports
for or on behalf of clients.
Item 14 - Client Referrals and Other Compensation
Affiliate Referrals From time to time, we receive client referrals or give client referrals to certain
of our affiliates, (including, but not limited to NFP Retirement and Wealthspire Advisors), which
are subsidiaries of NFP. In these situations, we compensate or support payment of compensation
to the referring consultant for the referral. Actual payment to the referring individual is dictated by
the role of the referring consultant and internal organizational compensation policies. Client
referrals by our affiliates that result in compensation to a referring consultant will be paid on a
percentage rate incentive. Fiducient Advisors employees may receive internal compensation (as
outlined in Fiducient Advisors’ organizational compensation policies) for referring prospective or
current clients to Fiducient. There are also situations where no compensation is paid to Fiducient
Advisors for making referrals to our affiliates Third-Party Referrals. We may also receive client
referrals from certain non-affiliated third-parties with whom we have entered into an agreement to
do so.
For affiliate or third-party referrals where compensation is paid, the referral fees are paid out of
Fiducient Advisors’ fees. Our fees are not inflated to offset the referral fees paid to solicitors. The
amount of the referral credit is typically a percent of the fees paid by the referred client over a
www.FiducientAdvisors.com
26
specified period after the referral. While such arrangements raise a conflict-of-interest
consideration for us, compensation policies are structured with the goal to mitigate such conflicts
and to comply with applicable law, including regulations and guidance applicable to client
portfolios.
Item 15 -Custody
Pursuant to Rule 206(4)-2 of the Investment Advisers Act of 1940, as amended, we are deemed to
have custody of certain client accounts because we direct the payment of our advisory fees or the
client grants us authority to move money or pay expenses from such accounts. Generally, each
client appoints a third-party qualified custodian for the client’s funds and securities. In these
circumstances, all assets of each such client are held by a qualified custodian and account
statements are delivered at least quarterly directly from the qualified custodian to the independent
representative designated by the client to receive such statements. For these accounts, we arrange
for an independent public accountant to conduct a surprise asset verification of the assets annually.
Clients should receive at least quarterly statements from the broker-dealer, bank or other qualified
custodian that holds and maintains the client’s investment assets. We urge clients to carefully
review such statements and compare official custodial records to the reports we provide.
Please see Item 9 on Form ADV, Part 1 for additional custody disclosures.
Item 16 - Investment Discretion
In some cases, we receive discretionary authority from the client at the outset of an advisory
relationship to select the identity and number of securities to be bought or sold. This discretion
will be exercised in a manner consistent with the stated investment objectives for a particular client
account. When selecting securities and determining amounts, we observe the investment policies,
limitations and restrictions of the clients. Investment guidelines and restrictions are generally
provided to us in writing.
Item 17 - Voting Client Securities
We vote proxies for some, but not all, of our clients. When agreed to with a client, we will vote
proxies held in a client’s account. We have retained Institutional Shareholder Services Inc. (“ISS”)
as a proxy voting service provider to assist in connection with voting client proxies.
As a third-party proxy advisory company, ISS makes recommendations on how to vote proxies in
accordance with their pre-determined guidelines. Generally, we vote in line with the
recommendation of ISS provided we believe it is in the best interest of a client and there is no
material conflict. If a material conflict of interest relating to a proxy arises between us and a client,
www.FiducientAdvisors.com
27
we will review the conflict and determine the appropriate course of action, which can include a
decision to vote the proxy in a particular manner, delegating proxy voting responsibility to the
third-party proxy advisory company, passing the vote through to the client directly or abstaining
from the vote.
Clients can obtain from us our Proxy Voting Policy, as well as information about how we voted
clients’ securities by contacting our Compliance Department. In certain circumstances, we provide
general monitoring services and advice to clients regarding the voting of proxies. However, we
generally do not provide advice about issues raised by proxy solicitations or other requests for
corporate actions.
Clients can obtain proxy materials directly by written request to the account’s custodian. For
information about how to obtain proxy materials from a custodian, clients can contact us by email
at compliance@fiducient.com, or by mail to the address on the front of this Brochure.
Item 18 - Financial Information
Registered investment advisers are required in this Item to provide you with certain financial
information or disclosures about our financial condition. We have no financial commitment that
impairs our ability to meet contractual and fiduciary commitments to clients and have not been the
subject of a bankruptcy proceeding. We do not require prepayment of more than $1,200 in fees
per client, six months or more in advance.
www.FiducientAdvisors.com
28